C -star 2020: Your meeting point all about Retail

As the most professional and international retail trade show in China, C -star - Shanghai’s International Trade Fair for Solutions and Trends all about Retail has been successfully held for five editions since its debut in 2015. As the official satellite event of EuroShop – The World’s No. 1 Retail Industry Trade Fair, C -star features the inspiring and new solutions in Shopfittings and Shop Furnishings, Store Design & Visual Merchandising, Smart Retail Technology, Lighting, Catering Hospitality Equipment and Refrigeration System, builds up a great business platform for retail solution providers and retailers across the globe.

From September 2-4, 2020, C -star is set to write another successful chapter in retail history at Shanghai New International Expo Center (SNIEC), providing a one-stop purchase and communication platform for industry professionals to explore the cutting-edge retail design concept and smart retail technology solutions.

C-star 2020: Five Dimensions

C-star 2019 Video

C U at C-star 2020

C-star 2019 Photo Gallery

Press Center

  • Press Release
  • Exhibitor News
  • Retail News
  • Retail news
  • China's retail industry starts post-epidemic recovery on all fronts

    According to the latest world economic outlook by the International Monetary Fund (IMF), global growth in 2020 is projected to fall by 3 percent. For this year, growth in advanced economies is projected at -6.1 percent. Specifically, growth will drop by 5.9% in the United States and 7.1% in the European Union. Emerging market and developing economies are also projected to have negative growth rates of -1.0 percent in 2020. The forecast for China's economic growth is positive 1 percent. As economies around the world are hard hit by Covid-19 outbreak, China continues to consolidate and grow its global economic share and position despite all adversities.   At present, China's retail industry gradually regains its vitality as Covid-19 outbreak is brought under control across the country. According to the 2nd issue of the "Survey and Report on Resumption of Work and Production in the Retail Industry" by the China Commerce Association for General Merchandise (CCAGM), as of April 13, 96% of the surveyed enterprises have resumed 90% normal work, and 46% of them have restored 60-70% of normal sales. On March 2, Jinan handed out vouchers worth 20 million yuan to stimulate spending on tourism and culture. Cities in Zhejiang, Shandong and Jiangsu followed suit, with some distributing vouchers worth over 100 million yuan. On April 19, Wuhan launched a 2.3-billion-yuan voucher campaign to support local businesses and drive online and offline consumption.   Covid-19 pandemic accelerates digital transformation and gives rise to smart retail technology   It is worth noting that the recovery in retail sales is significantly faster than that of passenger traffic. This is largely due to the developed online retail. Covid-19 pandemic has pressed the “speed up button" for the transformation of offline retailers. Brands are increasingly using digital tools to attract and connect with consumers for commercial outcome.   Smart retail technology has always been an emerging segment of the industry, and one of five dimensions of C-star over the years. C-star 2020 will be held from September 2-4 at the Shanghai New International Expo Center, bringing together specialized service providers including Xovis, Koscar, Sunmi, Cloud Pick, DB Scale, Keewin, T-scale, Kiton, TSD, Adelante, CCL Tech, who focus on cutting-edge smart retail technology, to provide outstanding corporate solutions for online and offline integration.   Time to book your booth at C-star 2020 before it’s too late. Visitor pre-registration is in full swing   C-star 2020 will continue focus on the inspiring and new solutions in Shopfittings and Shop Furnishings, Store Design & Visual Merchandising, Smart Retail Technology, Lighting, Catering Hospitality Equipment and Refrigeration System, builds up a great business platform for retail solution providers and retailers across the globe.   As of now, 95% of the booths have been sold out. C-star 2020 is expected to welcome 200+ high-quality retail solution providers, including Futuristic, Changhong, Longsun, Yongcheng, Epson, Shangyoung, Sunmi, Cloud Pick, Lvsunny, Self, Candex, Ganter, Xovis, etc., and they will exhibit the latest and most practical equipment and technology on site. In addition, the two special zones – Designer Village and H!Tech Hub – will showcase disruptive innovations in design concepts and world-leading retail technologies.   Visitor pre-registration is in full swing. Click here or scan the QR code below to register with one click. A pre-registered visitor will get a free ticket and a complementary show catalogue, can also skip the admission line with the pre-registration code, and will be given priority to participate in exciting supporting programmes.     EuroShop RetailDesign Award China is looking for general jury candidates   EuroShop RetailDesign Award China (ERDA China) originates from Europe and is dedicated to recognizing the best store designs in China. There will be three rounds of assessment. The shortlist from the first round will be judged by a panel of 100 general jury members, followed by a third round of assessment by 10 retail experts from China and abroad. Three winners will be selected at the end of the process.   General jury is now open for application. If you are a senior manager from a brand company, shopping mall, or consultancy with unique insights into retail store design and consumer needs, please click here or scan the QR code to submit your application and join the general jury.     We will contact you promptly to confirm your participation and issue you a letter of appointment, C-star VIP visitor pass and invitation to the ERDA China ceremony. We look forward to your participation!   For more details about C-star, please follow C-star LinkedIn as follows.    

    More

    EuroShop 2020 Is Successfully Concluded, C-star 2020 Now Takes the Center Stage

    The successfully concluded EuroShop leads the global retail industry into the future   The World’s No.1 Retail Trade Fair, EuroShop 2020, drew to a close on Thursday (20 February 2020) after five successful days in Düsseldorf: 2,300 exhibitors from 57 nations reported of very good leads and concluded business deals. Furthermore, lively follow-up business is expected. 94,000 visitors from 142 countries travelled to the Rhine to gather information on the line-up of products, trends and concepts for retailers and their partners featured in 16 exhibition halls.      Exhibitors underlined the high level of expertise among visitors at the event, especially their pronounced decision-making powers, because 70% of the trade fair guests were in international top management. Many of them also used their visit to EuroShop to learn about best practice cases and forward-looking trends in retail at the in total eight Stages. Numbers speak for themselves here: 96% of trade fair visitors were satisfied with their visit to the trade fair. The next EuroShop will be held in Düsseldorf from 26 February to 2 March 2023.   Booths of C-star 2020 are about to be sold out, and visitor pre-registration has been officially opened   As the official satellite event of EuroShop, C -star 2020 now takes the center stage. It will be held from September 2-4, 2020 at Shanghai New International Expo Center (SNIEC), featuring the inspiring and new solutions in Shopfittings and Shop Furnishings, Store Design & Visual Merchandising, Smart Retail Technology, Lighting, Catering Hospitality Equipment and Refrigeration System, builds up a great business platform for retail solution providers and retailers across the globe.   As of now, 90% of the booths have been sold out. C-star 2020 is expected to welcome 200+ high-quality retail solution providers, including Futuristic, Changhong, Longsun, Yongcheng, Epson, Shangyoung, Sunmi, Lvsunny, Self, Candex, Ganter, Xovis, etc., and they will exhibit the latest and most practical equipment and technology on site. In addition, the two special zones – Designer Village and H!Tech Hub which will be unveiled first time – will showcase disruptive innovations in design concepts and world-leading retail technologies.     The visitor pre-registration has been officially opened now. Click here or scan the QR code below to register with one click. A pre-registered visitor will get a free ticket and a complementary show catalogue, can also skip the admission line with the pre-registration code, and will be given priority to participate in exciting supporting programmes.     Another supporting programme is added to recognize outstanding Chinese designs   C-star has always been committed to building a multi-module trade fair model. The event is further enriched by a series of exciting supporting programmes with various themes and formats to help retailers understand the future development trends, create a high-quality communication and networking platform, and promote the development of the retail industry. In addition to the well-received C-star Retail Forum and ReTailor Hub, this year we will also establish the EuroShop RetailDesign Award China (ERDA China) based on the EuroShop RetailDesign Award (ERDA). As the Chinese retail industry has formed its own pattern with Chinese characteristics during its development, one set of criteria is no longer the optimal assessment for retail designs in both China and other countries, so we establish ERDA China for the unique needs of the Chinese retail industry, and invite more domestic experts to join the jury and crown the outstanding store designs in China. The awardees will be invited as guest speakers to give a 30-minute speech each at the C-star Retail Forum, receive free round-trip plane tickets and accommodations to visit EuroShop/EuroCIS in Germany from organizer, and the award-winning designs will directly enter the final round of selection for ERDA.     At the same time, H!Tech Hub, which will be unveiled at C-star, will present innovative technology through future retail technology demonstration and the product experience zone. We will also partner with leading media in various fields to organize multiple salons and training events with different topics during C-star 2020.   For more details about C-star, please follow C-star LinkedIn  

    More

    ERDA 2020: Shopping in Dumbledore’s collection

    Cologne/Düsseldorf, 17 February 2020    EHI and Messe Düsseldorf presented the EuroShop RetailDesign Awards 2020 (ERDA) at EuroShop in Düsseldorf yesterday. The most compelling store concepts came from Switzerland, Spain and Great Britain: Fooby Lausanne Bel-Air in Lausanne, Spar Market Puerto Rico in Mogán (Gran Canaria), and The Making of Harry Potter in Leavesden. To select the winners from among the 73 competitors from 22 countries, the jury evaluated the successful interplay of store architecture, colours, materials, lighting and visual merchandising as well as the implementation of a clear message about the product range and a direct appeal to customers.   Fooby Lausanne Bel-Air, Lausanne: A theatre of the senses Swiss cooperative Coop’s online food community has its own 1,000-sqm store now: Fooby Lausanne. A former theatre serves as a continuation of the online platform in the form of a store, and it sets the stage for high-quality regional and sustainably produced products. The food can be experienced with all five senses. Across all three floors, experts give advice and offer culinary highlights – the concept store is a convenience shop and manufactory rolled into one. The materials concept supports the Fooby brand in terms of both form and colour and flawlessly harmonises with the historical architecture. Black, white and real wood form the foundation and set the stage for the products. The majority of the frames, shelves, tables, racks and panelling/trim are made of light-coloured wood which best reflects the freshness, liveliness and warmth of Fooby. White and green tiling represents artisanal production, sustainability and health.   Spar Market Puerto Rico, Mogàn: Traditional market meets modern retail store The new Spar store occupies a 2,000-sqm space with a large range of products that features fresh regional products in particular. The atmosphere of a traditional market is skilfully combined with that of a modern retail store. The company’s characteristic colours, combined with black and warm materials like wood, create a modern look and highlight individual departments. At the heart of the supermarket are refrigerated walk-in rooms for beer, wine and cheese, which are also used to offer tastings. Graphically understated, illuminated lettering above the individual rooms helps customers orientate themselves. Suspended ceilings, such as a green light installation on the beer room’s ceiling, as well as illustrations on the walls and glass doors provide an interesting decorative backdrop for the products.   The Making of Harry Potter, Leavesden: The magical interior of Hogwarts “The Making of Harry Potter” takes full advantage of the magical ambience of the world-famous school for witchcraft and wizardry. The area featuring shops and cafés in the Warner Bros. Studios comprises 836 sqm. Original film sets, a mix of colours, film props and antiques create an authentic, direct experience for visitors to the store. The “Dark Arts” area with its nearly 5-metre-high original glass window from the film, the wand shop inspired by Garrick Ollivander’s shop, world-famous school headmaster Albus Dumbledore’s collection featuring the model solar system from Hogwarts' Astronomy Tower – all eleven areas of the store celebrate the opulent world of the Harry Potter films. Fantastic books, objects containing the “trapped souls” of witches and wizards, and magic wands provide the backdrop for the products, some of which can be personalised. For example, names can be embroidered onto wizard’s robes, and there is an engraving service for selected products.   About EHI: EHI is a research, training and consultancy institute for the retail industry and its partners. It has some 80 employees. The international EHI network encompasses some 800 member companies from the retail business and the consumer goods and capital goods industries. EHI was founded in 1951. President is Kurt Jox, the Managing Director is Michael Gerling. GS1 Germany, a joint subsidiary of EHI (50%) and Markenverband (the Brand Association, 50%), coordinates the assignment of Global Trading Item Number (GTIN, formerly EAN) in Germany. In cooperation with EHI, Messe Düsseldorf organises EuroShop, the world’s leading capital goods fair for the retail business, and EuroCIS, where the latest products, solutions and trends in IT and security technology are presented as well as C-star for the Asian retail market.   About Messe Düsseldorf (Shanghai) Co., Ltd. Established in 2009, Messe Düsseldorf (Shanghai) Co., Ltd. (MDS) is a subsidiary of Messe Düsseldorf GmbH, one of the world’s top 5 exhibition organizers. MDS is committed to introducing world’s No. 1 trade fairs to China and to providing Chinese and international customers with superior exhibition services. MDS is successfully holding more than 20 leading trade fairs and conferences in China, covering the industries of printing, packaging, wire and tube, plastics, medical devices, retail, safety and health, wine & spirits and caravanning. MDS runs branch offices in Shanghai and Beijing with a workforce of some 70 full time employees. The worldwide outbound exhibition business (trade shows in Düsseldorf, Germany and other leading Messe Düsseldorf Global Shows) is organized by Messe Düsseldorf China Ltd. (MDC), serving Chinese exhibitors and visitors with superior customer service from its Hong Kong branch office. Find out more at www.mds.cn.

    More

    Your safety is always our top priority!

    Coronavirus: China Response and Next Steps   According to the World Health Organization, the comprehensive and strict measures China has taken to contain the spread have yielded positive results and these efforts have been recognized by international community. The numbers of new infections and fatalities are on the decline, and more and more patients are recovering.   Based on the protective approaches regarding the coronavirus (COVID-19), China has been able control further spreading of the virus.   China is already working to bolster its economy and return to a more normal semblance of its society, even as it works to contain the remaining chains of COVID-19 transmission. Appropriately, a science-based, risk-informed and phased approach is being taken, with a clear recognition of the need to immediately react to any new COVID-19 cases or clusters as key elements of the containment strategy are lifted.   The next step will see China maintain an appropriate level of emergency management protocols, and carefully monitor the phased lifting of the current restrictions on movement and public gatherings. Furthermore, a centralized research program to fast-track the most promising rapid diagnostics and serologic assays has been established and the testing of potential antivirals and vaccine candidates is ongoing. As China has experience with COVID-19, its scientists are working closely with those abroad to further enhance the systematic and real-time sharing of epidemiologic data, clinical results and experiences to improve the global response.   Precautions Taken by the Organizers of C-star 2020   We take the concerns of our customers, guests, partners and our staff regarding the coronavirus very seriously. Your safety is always our top priority! As the organizer, Messe Düsseldorf Shanghai will re-evaluate the situation in consultation with health authorities in order to create a safe environment for all participants.   Since the outbreak of the COVID-19 epidemic, Messe Düsseldorf Shanghai has paid great attention to it and closely followed the updates. Through rapid internal communication, a temporary emergency team consisting of project team leaders, risk management and legal experts was put in place. The emergency team has paid close attention to the feedback from exhibitors and key buyers and has been actively contacting local and overseas trade associations to evaluate the potential influence on the trade fair.   C-star 2020 will take place from September 2nd-4th, 2020 at Shanghai New International Expo Center (SNIEC) as planned. As exhibitors and visitors, you can expect a higher level of hygiene, safety and medical care at the fairground as usual. The organizers are closely monitoring current developments and is following strictly the suggestions and requirements of the health authorities and the fairground.   Appendix: WHO: Basic protective measures against the new coronavirus Report of the WHO-China Joint Mission on Coronavirus Disease 2019 (COVID-19)   Press Contact Laura Liu Messe Düsseldorf (Shanghai) Co., Ltd. Tel: +86-21-6169 8300 Fax: +86-21-6169 8301 laura.liu@mds.cn www.mds.cn   Background information on organizers Messe Düsseldorf (Shanghai) Co., Ltd. Established in 2009, Messe Düsseldorf (Shanghai) Co., Ltd. (MDS) is a subsidiary of Messe Düsseldorf GmbH, one of the world’s top exhibition organizers. MDS is committed to introducing industry leading trade fairs to China and providing Chinese and international customers with superior exhibition services. MDS is successfully holding 13 leading trade fairs and conferences in China, covering a broad range of industries including printing, packaging, wire and tube, plastics, medical devices, retail, safety and health, wine & spirits and caravanning. With a workforce of 70+ fulltime employees, the company's head office is located in Shanghai with a branch office in Beijing. www.mds.cn.

    More

    EuroShop 2020: High Degree of Internationality confirms Global Leading Function for Retail

    The World’s No.1 Retail Trade Fair, EuroShop 2020, drew to a close on Thursday (20 February 2020) after five successful days in Düsseldorf: 2,300 exhibitors from 57 nations reported of very good leads and concluded business deals. Furthermore, lively follow-up business is expected. 94,000 visitors travelled to the Rhine to gather information on the line-up of products, trends and concepts for retailers and their partners featured in 16 exhibition halls.     “We are delighted that EuroShop once again successfully proved to be the most relevant platform for the global retail community when it comes to trends, inspirations and networking. Our exhibitors deserve the highest praise for their loyalty. With their innovative power they again proved the major attraction for an entire industry,” said Erhard Wienkamp, Managing Director at Messe Düsseldorf, voicing his great satisfaction with EuroShop 2020 results.   Exhibitors especially applauded the high international attendance at EuroShop. 70% of the EuroShop audience travelled to Düsseldorf from abroad. Large delegations came for example from Brazil, Australia and New Zealand. Trade visitors from a total of 142 countries attended EuroShop 2020.   “This high level of international interest clearly documents the dynamism of the global retail world and the exceptional position EuroShop enjoys as its economic engine,” said Michael Gerling, Chairman of the EuroShop Advisory Board and CEO of the EHI Retail Institute Cologne.   “The success of eCommerce is a real encouragement for retailers: they have understood they have to give their shoppers good reasons beyond the ranges to enter their stores. This competition has taken retail as a whole to the next quality level. Investment is being made in shop fitting so as to create customer journeys,” explains Gerling who adds: “Beyond this, retail digitalisation is booming. It enables retailers to offer their shoppers even more services and link online and offline channels, on the one hand, while simplifying process flows, logistics and lots more, on the other.” At EuroShop 2020 digital transformation was therefore a key focus, also in terms of achieving the highest energy efficiency and sustainability possible.   Exhibitors underlined the high level of expertise among visitors at the event, especially their pronounced decision-making powers, because 70% of the trade fair guests were in international top management. Many of them also used their visit to EuroShop to learn about best practice cases and forward-looking trends in retail at the in total eight Stages. The varied programme of lectures held on the individual Stages on such topics as Retail Technology, Architecture and Store Design or Expo & Event was well attended across the board. Meeting with the same high level of approval were the numerous Specials at EuroShop, including the Start-up Hub, the Designer Village and Premium City.   Numbers speak for themselves here: 96% of trade fair visitors were satisfied with their visit to the trade fair. Just as many confirmed the outstanding position of EuroShop as a trend barometer, networking platform and largest event for the retail sectors.   The next EuroShop will be held in Düsseldorf from 26 February to 2 March 2023.  

    More

    EuroShop 2020: Unique Power Package for Retail

    EuroShop, the World’s no.1 Retail Trade Fair, is a must-see fixture for the retail world. From 16 to 20 February it will bring together to the tune of 2,300 exhibitors from over 60 countries with 114,000 trade visitors expected from throughout the world in Düsseldorf. And it is not only an indispensable information platform, trend hotspot and network for retail professionals but it also intensely impacts many other areas and sectors, delivers innovative blue-prints and addresses urgent themes of relevance to the future such as digitalisation, robotics, sustainability or climate neutrality.   The Eight Experience Dimensions at EuroShop 2020   EuroShop’s eight Experience Dimensions cover retailers’ complete investment needs, on the one hand, and provide inspirations galore and concrete answers to decisive questions that all retailers wanting to remain competitive have to ask themselves.     What functions do shops or stores have to perform today? Serve as experience places and points of identification? Feel-good locations? A Third Place? Pop-up marketplaces? What do they have to look or feel like? Creative and hands-on answers come care of the Shop Fitting & Store Design Dimension.   The Retail Technology Dimension presents all things surprising, enthusing, stimulating and taking you to the next level. Augmented Reality, Virtual Reality, Artificial Intelligence, Internet-of-Things, Smart Store, Customer Engagement, Mobile Payment and Cloud-based Services are the dominating themes in this Dimension.   Retail Marketing is the point of interest for “digital creatives”. Customer engagement & experience, brand experiences in physical and digital stores, personalisation via mobile devices, artificial intelligence, digital signage. The Retail Marketing Dimension at EuroShop 2020 awaits trade visitors with the complete spectrum of ever more in-depth and digital shopper interaction.     The lighting community gets together at EuroShop, too. Light plays a pivotal role when experience and staging, fascination and atmosphere come into play. Its versatile technical applications ranging from smart lighting to the IoT in conjunction with such ecological aspects as sustainability and efficiency will be on show at the Lighting Dimension.   Storytelling – this is what Visual Merchandising is all about – both as an analogue experience space and as a digital platform. Eurohop’s Dimension of the same name shows how to perfectly stage them, fascinate and wow shoppers with either walk-in stores or augmented reality, as pop-up or digital stores.   More and more supermarkets and also fashion stores draw their shoppers in with food services. This is why catering in retail is a “hot ticket” and will be given its own Food Service Equipment Dimension for the first time at EuroShop 2020. Here the menu will feature everything from fast food to Michelin star cuisine.   In the Refrigeration & Energy Management Dimension what belongs together will finally grow together: ecology and economy. Digital transformation and building automation, IoT and AI, efficiency and staging – all of this is instrumental to climate-neutral smart stores and will therefore be featured at EuroShop.   Trade fairs and events on the road to digitalisation and festivalisation – this will be centrestage at EuroShop’s Expo & Event Dimension, which is the world’s biggest sector-specific get-together for the live communication community.  Cross-media connections, complex experience scenarios, exhilarating performance or dynamic communication will be the dominating themes.   The Side Events at EuroShop 2020   The USPs of EuroShop include not only the extensive ranges of its exhibitors from throughout the world but also the quality and cross-section of its unrivalled line-up of side events.     8 Stages – 600 Speakers – 500 Lectures   The centrepiece of EuroShop are a total of eight Stages. They are lecture and discussion forums with high-calibre speakers addressing the latest developments, innovative trends and best practices amidst the hustle and bustle of the trade fair and accessible for EuroShop visitors free of charge and without prior registration (simultaneously interpreted in German-English or in English only). Boasting a total of 600 speakers and well over 500 expert talks delivered over five trade fair days this accompanying programme offers each trade fair visitor invaluable and right-on-target value added. All Stages at a glance: Retail Technology Stage, Omnichannel Stage, Start-up Stage, Store Design Stage, Retail Designers Stage, Energy Management Stage, Retail Marketing Stage and Expo + Event Stage.   The Specials at EuroShop – Buzzing with Ideas   The Specials at EuroShop include various areas with scope and freedom for experts, start-ups and Generations X, Y & Z, for ideas, visions and innovative products.   POPAI/Shop Global Village/ Hall 1 The POPAI Village will be presented as a completely re-branded segment. Exhibitors from many countries present all areas of POP marketing here. The Forum hosts presentations revolving around Point of Sale Marketing on all days.   Start-up Hub Retail Technology & Marketing/ Hall 3 Start-ups are young, creative, flexible, future-oriented and characterised by innovative problem solutions. EuroShop offers a dedicated presentation area to newcomers that specialise in the development of latest retail IT systems and solutions.     IFES Global Village/ Hall 4 The IFES Global Village is a meeting point for the IFES family (International Federation of Expo & Event Services) and a hotspot for networking with new business partners from throughout the world. Furthermore, 17 February will see a student and young talent breakfast take place at the IFES Global Village.   Premium City – So Much Better/ Hall 5 The Retail Design course at the Design Faculty of Düsseldorf University will occupy 665 m² at EuroShop. “Premium City” represents a visionary city in 2050 where retail, the public space and mobility merge. Ten individual projects can be seen as part of the presentation. On top of this the exhibition stand has a forum for lectures and special activities.   Italian Lighting Lounge/Hall 9 Also held as part of the 20th EuroShop will be the third edition of the Italian Lighting Lounge. Italian companies from the areas of interior and outdoor lighting as well as industrial design will present the latest trends and innovative systems on the international market.   EuroShop Designers Village/ Hall 12 From interior design to forward-looking retail design concepts: the EuroShop Designer Village will be given an as prominent and high-quality stage as ever in 2020. The exterior design of the Designer Village comes care of students from the Architecture and Design Faculty of the Peter Behrens School of Arts (PBSA) Düsseldorf.   ECOpark/ Hall 15 ECOpark is a special area for smart solutions revolving around energy themes in retail. Exhibitors here focus on smart, cross-outlet concepts that cater to the development of an ever more connected and complex energy system involving renewable energies. Alongside this, modern climate and air-conditioning technologies will be in the limelight.   Innovations Hub/ Hall 4 This “ideascape” makes innovative future visions from the fields of man-machine interaction, virtual and augmented reality as well as customer journey a real experience. As visitors enter the space they will become part of a multi-disciplinary network based on a cooperation between Düsseldorf University, Tennagels Medientechnik and Lavalabs Moving Images. This Think Tank promises to deliver creative inspirations and multi-sensory impressions. Visitors are invited to also try out things for themselves in innovative workshops.   And the Winner is… Awards at EuroShop   What would an international industry event such as EuroShop be without awards? The awards presented at EuroShop not only reflect the standing of this trade fair but also – and first and foremost – recognise outstanding achievements of the international retails community and related sectors.   The renowned EuroShop Retail Design Awards will be presented for outstanding store concepts and designs, the coveted Retail Technology Awards Europe (reta) for prominent IT solutions in retail and the Wissenschaftspreis will be awarded by EHI to excellent scientific works of high relevance to the retail industry.   Also presented at the EuroShop 2020 will be the POPAI D-A-CH Awards, the Innovationspreis Architektur und Innovation by trade magazine AIT, the IFES Development & Innovation Award and the Trendscouting Award, where exhibitors will be selected right at EuroShop by magazines AIT and xia provided their products are relevant to architecture. New are the Exhibitor Magazine EuroShop Awards, which will be presented by the US Exhibitor Magazine for the first time in cooperation with EuroShop for outstanding stand construction in all dimensions.   Guided Innovation Tours at EuroShop   Those who consider the ranges at EuroShop too extensive, those with only little time available or those looking for targeted information on individual topics or product groups, will have the possibility to register for various Guided Tours of the trade fair in the run-up to the event. On offer will be Guided Tours in the areas: Retail Technology, Store Design (focal theme: architecture), Refrigeration & Energy Management, Food Service Equipment, Expo & Event. The Guided Innovation Tours can be booked via the EuroShop Portal www.euroshop-tradefair.com.   EuroShop 2020 occupies approximately 125,000 m² net in 16 exhibition halls and is open to trade visitors from Sunday, 16 to Thursday, 20 February 2020, from 10.00 am to 6.00 pm daily. 1-day tickets cost EUR 80.- (EUR 60.- sold in advance online/E-Ticket), 2-day tickets cost EUR 120.- (EUR 100.- sold in advance online) and the season ticket EUR 180.- (EUR 150.- sold in advance online). The admission tickets include free return trips to EuroShop using VRR local public transport (Rhein-Ruhr transport authority). The online ticket shop at www.euroshop-tradefair.com is already open.

    More

    C-star Interview |  Nicolas Du Cray, Partner of Cathay Innovation 

      Interview with Nicolas Du Cray, Partner of Cathay Innovation    Q1: What do you think of Cathay Capital? We are a global investment platform that invests in technology start-ups and innovation all over the world. We’re active in the US, we’re active in Europe, we’re active in China, and we also have partnership in Africa and are looking (partnership) at Southeast Asia. We do venture capital investment in innovative companies. Q2: What are the vision and value of Cathay? As an investor, actually we have access to industrial resources. For example, in retail and brands and industries, because some large company invested in our funds and we have these companies work with start-ups, we also have the start-ups we work with to work better with these large companies. We, as an investor, our goal is to be concretely supporting our portfolio in their cooperation with corporates. Q3: What elements will Cathay consider before investment? It’s a matter of assessing the competitive advantage of the company, its ability to grow, its turnover and to reach profitability at some point, to use technology and the scale of the use of technology to a large number of users and also to be able to work with large companies to make them innovative. Q4: Among all the invested companies, which one do you think is the most promising? Why? So far, our best investment has been the social commerce platform for Pinduoduo which has been very successful in China. It went public on NASDAQ last summer and besides this large e-commerce company, we also have invested in human resource management software and some smartphone IOT software. Q5: Which industry will Cathay pay attention to in the near future? So, the big subject of a new retail, as a revolution of retail, e-commerce remain an very important subject for us, because we believe actually technology can really enhance the operation of retailers and provide access to players, to brands. So new retail is going to (be) improved significantly thanks to technology, not only at the point of sale but also on the whole value chain.

    More

    C-STAR AND THE GRID: AND THE WINNER IS …

    … Retail Connect   C-star, Shanghai's International Trade Fair for Solutions and Trends all about Retail, took place from 25 to 27 April. One of the highlights for 2019 was the partnership with THE GRID. This networking hub aims to bring together the digital world – Internet companies, providers of disruptive technologies and start-ups in the field of digital transformation – with the physical world, i.e. with trade fairs and companies from these industries. The aim is to bring intelligent start-ups in the retail sector into business faster. On April 22nd THE GRID invited to the Smart Retail Startup Challenge 2019. 11 young retail start-ups presented, under the guidance and moderation of Mr. Bruno Bensaid, Shanghaivest & Mobile Monday, their retail solutions. Not an easy job for the judges to nominate three of them for the final round. The jury consisting of Alvin Foo (Reprise Digital), Ashmit Bhattacharya (KargoCard), Susanna Chiu (East China for Li & Fung), Dominic Penaloza (WeWork China) and Alexis Richez (ZTP / Creadev) was impressed by the convincing and spirited ideas. Their decision was linked to those presentations that seemed to offer a realistic and suitable solution for the retail industry.   In the end they decided in favor of Addreality, Bevsight and Retail Connect. To emerge as the one winner the nominees had to present at the retail trade fair C-star on Friday, April 26th. Customer loyalty and positive side-effects In the final round, Retail Connect was the most convincing and emerged as the winner. Retail Connect is basically a loyalty-system for customers in shopping center – with positive side-effects beyond loyalty. Customer can scan the specifically tagged QR-code at their receipt and – while cloud computing is calculating the consumption – add loyalty-points after every purchase in real time. The data performance allows effective cross-store promotion and offers an accurate knowledge of store transaction which serves as the revenue-rent basis for the landlord of shopping malls. Proudly Dr. Matthew Wang, Retail Connect, was honored with the award. He now has the opportunity to give a presentation at EuroShop.   Dr. Matthew Wang, Retail Connect (photo: Messe Düsseldorf Shanghai) AI for more customer insights Retail Connect prevailed over Addreality, an AI-based platform. Taken that even in China, where customers are comparatively very online-orientated, still over 80 % of shopping is offline, the idea is to get better customer insights. Addreality uses the analysis of instore-behavior to measure e.g. the effect of promotions. With cameras and face-recognition it dissects in real time instore audience recognition for example after an advertising campaign and will give the retailer better understanding of what attracts people’s attention. Dmitry Shklyar, Addreality (photo: Messe Düsseldorf Shanghai) Cloud-technology prevents out-of-stock! Retail Connect also prevailed over Bevsight. Gastronomy becomes more and more attractive for retail as an integrated part of retail shops or in shopping center. Customers appreciate this extra service and retailers have thus the chance to extend the time being spent in their locations. Bevsight is an in-stock management solution for bars and restaurants and runs on every mobile device. To compare sales with inventory you take a photo of your items in stock. The software uses cloud-technology and creates graphs and analytics to give ab accurate calculation of inventory. Damien Fenoli, Bevsight (photo: Messe Düsseldorf Shanghai)

    More

    Outstanding Design: Best Stand Awards and Best Customer Journey at C-star 2019

        At C-star – Shanghai’s International Trade Fair for Solutions and Trends all about Retail – solution-providers presented their innovations and inspiring features for retail to a professional audience of retail experts. Watch the video to see the winning stands in the categories “Best Stand Award” and “Best Customer Journey”. As the official satellite event of EuroShop – The World’s No. 1 Retail Trade Fair, C-star offers a great business platform for the Chinese retail market. Outstanding stand designs and creative product presentations at C-star have inspired the organizers (Messe Düsseldorf, Messe Düsseldorf Shanghai and EHI) to honor the best appearances with the "Best Stand Award". To emerge from the competition as a winner, the exhibitors had to appeal to customers with a successful realization of the following criteria:   • Creativity: high degree of innovation with surprising elements • Design & Aesthetics: a successful mix of architecture, colors, materials and clearly identifiable corporate design • Customer Approach: unambiguous message and effective addressing of the target group • Stand Concept: consistent concept with clear communication of the product The “Best Stand Award” indicate the high quality of the exhibitors‘ appearances at C-star. On April 26th Messe Düsseldorf, Messe Düsseldorf Shanghai and EHI again had the challenging but honorable task to choose the three most convincing stands from the variety of outstanding performances at C-star and reward them with the Best Stand Awards 2019:   • Itab, a Swedish company for functional shop concepts, inspirational store environments and efficient customer flow in stores • Max Brilliant, a Chinese company for in-store supply • Futuristic, a specialist for store fixture from Singapore An additional award for the „Best Customer Journey“ was presented to Candex Displays, the organizer of the Retailer Hub, including solutions by Elf Sack (clothes), Fox Fairy (cosmetics), Rio Fresh (beverages), Jian 24 (unmanned store). The Chinese retailer presented a fashion store with different digital as well as physical touchpoints representing the shopping experience for customer. The next C-star will take place in 2020 from 2 to 4 September at Shanghai New International Expo Center.

    More

    Review:C-star Retail Forum 2019

    Theme - Dynamic Future of Retail Ecosystem With the consumption upgrade followed by China economy development, consumers require a more convenient and user-friendly shopping environment. Thus, dramatic revolution is happening in traditional retail industry. High technology is booming, shops are upgrading, retailers are repositioning, supply chain is well-connecting. Regarded as one of the most dynamic market in the world, China retail is quickly developing into an ecosystem, and undoubtedly a target of main players.   C-star 2019 Retail Forum was themed as 'Dynamic Future of Retail ecosystem', provided audience a professional knowledge sharing platform by inviting retailers, experts, commercial propertites, technology companies      table tr td{ padding:1%; border: 1px ; solid: #ffffff; font-size: 13px; }   2019.4.25 10:00-10:30 Opening Ceremony   2019.4.25 Afternoon 10:30-11:00 Global Retail Trends   13:30-14:00 Crossover Sails from Red Sea to Blue Ocean     Prof. Dr. Helmut Merkel Chairman Eurasia Global Limited       Shanghai Lao Mo Fang Ltd Founder/CEO Mr. Wu Jiabin 11:00-11:30 China Retail Industry Development   14:00-14:30 New business mode of China local retailors     Prof. Zhou Yong Shanghai Business School Advisory Board Director of Linkshop       TAYOHYA Head of Brand Development Mrs. Cui Zhihui 11:30-12:00 Innovation of Retail Industry   14:30-15:00 Persist in brand origin, return to customer value     Azurium, Australia China Strategic Consultant Mr. Wang Wei       Bosideng Vice President Mr. Wang Chenhua 12:00-13:30 Lunch   15:00-15:30 Innovation of Stock Business           Director of Shimao Commercial & Entertainment Innovation Department SHIMO Mr. Xiao Tao       15:30-16:00 New environment, New Scene, New Application           CHANGHONG DECORATION General Manager Mr. Wang Yue Winshang Panel Discussion:The rising of pop-up store in China retail industry. 16:00-17:00   Vice President Partner Mr. Shao Dequan   PlusBeauty Founder Ms. Fu Jianying   Popup Union Founder & CEO Mr. Dong ZhiguoE   LUONE Marketing Manager Mr. Chen Ye   2019.4.26 Morning   2019.4.26 Afternoon 10:00-10:30 China Retail Hotpot   13:30-14:00 The Digital Maturing of the Retail Industry     China Commerce Association for General Mechandise Deputy Secretary-General Mr. Yang Qingsong       Microsoft Senior Retail Industry Architect Mr. Noah Herschman 10:30-11:00 Make a physical store a landmark   14:00-14:30 The Vision of Cloud Transformation & Intelligent Enterprise Innovation     Display Community Founder Ms. Angela Chung       SAP China Head of Consumer Industries and Value Engineering Mr. Allen Miao 11:00-11:30 New mode retail design   14:30-15:00 Horizon AI chips enable smart retail     Matteo Thun & Antonio Rodriguez Design Interior Designer and Stylist Ms. Manuela Civettini       Horizon Robotics CMO & GM of Smart Retail Business Division Mr. Edward Lu 11:30-12:00 EPSON meets retail --- technology changes design   15:00-15:30 Unmanned Retail     EPSON China Product Manager Mrs. Ding Ruoming       Jian 24 Founder & CEO Dr. Lin Jie 12:15-13:30 Lunch                 THE GRID @ C-star 2019 Driving smart retail innovation in China 15:30-16:00   Moderator: Shanghaivest & MobileMonday Co-Fouder Mr. Bruno Bensaid   Panelists: Digital Marketing Shiseido Group China GM of Corporate Media Ms. Mika Kanai   Panelists: Cathay Capital Partner Mr. Nicolas Du Cray   Panelists: Mr. Luuk Eliens Head of Innovation of XNode   Panelists: 6e Group Digital and Innovation Head & Co-Founder Mr. Ming Liu           16:00-17:00 Startup Pitches and Awards         2019.4.27 Morning       10:00-10:30 Global Retail Technology Trends           EHI Retail Institute Vice President Mr. Ulrich Spaan       10:30-11:00 Non-standard commercial properties           China Shopping Center Development Association of Mall China President Mr. Victor Guo       11:00-11:30 Entertainment, Events and Adventure in a German Department Store           Lengermann & Trieschmann, Osnabrueck CEO Mr. Mark Rauschen       11:30-12:00 The AI Revolution: how in-store Analytics evolve           Xovis AG CPO and founder Mr. Christian Studer        

    More

    Review: ReTailor Hub presented an upgraded version of the 'Smart Retail Life Zone'

    C-star 2019 concluded successfully from April 25-27 at Hall N5 of the Shanghai New International Expo Center. This year's event brought together 150+ well-known exhibitors from all over the world with unique design concepts and advanced retail technology. As one of the highlights of C-star 2019, ReTailor Hub, a side brand under the C-star exhibition series, presented an upgraded version of the 'Smart Retail Life Zone' spread over 300 square meters for four major formats of pop-up stores: Clothes, Cosmetics, Beverages and Unmanned Convenience Store. The Chief Planner Candex Displays (China) Co., Ltd.(Booth No.N5A56) As one of the most innovative display system suppliers in China, Candex Display Equipment (China) Co., Ltd. provides fast and reliable services, and quality products to clients all over the world; some of which include: flags, poster stands and display equipment, which are mainly used at exhibitions, conferences, marketing and even retail services. Their professional international R&D team develops unique portable display devices and advertising devices for partners and clients around the world to meet their unique business needs. Fashion and Apparel: Elf Sack Established in June 2006, Elf Sack is an apparel brand which insists on the strategic positioning of women's clothing as the core with omnichannel strategy. Elf Sack excels at story-telling; has a passionate, confident and ambitious team; and 15 million female fans. Pursuing freedom, advocating heroism, and giving the product a soul with a design style full of imagination and curiosity; they believe that clothing is entertainment, culture, attitude, and one should never be a follower. Through their clothing designs and brand culture, they convey incredible and positive values that brings out confidence in young women. In 2019, Elf Sack will open up 100 brick-and-mortar stores across China. It showcased: Intelligent Customer Flow Analyzer ——SUZHOU WANDIANZHANG Based on humanoid contour recognition and video tracking technology; accurate personnel counting can be achieved with an accuracy of up to 95%. Automatic estimation of the walking direction, distinguishing incoming and outgoing customers, and depiction of the action track. Interactive Smart Shopping Guide Screens  ——KOSCAR Shenzhen Koscar company has independently developed multimedia systems, which supports multi-person multi-point interaction, tailor made layout design plans, picture and video playbacks, and various interactive games. It also supports network data port docking, which  allows content to be updated anytime from the backend. Transparent LED Display ——NEXNOVO TECHNOLOGY CO. LTD  NEXNOVO products are now widely used in store window advertisements, chain restaurants, shopping malls, airports, museums, financial institutions, automobile 4S shops, exhibitions, grand festival venues, stage construction, building curtain walls and other fields. With a brightness of up to 6000 nit, it is a transparent LED display with high resolution and brightness. Virtual Fitting System ——YUANRUN TECHNOLOGY( Booth No.N5A33-3) The system is the world's first O2O virtual fitting solution, using the latest MR (mixed reality) technology, allowing virtual try-on with FXMirror; thus, creating a unique shopping experience. Shelf and Display Stands ——SHOW GOOD DISPLAY( Booth No.N5A23) Show Good Display has good designers, experienced engineers and responsible workers, thousands of products are shipped to so many cities in China, and different countries around the world every year.  Model props —— Mannequns(Booth No.N5C13) Cosmetics Store: Fox Fairy Fox Fairy is China's leading imported cosmetics chain stores brand playing the world of beauty, selling internationally renowned brands such as GUCCI, CHANEL, SK-II, LANCOME, Versace, Estee Lauder and more. Nowadays Fox Fairy owns 80 stores, and in 2019, will open up 100 new stores in major cities such as Shanghai, Nanjing, Wuhan, Zhengzhou and Changsha. The new generation stores will continue to expand the trend of selling internationally renowned brands, while enabling the latest visual systems to enhance the customer's shopping experience.   It showcased:  Mirror Smart Makeup Cabinet ——KOSCAR Shenzhen Koscar company has independently developed multimedia systems, which supports multi-person multi-point interaction, tailor made layout design plans, picture and video playbacks, and various interactive games. It also supports network data port docking, which  allows content to be updated anytime from the backend. Electronic Virtual Shelf ——SHANGHAI KITON-TECH It is used to display the regular products in the store. This product can save space and labor costs for the store, bringing in additional income; and can display many more products. You don't need the staff to introduce the product details and functions one by one; and you can play other brands’ advertisements on the screen (such as advertisements for catering industry or clothing industry) FXMakeup ——YUANRUN TECHNOLOGY The system is the world's first O2O virtual fitting solution, using the latest MR (mixed reality) technology, allowing virtual try-on with FXMirror; thus, creating a unique shopping experience. Yaliang Customer Recognition System ——GUANGZHOU YALIANG Use smart facial recognition technology to obtain multi-dimensional information such as customer gender, age, preferences and consumption habits; identify VIP customers, and implement differentiated marketing strategies for different customers to achieve marketing targets.   Food and Beverage: Rio Fresh  Rio Fresh, a side brand of Rio Cocktail, will bring a brand-new robotic drinks bar at ReTailor Hub. The robotic bartender will provide precise feeding operation and stimulate the actions of the bartender’s shaking motion, together with music and dance, which create more acceptable and public bar service for younger customer. It aims to offer consumer a fresher, diversified, rapid and tailor-made cocktail enjoyment.   It showcased:   Robot Smart Wine Bar • Robot Bartender: More precise feeding operation, simulate the bartender's shake action, dance to the music, and create a more attractive and popular bar service for young consumers. • Visual experience: unlimited mirror wine bar, nice wine, robot dance, big screen animation, and BGM, giving consumers a pleasant sensory experience. • Artificial Intelligence: With Ai technology, such as biometrics, facial recognition, language recognition, etc., we can provide our customers with the ultimate product experience with our big data to tailor make taste and flavor for each customer.     Self-Service Liquor Maker • Completely automatic: drop cups, feeding, shake, mixing, discharging, soda water, and drop cap; all actions are completely automated. It is an automatic liquor machine ready to serve customer without a waiter. • Interactive experience: Built-in AI interactive marketing features, such as drink ordering with facial recognition, drink service by facial scanning, emotional recognition, etc., to give consumers a pleasant interactive experience. • Freestyle: The mini program comes with a DIY function, and customers can make their own style drink.   High Volume Liquor Dispenser • Mobile machine: small size, easily portable, large single cup capacity, quick service, suitable for a variety of scenarios, rapid deployment, and rapid service deployment. • The taste of royalty: Small in size, but extremely powerful. Each season select three of the most popular royal flavors in the market. With vodka and whisky as the base, you can produce 9 flavors of drinks, with or without alcohol, while consumers can choose their preference of alcohol percentage. • Dual mode switching: Dual screens provides two service modes, and it can be switched between the attendant order mode and the consumer self-service mode. Unmanned Convenience Store: Jian 24 Founded in 2017, Jian 24 is an unmanned convenience store providing the cutting-edge AI technology such as computer vision recognition, composite sensors and deep learning, which designed to provide customers with a "take away" shopping experience.

    More

    C-star 2019 closed with another success story in retail

    C-star - Shanghai's International Trade Fair for Solutions and Trends All about Retail concluded its fifth edition on April 27, 2019. Exhibitors and visitors were highly satisfied with the show result. With the collocation with Hotel Plus - Total Solution for Commercial Properties, a total of 13,674 visitors came to Shanghai to explore the innovative retail solutions (an 5% increase from the previous year’s event). C-star once again proved its commanding position as the most international and professional business platform in China’s retail industry.   C-star sticks out because of its high-quality and consequently attracted international visitors from renowned retail brands including Gucci, Tory Burch, Louis Vuitton, Swarovski, Guess, UR, Under Armour, Esprit, Starbucks, Puma, Adidas, etc. to explored cutting-edge technologies, inspiring and new solutions in shopfitting, lighting and visual merchandising.   Marius Berlemann, General Manager of Messe Düsseldorf Shanghai Co., Ltd commented: “The response of the show result proves that C-star is established as the most influential and professional retail business platform in China. It impressively shows the need for this networking and information platform in a rapidly changing retail industry in China. More visitors came from Beijing, Chengdu, Hainan, Yunan, Hubei further demonstrates that C-star has gained it influence in the entire China market.”   Ms. Elke Moebius, Global Head - Retail & Retail Technologies of Messe Düsseldorf, subjoined: “I’m so delighted to see that C-star meets the exact requirements of the retail industry across the globe. At C-star retailers can find everything for their stores under one roof - from store planning to furnishing and technology.”   Decision makers at C-star This year, C-star welcomed 150 exhibitors from 10 countries and regions to showcase product solutions for Shopfittings & Shop Furnishing, Store Design & Visual Merchandising, Smart Retail Technology, Lighting and Catering & Refrigeration Systems, perfectly suited to the Chinese retail market. Exhibitors emphasized the decision-maker-level of the visitors and they vice versa were very satisfied with the high quality of exhibitors and praised the networking opportunities and multiple chances to conveniently collect qualified information.     As a new exhibitor at C-star, Ms. Ding Ruoming, Product Manager of Epson China, summarizes the result of the show: “It is very important for us to participate in C-star.  C-star attracts professional visitors from retail industry. Through this platform, we have established contact with many brands and commercial space designers. Moreover, exhibitors at the C-star showcased the latest retail solutions and applications, from which we have greatly benefited.”   Visitors were also inspired by the innovations seen at the fair. Mr. Wang Guan, Design Director of HOUSE UNDER THE DOME commented:” C-star is a professional platform where I am able to see the best retail design, shopfittings and shop furnishings. I have found the ideal shelves and light box. Through exchanges with exhibitors, I received latest information and trends in retail design. This show was significant to me. I will attend C-star every year and hope that C-star will maintain its successful development.”   C-star Retail Forum: Knowledge platform Under the theme "Dynamic Future of Retail Ecosystem", C-star Retail Forum was very much appreciated by a professional audience. On all three days, retail experts and industry leaders from around the world shared their analysis of new retail developments such as cross-over retail and artificial intelligence. As the key highlight at C-star Retail Forum, the presentations from renowned retailers like Bosideng, TAYOHYA, Lingqingxuan and the German Department Store L&T revealed valuable insights and creative inspiration. One of the speakers, Mrs. Cui Zhihui, Head of Brand Development of TAYOHYA said: " It’s my great pleasure to share my knowledge with the audiences at C-star Retail Forum. C-star is an outstanding event that provides a good opportunity for the retail industry to come together. Here, industry brands will find new opportunities and expand marketing channels in the era of cross-sectoral development. As markets and the financial environment are undergoing great changes, retailers can make use of an important platform such as C-star to work together, identify new directions, and explore new ways into the future. “   ReTailor Hub – Smart Retail Life Zone The ReTailor Hub presented creative solutions under the motto Smart Retail Life Zone in a real-life environment to prove its suitability in praxis. Driven by smart technologies forming the new retail business C-star’s ReTailor Hub featured key brands such as the fashion & apparel store Elf Sack, the cosmetics brand Fox Fairy, the beverage retailer Rio Fresh as well as the unmanned convenience store Jian 24. Along with them numerous retail providers showcased instore solutions from customer flow analytics, interactive smart displays, virtual fitting systems to robotic solutions in the 300-square-meter area.   The next C-star will take place in 2020 from 2 to 4 September at Shanghai New International Expo Center.   For more details about C-star, please follow C-star Linkedin as follows   See you next year in September!  

    More

    EuroShop RetailDesign Award: Expert panel distinguishes the best store concepts

    EHI and Messe Düsseldorf presented the EuroShop RetailDesign Awards for the twelfth time tonight. The Chinese retail trade fair C-star provided the backdrop in Shanghai – this year marks the fifth time the EuroShop subsidiary has invited retail experts from across the globe to the Chinese metropolis. The most compelling store concepts came from Germany, England and China: L&T Sport in Osnabrück, The Shop at Bluebird in London and the Zwilling flagship store in Shanghai were the winners of the EuroShop RetailDesign Award. To come out a winner from among 71 entries from 23 countries, a store concept had to present a well-honed mix of store architecture, colours, materials, lighting and visual merchandising. The clear communication of the product range as well as direct means of appealing to customers were key criteria for the jury of experts. L&T Sport, Osnabrück: The "Hasewelle" The fashion company Lengermann + Trieschmann's new sporting goods store covers 5,000 sqm of retail space on five floors. One of the store's main attractions is the "Hasewelle", a wave pool where surfers can test the latest boards right there in the store. Polygonal lines form the basis of the store design. The railings, whose lines are shaped in accordance with this design, are staggered across the floors in such a way that each floor and each position provides a new view of the "Hasewelle" pool. Polygonal elements and geometric lines provide a design framework for the facade as well, creating an aesthetically consistent system. In order to perfectly integrate the individual sporting goods brands into the design, the store refrains from the usual shop-in-shop brand solutions. Members can train in high-altitude conditions in the 800-sqm "Premium CITY-GYM". Separated from the store by nothing more than glass walls, the gym is part of the sporting goods store while also serving as an extension of its core business. The Shop at Bluebird, London: A cabinet of curiosity The Shop at Bluebird belongs to British fashion company Jigsaw and specialises in high-end brands from the worlds of fashion, beauty, art and design. The concept store's diverse offerings are housed in a heritage-protected 19th-century historical coach house on Floral Street in Covent Garden. Striking, opulent decor and design elements combine to create a "cabinet of curiosity". An atrium filled with natural light and a cobblestone floor creates an open-air ambience in the middle of the store. A custom-made, cube-shaped installation with 20 reflective surfaces hanging from the ceiling creates an artistic effect by reflecting and distorting its surroundings. The design concept plays with geometric forms and curved lines, combining traditional and modern elements harmoniously. Wallpapers in coordinated colours and textures complement the multifaceted aesthetic, consisting of elegant Art Deco patterns and floral Victorian motifs. Zwilling flagship store, Shanghai: Art Deco heritage The new Zwilling store in Shanghai unites retail, cooking classes and a restaurant. The focus is on traditional western and eastern themes combined with a puristic and understated interior. Dynamic changes in colours, materials and music provide contrast to differentiate individual areas of the store. Bathed in light, the ground floor features light oak and dark walnut, a sand-coloured terrazzo floor, and steel and brass frames, which all serve as a backdrop for the products, providing a warm, Mediterranean atmosphere. Dedicated to various food concepts, the upper floor is characterised by varying floor heights and seating. Tabletops made of blue glass and lighting elements made of brass are reminiscent of Shanghai's Art Deco heritage. A 36-metre-long wooden table with teal velvet chairs adds a rustic touch to the fine dining area, where visitors are invited to enjoy a meal. The customer encounters the brand's product world authentically – through a culinary adventure or hands-on cooking school experience.

    More

    C-star 2019: International Trendsetting Retail Design and Innovative Technologies

    C-star’s fifth edition is set to update its successful story for the retail industry. Exhibitors and trade professionals from all over the world will come together to explore cutting edge technologies, unique store design or smart retail solutions at this year’s trade fair. C-star 2019, themed “Your meeting point all about Retail” welcomes a total of 150 exhibitors from 10 countries and regions to Shanghai New International Expo Centre from April 25 – 27. As an official satellite of EuroShop in Düsseldorf, the world’s no. 1 retail trade fair, C-star will again present new retail solutions from international suppliers focusing on the vibrant Chinese retail market. C-star focuses on Shopfitting & Shop Furnishing, Store Design & Visual Merchandising, Smart Retail Technology, Lighting as well as Catering & Refrigeration.   Significant Supporting Program On-site   C-star, being the platform for finding market opportunities in China, is being supported by recognized regional and international industry associations and offers insights from experienced and successful international retailers. The collaborations highlight C-star’s meaningful event program including the C-star Retail Forum, EuroShop Retail Design Award (ERDA) and C-star’s Brand Zone.   This year’s C-star Retail Forum lines up internationally acknowledged retail experts to Shanghai. Leaders from established brands including those from Tayohya, Bosideng, Changhong Decoration, Zwilling or L&T, German Department Store, will reveal their success-stories and retail researchers from EHI Retail Institute, Eurasia Global Limited, China Shopping Center Development Association of Mall China, Australia Azurium (Shanghai) will present insightful facts and figures describing the rapidly changing retail industry and its mechanisms.   The EuroShop RetailDesign Awards (ERDA) will again emphasis the internationality of C-star 2019. This year's successful participants were required to show unique shop architecture concepts, combining colors, materials, lighting and visual merchandising for an outstanding customer experience. From a variety of 71 proposals from 21 countries only the three most impressive and prolific retail design trends will be selected by the jury of international retail experts. EHI and Messe Düsseldorf will jointly honor the winners of the eligible award on the evening of April 26.   ReTailor Hub demonstrates Smart Retail Life Zone   After the debut at last year’s C-star the ReTailor Hub will present an upgrated version of the Smart Retail Life Zone where again creative solutions will be shown in a real-life environment to prove its suitability in praxis. Driven by smart technologies forming the new retail business C-star’s ReTailor Hub features key brands such as the apparel store Elf Sack, the cosmetics brand Fox Fairy, the food & beverage retailer Rio Fresh as well as the unmanned store Jian 24. Along with them numerous retail providers will showcase instore solutions from customer flow analytics, interactive smart displays, virtual fitting systems to robotic solutions in the 300-square-meter area.   C-star’s Brand Zone is a premium stage for exhibitors to present their newest and most promising products and solutions to the audience across the globe. For 2019, innovative solutions providers including MALHERBE PARIS, Storymaker, HIDEKI AZUMA, Onewedesign, MPLUS, Koscar etc share their newest shop concepts, smart retail products and solutions to a globally connected audience of shop managers, solutions seekers, and wide range of retail professionals.   Inspiration from Designer & Technology Village   C-star will again present chic and compelling designs with artistic flair respectively smart technologies at Designer Village and Technology Village. Within these special zones, leading design studios from all over the world will display unique stand designs with advanced and encompassing service solutions. This way visual merchandising and shop design will bring an extraordinary shopping experience for a new era of retail shops and their prospective customers. New retail concepts also include intelligent omnichannel-solutions to provide a seamless shopping experience for the customers. C-star will present the most promising solutions for the integration of those services as well as innovative communication tools.   For more details about C-star, please follow C-star Linkedin as follows    Follow C-star @ C-star Expo   - End–    

    More

    ReTailor Hub will present an upgraded version of the 'Smart Retail Life Zone' 

    C-star 2019 will be held from April 25-27 at Hall N5 of the Shanghai New International Expo Center. This year's event will bring together 150+ well-known exhibitors from all over the world, bringing unique design concepts and advanced retail technology. As one of the highlights of C-star 2019, ReTailor Hub, a side brand under the C-star exhibition series, will present an upgraded version of the 'Smart Retail Life Zone' spread over 300 square meters, presenting four major formats of pop-up stores: Clothes, Cosmetics, Beverages and Unmanned Convenience Store. The Chief Planner Candex Displays (China) Co., Ltd.(Booth No.N5A56) As one of the most innovative display system suppliers in China, Candex Display Equipment (China) Co., Ltd. provides fast and reliable services, and quality products to clients all over the world; some of which include: flags, poster stands and display equipment, which are mainly used at exhibitions, conferences, marketing and even retail services. Their professional international R&D team develops unique portable display devices and advertising devices for partners and clients around the world to meet their unique business needs. Fashion and Apparel: Elf Sack Established in June 2006, Elf Sack is an apparel brand which insists on the strategic positioning of women's clothing as the core with omnichannel strategy. Elf Sack excels at story-telling; has a passionate, confident and ambitious team; and 15 million female fans. Pursuing freedom, advocating heroism, and giving the product a soul with a design style full of imagination and curiosity; they believe that clothing is entertainment, culture, attitude, and one should never be a follower. Through their clothing designs and brand culture, they convey incredible and positive values that brings out confidence in young women. In 2019, Elf Sack will open up 100 brick-and-mortar stores across China. It will showcase: Intelligent Customer Flow Analyzer ——SUZHOU WANDIANZHANG( Booth No.N5A36-2) Based on humanoid contour recognition and video tracking technology; accurate personnel counting can be achieved with an accuracy of up to 95%. Automatic estimation of the walking direction, distinguishing incoming and outgoing customers, and depiction of the action track. Interactive Smart Shopping Guide Screens  ——KOSCAR(Booth No.N5A36-1) Shenzhen Koscar company has independently developed multimedia systems, which supports multi-person multi-point interaction, tailor made layout design plans, picture and video playbacks, and various interactive games. It also supports network data port docking, which  allows content to be updated anytime from the backend. Transparent LED Display ——NEXNOVO TECHNOLOGY CO. LTD (Booth No.N5B22) NEXNOVO products are now widely used in store window advertisements, chain restaurants, shopping malls, airports, museums, financial institutions, automobile 4S shops, exhibitions, grand festival venues, stage construction, building curtain walls and other fields. With a brightness of up to 6000 nit, it is a transparent LED display with high resolution and brightness. Virtual Fitting System ——YUANRUN TECHNOLOGY( Booth No.N5A33-3) The system is the world's first O2O virtual fitting solution, using the latest MR (mixed reality) technology, allowing virtual try-on with FXMirror; thus, creating a unique shopping experience. Shelf and Display Stands ——SHOW GOOD DISPLAY( Booth No.N5A23) Show Good Display has good designers, experienced engineers and responsible workers, thousands of products are shipped to so many cities in China, and different countries around the world every year.  Model props —— Mannequns(Booth No.N5C13) Cosmetics Store: Fox Fairy Fox Fairy is China's leading imported cosmetics chain stores brand playing the world of beauty, selling internationally renowned brands such as GUCCI, CHANEL, SK-II, LANCOME, Versace, Estee Lauder and more. Nowadays Fox Fairy owns 80 stores, and in 2019, will open up 100 new stores in major cities such as Shanghai, Nanjing, Wuhan, Zhengzhou and Changsha. The new generation stores will continue to expand the trend of selling internationally renowned brands, while enabling the latest visual systems to enhance the customer's shopping experience.   It will showcase:  Mirror Smart Makeup Cabinet ——KOSCAR(Booth No.N5A36-1) Shenzhen Koscar company has independently developed multimedia systems, which supports multi-person multi-point interaction, tailor made layout design plans, picture and video playbacks, and various interactive games. It also supports network data port docking, which  allows content to be updated anytime from the backend. Electronic Virtual Shelf ——SHANGHAI KITON-TECH(Booth No.N5A36-6) It is used to display the regular products in the store. This product can save space and labor costs for the store, bringing in additional income; and can display many more products. You don't need the staff to introduce the product details and functions one by one; and you can play other brands’ advertisements on the screen (such as advertisements for catering industry or clothing industry) FXMakeup ——YUANRUN TECHNOLOGY( Booth No.N5A33-3) The system is the world's first O2O virtual fitting solution, using the latest MR (mixed reality) technology, allowing virtual try-on with FXMirror; thus, creating a unique shopping experience. Yaliang Customer Recognition System ——GUANGZHOU YALIANG(Booth No.N5B72) Use smart facial recognition technology to obtain multi-dimensional information such as customer gender, age, preferences and consumption habits; identify VIP customers, and implement differentiated marketing strategies for different customers to achieve marketing targets.   Food and Beverage: Rio Fresh  Rio Fresh, a side brand of Rio Cocktail, will bring a brand-new robotic drinks bar at ReTailor Hub. The robotic bartender will provide precise feeding operation and stimulate the actions of the bartender’s shaking motion, together with music and dance, which create more acceptable and public bar service for younger customer. It aims to offer consumer a fresher, diversified, rapid and tailor-made cocktail enjoyment.   It will showcase:   Robot Smart Wine Bar • Robot Bartender: More precise feeding operation, simulate the bartender's shake action, dance to the music, and create a more attractive and popular bar service for young consumers. • Visual experience: unlimited mirror wine bar, nice wine, robot dance, big screen animation, and BGM, giving consumers a pleasant sensory experience. • Artificial Intelligence: With Ai technology, such as biometrics, facial recognition, language recognition, etc., we can provide our customers with the ultimate product experience with our big data to tailor make taste and flavor for each customer.     Self-Service Liquor Maker • Completely automatic: drop cups, feeding, shake, mixing, discharging, soda water, and drop cap; all actions are completely automated. It is an automatic liquor machine ready to serve customer without a waiter. • Interactive experience: Built-in AI interactive marketing features, such as drink ordering with facial recognition, drink service by facial scanning, emotional recognition, etc., to give consumers a pleasant interactive experience. • Freestyle: The mini program comes with a DIY function, and customers can make their own style drink.   High Volume Liquor Dispenser • Mobile machine: small size, easily portable, large single cup capacity, quick service, suitable for a variety of scenarios, rapid deployment, and rapid service deployment. • The taste of royalty: Small in size, but extremely powerful. Each season select three of the most popular royal flavors in the market. With vodka and whisky as the base, you can produce 9 flavors of drinks, with or without alcohol, while consumers can choose their preference of alcohol percentage. • Dual mode switching: Dual screens provides two service modes, and it can be switched between the attendant order mode and the consumer self-service mode. Unmanned Convenience Store: Jian 24 Founded in 2017, Jian 24 is an unmanned convenience store providing the cutting-edge AI technology such as computer vision recognition, composite sensors and deep learning, which designed to provide customers with a "take away" shopping experience.

    More

    EuroCIS Interview | Renée Zhao, Head of Marcom Consumer Division, Messe Duesseldorf (Shanghai) Co., Ltd.

    Interview with Renée Zhao, Head of Marcom Consumer Division, Messe Duesseldorf (Shanghai) Co., Ltd. Renee ,welcome to EuroCIS. How do you see the development for the C-star? As the official satellite event of EuroShop, C-star - Shanghai's International Trade Fair for Solutions and Trends all about Retail will have its fifth edition since its debut in 2015. Recently the retail industry in China is developing very fast, especially in the innovation perspective. So, given this market trend, I have noticed that there are more and more retail technology solution providers join C-star. Before that, at this show you will see fascinating store design, but now you will see more and more innovations on the technology. And what are the highlights at C-star? This year we have a lot of onsite supporting programs which is really like the knowledge platform for this show. So, this year you will see a lot of events, for example, we will have Retail Forum which we will invite a lot of retailers and the experts from the retail industry and the commercial property experts as well as a lot of solution providers to gather together and to share their insights about retail. And another highlight is that it is the first time we will integrate a new concept of THE GRID. THE GRID actually is a platform where we connect the digital platform sphere with physical platform sphere. So, this time we work with THE GRID and we will invite a lot of smart retail startups to C-star to participate in selection. The winner would receive the fabulous rewards containing the visitor ticket and speaking opportunity at EuroShop. Also we will give more supporting and training and help them to grow and go to market. That sounds great. What are the most important topics for the retail market in China for the next year's? You will see that there are more and more unmanned stores which take place in Shanghai. So that means you don't need to bring cash, you just use your phone and then you can just go into the store and grab the things you have and check out by Alipay or Wechat pay. That's really fascinating, very helpful and convenient for the customer actually, and also I see that we have a lot of innovation stores now, for example, Nike and Adidas will have their flagship stores in Shanghai where you can experience a lot of new and cutting-edge technologies like screens and data measurement technology there. I see that the technology will be the key for the retail trend in China.     You're sitting on a plane right now. Where are you going? Yeah, I am on the plane, and in April and I will go to C-star and so welcome all of you to C-star show at the end of April.

    More

    C-star 2019 Previews | Lighting

    Each store has unique lighting needs. Different color and illuminances should be applied for different styles and areas. Scientific lighting design creates a contrast of light and darkness to achieve a comfortable and harmonious lighting environment, which enables consumers to enjoy their shopping experience. As one of the five dimensions of C-star 2019,lighting area will showcase the most eye-catching lighting devices such as LED illuminators, light bars, light boxes, etc., helping your store to attract customers and create the ultimate consumer experience. Partial list of the well-known exhibitors participating in this area (in no particular order) Get a glance at the latest solutions in lighting area JIANGSU LVSUNNY VISION TEHNOLOGY CO., LTD.(Booth No. N5X07) a professional shop lighting total solution provider. Main goods: LED Tracklight, LED Downlight, LED Spotlight, Linear System led light and so on special commercial led light.   LED Tracklight: ST-T4P-35W Power: 35W, Voltage:220-240V, CCT:3000K/4000K, Beam Angle: 15°、25°,35°,60° Efficiency:>80lm/w, CRI:80/90/95/97, SDCM:3, PF>0.9, Body Color: White/Black, Lifespan:30000H SELF ELECTRONICS CO., LTD.( Booth No. N5C25) Driven by innovative concept, cherishing the aspiration for culture, SELF is dedicated to provide professional display and presentation lighting solutions and create great customer values world widely.   Beam angle adjustable and dimmable track light Both DALI dimming and single lamp dimming are available; Adding optical filter can realize the change of different light shapes.        ITAB( Booth No. N5A06) Group mission is to improve the shop experience and being "One Step Ahead". Innovative in-store equipment to improve product display and customer engagement, guidance & service. Supported by highly successful shop fitting services. Provide a better choice and simplified purchasing process.   ExO II A double directional reflector is perfect for aisle lighting. Due to their high output and optimised optics the ExO series offers seamless, homogenous lighting without bright or dark spots. Indirect lighting also minimises glare resulting in a calm yet bright retail environment where light, and the customers’ attention, is focussed fully on the goods on display.   DONGGUAN WUFENG ELECTRONICS CO., LTD.( Booth No. N5X05) Our main products are led decoration lights, residential lights, cabinet lights, bathroom lights and display lights. Also, we are the earliest manufacturer of led flexible strip and got the patents for regarding important accessories. All of our products are CE, CB, GS, SAA, UL, RoHS listed. Corner LED Bar Light: WF-LTV0808-L Mini LED Bar light for corner,45 degree lighting ,3M adhesive tape,clips or magnetic attaching for easy installation, length is customizable. Size:300mm 600mm 900mm, Input:12V, Power:10W/M, Luminance: 600LM, CCT: Cool White/White/Warm White   ZHONGSHAN YND OPTOELECTRONIC TECHNOLOGY CO., LTD.(Booth No.N5C35) ZHONGHSAN YND OPTOELECTRONIC TECHNOLOGY CO.,LTD is located in “CHINA LIGHTING CAPITAL”-GUZHEN. Our company is specialized in researching, developing and applying led linear lights and led UFO high bay lights and magnet light.   LED linear light,LED magnet light,LED UFO high bay light Trunking is an innovative design which integrated linear lighting,track lighting.Spot lighting and more.With this system, end users are able to change their lighting environment tools-freely.It's widely applicable to supermarkets, warehouses, schools, car showrooms or other places where the bojets are non-fixed.With this system, because you are able to adjust the lighting scenes easily by yourself when with this system. In combination with the trunking systems,linear lights are able to be installed conveniently.Different lenses, 30' 60' 90, single asymmetric, double asymmetric are available.Applicable to shopping mall shelf lighting, warehouse lighting, office lighting and more.The luminaires can be connected endlessly and seamless.New atmosphere can be created with this light. Visitor pre-registration is now available. One-click for 5 special benefits:   ? Free entry to the show (normally RMB100) ? One complementary show catalogue (Valued RMB100) ? Faster admission to avoid long queues ? Free access to monthly newsletters ? Free access to four concurrent events

    More

    C-star 2019 Preview | Smart Retail Technology

    The transformation of the retail industry that we are currently witnessing is primarily driven by the change in the payment method, and then by the changes in the customer acquisition process. Smart retail technology is fueling the momentum to bring about this change. As one of the five dimensions of C-star 2019, smart retail technology area brings together leading local and global technology companies to showcase their latest smart retail technology solutions, and to demonstrate the refinement in experience-based marketing, big data management, and how big data drives the future of retail and other fields. Partial list of the well-known exhibitors participating in this area (in no particular order) Get a glance at the latest solutions in smart retail technology area JIAN 24 (Booth No. N5A33-1) Leveraging the latest deep learning technologies, Jian24 provides both smart vending machine solution and smart mini-store solution. Through big data analytics and online offline channel integration, traditional retail stores can be upgraded to be fully digitalized and AI empowered Jian24 Smart Vending Machine   HANGZHOU ZKONG NETWORKS CO., LTD. (Booth No. N5B12) We are the manufacture and founded in 2006, Hangzhou city and committed to providing wireless hardware product. Moreover, we deeply cooperated with Alibaba corp to create smart hardware combined with cloud solution.   Zkong Electronic Shelf Label A truly enterprise-class solution using Bluetooth, Wi-Fi, and cloud computing tech- nology, offering the lowest total cost and best performance of any ESL vendor.   HORIZON ROBOTICS (Booth No. N5B01) With world-leading capabilities for deep learning and decision-making algorithm development, Horizon Robotics inte- grates algorithms into high-performance, low-power and low-cost edge AI processors and computing platforms.   Horizon Robotics Edge AI Cameras Integrating Horizon Robotics' built-in self-developed edge AI vision processor – Sunrise and world's leading deep learn- ing algorithms, edge AI cameras enable large-scale face detection, tracking, capturing and comparison while supporting a front-end database of up to 50,000 human faces, suitable for smart city, smart retail, and other scenarios at low power consumption.   BIZERBA SE&CO. KG (Booth No. N5A21) Bizerba offers its customers in industry, trade, and logistics a globally unique solutions portfolio of hardware and software around the central value "weight". This portfolio includes products and solutions related to slicing, processing, weighing, cashing, checking, commissioning and labeling.    The K-Class touch-screen electronic scale The K-Class touch-screen electronic scale has upended the traditional service counter. This is a critical step towards intelligent technology, which greatly reduces the workload of sales people by standardizing operations:He automatically improves the ability and performance of the counter operator. The built-in software of the electronic scale can be customized according to customer's requirements, and has been processed with complex and varied operation tasks. This is exactly what BIZERBA engineers are pursuing: Always take the lead one step at a time to develop a solution - ensure that the solution is not only convincing performance, but also simple to operate. Adopt hygienic cleaning technology to ensure maximum safety, and the requirements for power, maintenance and maintenance are very low.   SSLT(BEIJING) IOT TECHNOLOGY CO., LTD.(Booth No.N5A26) We are the data service providing company who based on getting data from intelligent terminal, controlling how the intelligent terminal works, then analyzing the data what we get. We self R&D a series Integrated Hardware&Software Intelligent Products with RFID, EAS and AI technology and have been getting more than 50 certifications of Inventory, New Applications Usage, Software, Outlook Design,etc.    UANGZHOU YALIANG ( Booth No. N5B72) Founded in 2007, the global leader in new retail eco-services.“The best service for store opening” as our Group mission. 10 years development, YALA DISPLAY has developed from a POP display products manufactor to a comprehensive high-tech group enterprise that can fully realize the collection and analysis of physical stores.   Visitor pre-registration is now available. One-click for 5 special benefits: ? Free entry to the show (normally RMB100) ? One complementary show catalogue (Valued RMB100) ? Faster admission to avoid long queues ? Free access to monthly newsletters ? Free access to four concurrent events  

    More

    Exciting events collocated with C-star 2019

    C-star 2019 will be held from April 25-27 at Hall N5 of the Shanghai New International Expo Center. This year's event will bring together 150+ well-known exhibitors from all over the world, bringing unique design concepts and advanced retail technology.   Well-known exhibitors at C-star 2019 include · Shopfittings: ITAB, MAX BRILLIANT, SHANYOUNG, FUTURISTIC, YONGCHENG, AERTAI, LONGSUN, VFK, etc. · Store Design and Visual Merchandising: CHANGHONG, REDMAN, LINGTONG, CANDEX, ONEWEDESIGN, YIPPEE, GANTER, GRAPHIC, etc. · Smart Retail Technology: JIAN 24, ZKONG, EPSON, BIZERBA, XOVIS, SSLTM, YALIANG, etc. · Lighting: LVSUNNY, HUAYUEMEI, SELF, ITAB, CITYLUX, PUREGEER, etc. · Refrigeration system: QINGDAO DASHANG, ICCOLD, SANTA, AOLIKE, HIRON, etc.   Get a peek at the list of speakers at Retail Forum 2019 The theme of Retail Forum 2019 will be ‘Dynamic Future of Retail Ecosystem’, bringing together domestic and overseas retail brands, shopping center operations executives, reputed academic experts from the retail industry, leading technology service providers, etc., to create a business platform to share knowledge, insights and interaction.   Currently, Ms. Angela Chung, the founder of Display Community, has confirmed his attendance and will deliver a speech on “Design Trend of Retail Space”     Angela is the standard builder of China's display industry, display promoters and practitioners in the whole industry of China. She is also the research and development experts on China's display training courses as well as the pioneers of Chinese experience shop design. At the same time, Mr. Xiao Tao, the General Manager of SHIMO, will deliver an insightful presentation on “New Start of Shimao Shopping Mall”.     Xiao Tao, with extensive experience in commercial real estate trading, has been in charge of the investment of China Resources Nanning Vientiane City, the positioning and leasing business development of China Resources Qianhai Vientiane City; and the operations of China Resources Chengdu Region. Since 2016, he has served as the General Manager of Shimao Commercial Investment Shanghai Co., Ltd. He re-positioned Shanghai Shimao Festival City which opened on 28th September 2018, with a new image of ‘trendy hub of a magical city’. During the opening, the cool appearance of the new decoration theme ‘Trendy and Fun Era’, attracted consumers' attention and provided them with a dynamic experience.   More speakers and trending topics will be announced soon. Stay tuned with us.   ReTailor Hub creates a 300 square meter Smart Retail Life Zone This year, ReTailor Hub, a brand under the C-star exhibition series, will create an enhanced version of the ‘Smart Retail Life Zone’. In the 300 sqm area, it will showcase four pop-up stores including an unmanned store, cosmetics store, apparel store and beverages store. You will experience AI fitting, AI beauty, customer flow analysis, facial recognition, LED interaction, unmanned convenience store, self-checkout and other eye-catching store designs.   Fashion and Apparel: Elf Sack Established in June 2006, Elf Sack is an apparel brand which insists on the strategic positioning of women's clothing as the core with omnichannel strategy. Elf Sack excels at story-telling; has a passionate, confident and ambitious team; and 15 million female fans. Pursuing freedom, advocating heroism, and giving the product a soul with a design style full of imagination and curiosity; they believe that clothing is entertainment, culture, attitude, and one should never be a follower. Through their clothing designs and brand culture, they convey incredible and positive values that brings out confidence in young women. In 2019, Elf Sack will open up 100 brick-and-mortar stores across China.     Cosmetics Store: Fox Fairy Fox Fairy is China's leading imported cosmetics chain stores brand playing the world of beauty, selling internationally renowned brands such as GUCCI, CHANEL, SK-II, LANCOME, Versace, Estee Lauder and more. Nowadays Fox Fairy owns 80 stores, and in 2019, will open up 100 new stores in major cities such as Shanghai, Nanjing, Wuhan, Zhengzhou and Changsha. The new generation stores will continue to expand the trend of selling internationally renowned brands, while enabling the latest visual systems to enhance the customer's shopping experience.     Food and Beverage: Rio Fresh Rio Fresh, a side brand of Rio Cocktail, will bring a brand-new robotic drinks bar at ReTailor Hub. The robotic bartender will provide precise feeding operation and stimulate the actions of the bartender’s shaking motion, together with music and dance, which create more acceptable and public bar service for younger customer. It aims to offer consumer a fresher, diversified, rapid and tailor-made cocktail enjoyment.     Unmanned Convenience Store: Jian 24 Founded in 2017, Jian 24 is an unmanned convenience store providing the cutting-edge AI technology such as computer vision recognition, composite sensors and deep learning, which designed to provide customers with a "take away" shopping experience.     THE GRID unveils at C-star THE GRID is a networking hub founded in 2017 by Messe Düsseldorf in China, which aims at connecting the digital platform sphere - all those internet companies, providers of disruptive technologies and digital transformation start-ups - with the physical platform sphere, aka exhibitions and its companies from those industrial sectors.   This year, THE GRID will firstly land at C-star 2019, joining force with MobileMonday Shanghai for Smart Retail Start-up Challenge. The winner would receive the fabulous rewards containing the visitor ticket and speaking opportunity at EuroShop, the world’s leading retail trade fair in Germany.   Contact with Ms. Michelle Wang at michelle.wang@mds.cn for further details.   Visitor pre-registration is in full swing. One-click to enjoy 5 benefits •      Free entry to the show (Valued RMB 100) •      One complementary show catalogue (Valued RMB 100) •      Faster admission to avoid long queues •      Free access to monthly newsletters •      Free access to four concurrent events   Scan the QRCode to get the free ticket now (C-start 2018 visitors may log in directly by mobile phone number)   For more details about C-star, please follow C-star Facebook or visit the official website: http://www.c-star-expo.com/en/   Follow C-star @ C-star Expo Press Contact: Ms. Renee Zhao  Messe Düsseldorf (Shanghai) Co., Ltd Tel: +86-21-6169 8335 Fax: +86-21-6169 8301 Renee.zhao@mds.cn www.mds.cn   Organizers background information Messe Düsseldorf (Shanghai) Co., Ltd. Established in 2009, Messe Düsseldorf (Shanghai) Co., Ltd. (MDS) is a subsidiary of Messe Düsseldorf GmbH, one of the world’s top 5 exhibition organizers. MDS is committed to introducing world’s No. 1 trade fairs to China and to providing Chinese and international customers with superior exhibition services. MDS is successfully holding more than 20 leading trade fairs and conferences in China, covering the industries of printing, packaging, wire and tube, plastics, renewable energy, medical devices, retail, safety and health, wine & spirits and caravanning. MDS runs branch offices in Shanghai and Beijing with a workforce of some 70 full time employees. The worldwide outbound exhibition business (trade shows in Düsseldorf, Germany and other leading Messe Düsseldorf Global Shows) is organized by Messe Düsseldorf China Ltd. (MDC), serving Chinese exhibitors and visitors with superior customer service from its Hong Kong branch office. Find out more at www.mds.cn.

    More

    Topics and Trends of EuroCIS 2019

    Interview with Elke Moebius, Global Head of Retail / Retail Technologies, Messe Düsseldorf What are the likely trends and priorities to be set by exhibitors at EuroCIS 2019? The ongoing digitalisation of our society is currently also dominating developments in the retail sector and therefore also EuroCIS 2019. Omnichannel retail, i.e. addressing customers via various, fully integrated channels, has become indispensable. Which is why all solutions that support retailers in implementing their omnichannel strategies will play a prominent role at EuroCIS 2019. Above all, these will include mobile solutions, be these for supporting in-store staff, interacting with customers’ smartphones or implementing mobile payment or the digitalisation of the POS using smart mirrors, video walls or virtual reality to ensure more service and the emotionalisation of the shopping experience. Hot topics like the IoT, AI and robotics are also very popular. Many developments in these areas over the coming years will also of great relevance to the retail trade. EuroCIS already brought some of these topics on board last year. In the coming year they will move even more to the fore at exhibitors’ stands. Just like in 2018, EuroCIS also offers a “Guided Innovation Tour” in 2019. Retailers in which industries or company sizes is this tour particularly aimed at? The tour concept was designed in such a way to make it interesting for retailers from a wide range of industries. Independent retailers will find it more interesting to be introduced to individual solutions on a guided tour than perhaps retailers with a large branch networks and their own Retail Technology department, who usually come to EuroCIS very well informed. The range of solutions presented during the tour is broad, from exciting in-store and analysis technologies to the latest customisable solutions for young start-up firms. Mobile payment has been a hot topic since mobile phones arrived on the mass market – but German consumers, especially, remain cautious. Will mobile payment become more widespread in this country at some point? I guess so. The introduction of the “contactless girocard” in the summer of 2017, in particular, has noticeably changed card-based payment processes in many retail businesses. Usage rates for contactless payment are making significantly increases month on month. The great success of card-based contactless payment is now encouraging providers to focus their energies on mobile payment – the logical next-generation technology. It remains to be seen whether mobile payment will ever become as widespread in Germany as it is in China, for example. But here, too, retailers should be prepared to offer customers all the options they want. Demand will increase noticeably in the very near future. AI, big data analysis and robotics have long been used by large retail chains. Are technologies like these also useful for “small” physical retailers with one or two branches? any applications, especially in the field of AI and big data analysis, are increasingly available as cloud services and are therefore – albeit to a lesser extent – also relevant for smaller retailers. As far as robotics are concerned, most small retailers are unlikely to find a reasonable cost-benefit ratio at present, but this too may change in a few years’ time. 2019 will see the Start-Up Hub held at EuroCIS for the second time now. Can you give us a brief insight into the highlights we can expect to find there? Start-up hub @ EuroCIS Providing key highlights here will be the ideas and innovative solutions from the young companies present. For instance, the 15 exhibitors include Brickspaces – according to their own information, the largest marketplace for the brokerage of temporary retail concepts in the D-A-CH region. The focus here is on pop-up stores and the implementation of unique retail concepts at prime locations. With Fision’s Size Advisor users can create an individual body profile with virtually any smartphone or webcam. The assistant then calculates the ideal clothing size from body size and live images. Nodis will present a direct sales engine for manufacturers and distributors from the consumer goods industry enabling them to network individually with multipliers and activate these for the direct sale of their goods. Panther Pricing‘s cloud software generates automated retail price reduction recommendations using intelligent machine learning technology. Thinkinside offers an in-store analytics solution that measures in real time how customers move around the store and what products they interact with. The next step is to transfer the data into actionable KPIs for branch and marketing managers in order to improve processes and optimise store profitability. These are just a few brief examples of what awaits us in the Start-up hub. A new feature this year is a separate lecture forum at the hub where newcomers can present themselves and their solutions to the specialist audience in short lectures and engage in direct dialogue.

    More

    THE GRID will join force with Mobile Monday to accelerate the smart retail startups

         THE GRID is the networking hub aiming at connecting the digital platform sphere - all those internet companies, providers of disruptive technologies and digital transformation start-ups - with the physical platform sphere, exhibitions and its companies from those industrial sectors. Founded in 2017 by Messe Düsseldorf in China, THE GRID links digital innovators with their future markets helping them grow from zero to hero, and connects representatives of the classical industries with them. THE GRID organizes lounges, meet-ups, pitches and conferences where both the digital sphere and representatives of industry segments can mingle, network and share expertise to unleash the power of both worlds for a prosperous future of China.   On April 22, THE GRID will join force with MobileMonday and bring together 8 to 10 outstanding startups for the smart retail Demo-pitches night. Become one of only 10 startups that will be given the opportunity to present in front of a jury of VCs, Angel Investors, Tech Incubators and successful Mobile Entrepreneurs.   The Winner and runners-ups in each category will move onto the final round on April 26th at C-star 2019, in front of a panel of VCs and Tech executives, and gain international exposure, PR and opportunities to network. The winner would receive the fabulous rewards containing the visitor ticket and speaking opportunity at EuroShop as well as the free coaching from MobileMonday founder’s team.   Warm-up Event:Startup Pitches Time: April 22th 19:00-22:00 Venue:WeWork (696 Weihai Road Jing'an District Shanghai 200041) Organizer: THE GRID and MobileMonday Endorser: C-star Main Event:Pioneer’s Pitch and Award Ceremony Time: April 26th 15:30-17:00 Venue: Hall N5, Shanghai New International Expo Center   This competition is open to startups that satisfy the following criteria: Smart retail startups More than 6-months old (or 3 months with an MVP is available), but < 2 years Not yet VC-funded; seed and angel investment under $1M USD   Startups apply by sending the above materials to ranjit@fugumobile.cn or info@mobilemondayshanghai.net by April 2nd EOD China time   Visitor pre-registration for C-star is in full swing. Scan the QRCode to register for free now. (C-start 2018 visitors may log in directly by mobile phone number)   For more details about C-star, please follow C-star Facebook or visit the official website: http://www.c-star-expo.com/en/   Follow C-star @ C-star Expo Press Contact: Ms. Renee Zhao  Messe Düsseldorf (Shanghai) Co., Ltd Tel: +86-21-6169 8335 Fax: +86-21-6169 8301 Renee.zhao@mds.cn www.mds.cn Organizers background information Messe Düsseldorf (Shanghai) Co., Ltd. Established in 2009, Messe Düsseldorf (Shanghai) Co., Ltd. (MDS) is a subsidiary of Messe Düsseldorf GmbH, one of the world’s top 5 exhibition organizers. MDS is committed to introducing world’s No. 1 trade fairs to China and to providing Chinese and international customers with superior exhibition services. MDS is successfully holding more than 20 leading trade fairs and conferences in China, covering the industries of printing, packaging, wire and tube, plastics, renewable energy, medical devices, retail, safety and health, wine & spirits and caravanning. MDS runs branch offices in Shanghai and Beijing with a workforce of some 70 full time employees. The worldwide outbound exhibition business (trade shows in Düsseldorf, Germany and other leading Messe Düsseldorf Global Shows) is organized by Messe Düsseldorf China Ltd. (MDC), serving Chinese exhibitors and visitors with superior customer service from its Hong Kong branch office. Find out more at www.mds.cn.

    More

    Best Stand Awards will be awarded to outstanding stands at C-star 2019

    At C-star – Shanghai’s International Trade Fair for Solutions and Trends all about Retail – solution-providers present their innovations and inspiring features for retail to a professional audience of retail experts from all over the world. As the official satellite event of EuroShop – The World’s No. 1 Retail Trade Fair, C-star offers a great business platform for global retail. This highly professional environment has led to outstanding presentations. Among the huge variety there are so many impressive stands at C-star that the organizers (MD Messe Düsseldorf, MDS Messe Düsseldorf Shanghai, EHI) have been inspired to honour the best presentations with the “Best Stand Awards”.   To emerge from the competition as a winner, the exhibitors have to appeal to customers with a successful realization of the following criteria: - Creativity: high degree of innovation with surprising elements - Design & Aesthetics: a successful mix of architecture, colours, materials and clearly identifiable corporate design - Customer Approach: unambiguous message and effective addressing of the target group - Stand Concept: consistent concept with clear communication of the product   On April 26th, MD, MDs and EHI will again have the challenging but honourable task to choose the three most convincing stands from the variety of outstanding performances at C-star and reward them with the Best Stand Awards 2019.   Additionally, the winning companies will be invited to the exclusive International Reception on the evening of April 26th, which will include the ceremony of this year’s EuroShop Retail Design Award.   The winners of the Best Stand Awards will be published in press releases, newsletters, on websites and social media channels of the organizers as well as in their various social media channels, including the Global Competence Retail Community.

    More

    New Focus on Five Dimensions of Experience at C-star 2019 from 26-28 April

    ·  New focus on five product categories ·  Two special display zones showing the latest retail design and smart technology ·  Highlights of supporting programme   April 2018 saw the astonishing success of fourth edition of C-star, the most professional and international retail trade fair in China. As the official satellite event of EuroShop – The World’s No. 1 Retail Industry Trade Fair, C-star is dedicated to building up a great business platform for retail solution providers and retailers across the globe.   Themed “Your meeting point all about Retail”, C-star is set to write another successful chapter in retail history at Shanghai New International Expo Center (SNIEC) from April 26 to 28, 2019, C-star features the inspiring and new retail concepts, providing a one-stop purchase and communication platform for industry professionals to explore the cutting-edge retail design concept and smart retail technology solutions.  New focus on five product categories C-star stands out on the highly concentrated trade show market with its high standard of exhibitor presentation. At the coming edition, C-star will feature a broad overview of the retail industry and will focus on five dimensions which includes Shopfittings, Store Design and Visual Merchandising, Smart Retail Technology, Lighting as well as Catering and Refrigeration system.   Application process for 2019 is now in full swing. Exhibitors can direct register the 2019 edition online at http://exhibitor.c-star-expo.com/en/Apply-For-Booth.aspx.   Two special areas showing the latest retail design and technology Smart Retail Technology Village is a high-tech interactive experience zone, a dedicated stage to showcase the latest smart retail solutions. It will bring together the most advanced products from big data, artificial intelligence, mobile payment, logistic services and other innovative solution providers to show you the fineness of scene marketing, big data management, and how big data drives future retailing.   Designer Village has to do with interior design with high-profile retail concepts. A perfect stage for architect offices and design studios to showcase the high-end projects in spacious lounge area. Are you looking forward to meeting with over 15,000 visitors? Join our Designer Village and make your successful trip at C-star 2019!   More details about the application of two special zones, please contact with Mr. Andy Ren at andy.ren@mds.cn or Ms. Juliet Zhu at juliet.zhu@mds.cn.  Highlights of supporting programme C-star wants to be the driving force of Chinese retail. Which is why it will also offer an extensive, in-depth supporting programme with several events held concurrently with the trade fair next year. The highlighted events include:         ·  C-star Retail Forum, retail experts and industry leaders from around the world will share valuable insights and analyses on the new retail development such as customer-centered strategies trends       ·  ReTailor Hub, a dedicated communication hub where retailors meet retail solution providers       ·  THE GRID at C-star, an industry launchpad for digital retail pioneers       ·  EHI and Messe Düsseldorf present the EuroShop Retail Design Award (ERDA) for the three most convincing store concepts worldwide   For more details about C-star, please follow C-star Facebook as follows or visit the official website: http://www.c-star-expo.com/en/   Follow C-star @ C-star Expo   - End -   Press Contact: Ms. Renee Zhao Messe Düsseldorf (Shanghai) Co., Ltd Tel: +86-21-6169 8335 Fax: +86-21-6169 8301 Renee.zhao@mds.cn www.mds.cn     Organizers background information Messe Düsseldorf (Shanghai) Co., Ltd. Established in 2009, Messe Düsseldorf (Shanghai) Co., Ltd. (MDS) is a subsidiary of Messe Düsseldorf GmbH, one of the world’s top 5 exhibition organizers. MDS is committed to introducing world’s No. 1 trade fairs to China and to providing Chinese and international customers with superior exhibition services. MDS is successfully holding more than 20 leading trade fairs and conferences in China, covering the industries of printing, packaging, wire and tube, plastics, renewable energy, medical devices, retail, safety and health, wine & spirits and caravanning. MDS runs branch offices in Shanghai and Beijing with a workforce of some 70 full time employees. The worldwide outbound exhibition business (trade shows in Düsseldorf, Germany and other leading Messe Düsseldorf Global Shows) is organized by Messe Düsseldorf China Ltd. (MDC), serving Chinese exhibitors and visitors with superior customer service from its Hong Kong branch office. Find out more at www.mds.cn.  

    More

    EuroShop Retail Design Award 2018 review

    Of bicycles, wines and other lovely things EuroShop RetailDesign Award: expert jury distinguishes original store concepts Cologne/Shanghai, 27 April 2018   Last Thursday evening, EHI and Messe Düsseldorf presented the EuroShop RetailDesign Awards for the eleventh time. The awards ceremony took place as part of the fourth running of the Chinese C-star trade fair in Shanghai and presented the three best store concepts. This year, the jury was won over by entries from Spain, Italy and Poland: De Vinos y Viandas in Valladolid, La Rinascente in Rome and Vèlo7 in Poznan. To come out a winner from among 85 entries, a store concept had to present a well-honed mix of store architecture, colours, materials, lighting and visual merchandising. The clear communication of the product range as well as direct means of appealing to customers were particularly important criteria for the jury of experts.     De Vinos y Viandas, Valladolid/Spain Of wines and delicacies – that’s the name of this wine shop in Valladolid in the north of Spain. With an interior that gives the impression of an optical illusion, De Vinos y Viandas is home to an imaginative rendition of the world of wine as conceived by two architectural studios. Zooco, located in Madrid, and Sandander got their inspiration for the wine shop from traditional wine cellars, but they brought this motif to life with an entirely modern and unique interpretation. The circle became the architects’ guiding theme – half-circle elements can be found throughout the wine shop’s interior. The sales counter, the tasting and display areas form the shop’s flexible focal point. The seemingly infinite shelving along the walls is home to over 1,000 bottles stored one by one, on their sides. The shop’s back wall is mirrored, intensifying the experience of the space. A contrast to the warm wooden elements, a black stone floor was chosen, which ideally reinforces the interplay of colours, shapes and reflections.   La Rinascente, Rome/Italy Located between Rome’s Trevi Fountain and the Spanish Steps, this winner is the result of eleven years of planning on the part of the Rinascente department store chain. The Italian retailer opened its new 14,000-sqm flagship store on Via del Tritone. Each of its eight floors was designed by a different architect. The store design combines modern, light elements with rich colours and fresh patterns. Vivid yellow meets a black-and-white tile pattern, and history interfaces with the present day on the ground floor, where the Aqua Virgo can be found. This aqueduct was inaugurated by Caesar Augustus in the year 19 BC and continues to be restored on a regular basis in order to provide fountains in the vicinity with water – one of which is the nearby Trevi Foundation. The department store’s large inner courtyard houses a small building with the nickname Plazetto – this roughly translates to a “palace within a palace” – dating back to the beginning of the last century. The terrace offers visitors a panorama view of the rooftops of Rome.   Vèlo7, Poznan/Poland Located in the Polish metropolis of Poznan, Vèlo7 is anything but a normal bicycle shop. A multifunctional space for bike lovers has been created here where advice, sales and repair services are all on offer. What is more, customers have the opportunity to directly test a variety of the high-quality bikes. The special feature is that the shop’s floor plan is modelled on the structure of a bicycle frame, and the dynamic manner in which the individual rooms are partitioned has the feel of a cycling track. “Vèlo7” comes from an eponymous group of bike enthusiasts who wish to express their passion through a specialty shop and provide a home away from home for all kindred spirits.     About EHI EHI is a research, training and consultancy institute for the retail industry and its partners. It has some 80 employees. The international EHI network encompasses some 800 member companies from the retail business and the consumer goods and capital goods industries. EHI was founded in 1951. The Managing Director is Michael Gerling. GS1 Germany, a joint subsidiary of EHI (50%) and Markenverband (the Brand Association, 50%), coordinates the assignment of Global Trading Item Number (GTIN, formerly EAN) in Germany. In cooperation with EHI, Messe Düsseldorf organises EuroShop, the world’s leading capital goods fair for the retail business, and EuroCIS, where the latest products, solutions and trends in IT and security technology are presented as well as C-star for the Asian retail market.

    More

    EuroShop.mag – The new online magazine - facts, news, stories

    Dear Sir or Madam, dear colleagues, Please find here below our latest press release for  EuroShop 2020. You can download it as well with the following link: www.euroshop.de/PM-06-EuroShopmag-gb EuroShop.mag – This is you!   The EuroShop online magazine has all the facts, news, stories and trends from the international retail industry  There is no getting around EuroShop in retail. For over 50 years now it has been the global meeting point for the international retail scene. But EuroShop not only aspires to be the live event for retail every three years but also to provide the sector with an information and inspiration platform in between times. Which is why we have called the new Euroshop-mag into being. Not only meant as a communication hub for dyed-in-the-wool “EuroShoppers” it also addresses anyone working or interested in retail.   Year round the EuroShop.mag supplies facts, news, stories and trends from the international retail sector in German and English. The features will pick up on the big EuroShop themes, ranging from in-store through marketing and technology to Expo.   The mix matters – which is why EuroShop.mag will, at irregular intervals, feature a colourful array of columns including “Visions of Retail” with forward-looking contributions from industry professionals, scientists and influencers; under “Shopping Today” shopping behaviour and different shopping perspectives are scrutinised – at times on an international level, at others from a generational perspective. The “Exhibitor’s Corner” and the “Visitor’s Corner” present innovations and ideas from the immediate sphere of events that form part of the EuroShop family while the column “Ein Tag mit” (One Day with) takes a look behind the scenes thereby granting insights into the everyday work of different professional groups in retail.    To make the EuroShop.mag as entertaining as possible the contributions will be presented in various formats such as features, news, interviews, videos and photo galleries; formats will range from clear facts and information preparation to infotainment and entertainment elements – always with a focus on retail, needless to say.  The URL reads mag.euroshop.de but the EuroShop.mag is, of course, also accessible through the usual EuroShop website www.euroshop.de. The next EuroShop in Düsseldorf will be held from 16 to 20 February 2020.

    More

    C-star 2018 concluded with record-breaking visitor figures

    C-star - Shanghai's International Trade Fair for Solutions and Trends All about Retail concluded its fourth edition with record-breaking visitor number in Shanghai New International Expo Center on April 28. This year, the fair attracted 12,979 visitors (2017: 8,476) from 44 countries and regions, which is a 53% increase from last year, once again demonstrating C-star’s commanding position as the most international and professional business platform in Asia’s retail industry.     After three successful days and numerous opportunities to explore the cutting-edge technologies, inspiring and new solutions in shop-fitting, lighting, retail technology and visual merchandising, the high-quality fair attracted visitors from renowned retail brands including Sephora, Louis Vuitton, C&A China, Watsons, Max Mara, Apple, Uniqlo, MINISO, Superdry etc converging for the 2018 show.   The collocation with Hotel Plus - Total Solution for Commercial Properties resulted in a valuable synergy welcoming 21,674 visitors from across the globe to experience the retail innovation and technologies at C-star. The two shows created a unique one-stop commercial space platform and all-inclusive destination to explore solutions.   Ms. Elke Moebius, Global Head - Retail & Retail Technologies of Messe Düsseldorf, commented: “I am extremely pleased with the performance of the show’s 2018 edition. The vibrant Chinese retail market is still growing rapidly and thus ready for investments as well as looking for inspiration. Especially the ReTailor Hub, the Designer Village and the Technology Village represented the dynamic retail market perfectly. At C-star, Chinese retailers can find everything for their store - starting from store planning to furnishing and furniture.”   Both exhibitors and visitors impressed by trade fair high quality This year, C-star welcomed 110 exhibitors from 12 countries and regions to showcase product solutions for Shopfitting, Lighting & Design; Retail Technology; Visual Merchandising, Marketing & Event Construction, perfectly suited to the Chinese retail market. Both exhibitors and visitors were very satisfied with the professionalism, networking opportunities and multiple chances to conveniently gather information and meet the right people along with the high quality of solutions offered to retailers.   As the returning exhibitor at C-star, Mr. Simon Bo, Managing Director of Octanorm China highly commended the result from the show: “Our company provides tailor-made solutions for shopfitting and presentation products such as shelf systems, displays, counters and much more. At C-star this year, we mainly showcase our well-rounded lighting frames with 3D lighting in deep view effect. This year gave us a deep impression on its large number of visitors and the buyer professionalism. During three-day show, we met a lot of target customers such as designers, advertising agencies and suppliers for exhibition construction builders. Overall, we were really satisfied with the result and the fair was a great success.”   Visitors were also inspired by the innovations seen at the fair. Ms. Song Yang, Designer from Bestseller commented: “ It was my first time to visit C-star and I came here to source for the shopfittings such as wood and iron application, window design etc. The exhibitors were highly professional and showcased a variety of product solution which perfectly reflecting the new retail demand. Overall it was a fruitful experience.”   C-star Retail Forum generated outstanding responses Taking the theme of "Shape a Human Centered Retail World", the C-star Retail Forum was highly praised, with high audience participation. During the three-day session, retail experts and industry leaders from around the world shared valuable insights and analyses on the new retail development such as customer-centered strategies trends.   Ulrich Spaan, Vice President of the German research institute for retail industry, EHI Retail Institute, praised the audience: "The international as well as Chinese speakers convinced with great expertise and gave valuable insights and practicable recommendations. The highly professional audience used the chance to discuss the global trends in retail and there was a great interaction."    As some of the highlights at C-star Retail Forum, the presentations from renowned retailers like Kidsland, Lawson, Lidl, Metro, and MINISO revealed valuable insights and creative inspiration. Mr. Wang Pu, Sales Manager from Okamura furniture and Logistics System Co., Ltd, praised the quality of speakers, saying: "I came here to learn about the latest retail trend and produce innovation especially the case study from convenience store and hypermarket. I think the C-star Retail Forum this year was quite successful with many high-profile speakers among which the case study from Lawson and Metro impressed me a lot. Our company is specialized in store fixture and this forum gave me a great opportunity to reach those speakers and learn the demands of the retailers. It was an inspiring experience. “   ReTailor Hub brought collaborative “New Retail” Collaborative innovation of fashion and technology motivates apparel as well as leisure and entertainment industries to pursue new retail. As one of the stunning hotspots for C-star this year, ReTailor Hub attracted a large number of visitors with its extraordinary and unique examples of new retail.   In ROCOCO and Classic Teddy’s special event zone, 11 store design and equipment suppliers were set to fully display the innovative product solutions, including store designs, light rendering, light box identification, fitting magic mirror, remote video store inspection system, face recognition technology, LED screens, display containers and shelves and model props, which received a high attention from the visitors.   The next C-star will continue to collocate with HOTEL PLUS - Total Solution for Commercial Properties from April 26-28, 2019 at Shanghai New International Expo Center. The two shows are set to maintain the leading position as a one-stop commercial space platform in China.   For more details about C-star, please visit the official website: http://www.c-star-expo.com/en/.   See you next year!   - End -     Press Contact: Ms. Renee Zhao Messe Düsseldorf (Shanghai) Co., Ltd Tel: +86-21-6169 8335 Fax: +86-21-6169 8301 Renee.zhao@mds.cn www.mds.cn     Organizers background information Messe Düsseldorf (Shanghai) Co., Ltd. Established in 2009, Messe Düsseldorf (Shanghai) Co., Ltd. (MDS) is a subsidiary of Messe Düsseldorf GmbH, one of the world’s top 5 exhibition organizers. MDS is committed to introducing world’s No. 1 trade fairs to China and to providing Chinese and international customers with superior exhibition services. MDS is successfully holding more than 20 leading trade fairs and conferences in China, covering the industries of printing, packaging, wire and tube, plastics, renewable energy, medical devices, retail, safety and health, wine & spirits and caravanning. MDS runs branch offices in Shanghai and Beijing with a workforce of some 70 full time employees. The worldwide outbound exhibition business (trade shows in Düsseldorf, Germany and other leading Messe Düsseldorf Global Shows) is organized by Messe Düsseldorf China Ltd. (MDC), serving Chinese exhibitors and visitors with superior customer service from its Hong Kong branch office. Find out more at www.mds.cn.        

    More

    C-star 2018: Global Opportunities and Cutting-Edge Solutions in Retail

      C-star’s fourth edition builds excitement across the breadth of the retail industry, as exhibitors and trade professionals prepare for the exciting start of this year’s trade fair. C-star 2018, themed “Shape the Future of Retail” welcomes a total of 110 exhibitors from 12 countries and regions to Shanghai New International Expo Centre from April 26 – 28, ushering in new retail solutions. As an official satellite of EuroShop in Düsseldorf, the world’s no. 1 retail trade fair, C-star will continue to present innovative products and creative solutions from international suppliers focusing on the Chinese retail market.   Powerful Supporting Programme On-site   C-star has become the proven platform for finding market opportunities in China, rightfully gaining support from a wealth of regional and international industry associations as well as insights from experienced and successful retailers. The collaborations are highlighted by C-star’s exciting event programme including an insightful C-star Retail Forum, EuroShop Retail Design Award (ERDA) and C-star’s Brand Zone.   This year’s C-star Retail Forum brings a world-class list of retail experts and retail solutions providers to Shanghai. Leaders from established brands including those from Abuzz, Garde, Lawson, Lidl, Metro, Miniso among others, along with retail experts from EHI Retail Institute, Eurasia Global Limited, China Shopping Center Development Association of Mall China, Australia Azurium (Shanghai) present an exciting and insightful wealth of keynote speaker to the forum.   The EuroShop Retail Design Awards (ERDA) again bring international flare to C-star 2018. This year's successful participants were required to combine unique shop architecture concepts, colors, materials, lighting and visual merchandising. From a variety of 85 proposals from 27 countries 35 projects entered the final round. The jury of international retail experts selected the most impressive and prolific retail design trends around the world and EHI and Messe Düsseldorf will jointly celebrate the winners of the eligible award on the evening of April 26, after the first day of C-star 2018.   C-star’s Brand Zone is a premium stage for exhibitors to present their newest and most promising products and solutions to the audience across the globe. For 2018, innovative solutions providers including Shopworks, Futuristic Store Fixtures, Koscar, BOE , CITYINNO etc share their newest shop concepts, smart retail products and solutions to a globally connected audience of shop managers, solutions seekers, and wide range of retail professionals.   ReTailor Hub – New highlight for 2018   C-star 2018 will debut the exciting ReTailor Hub, a brand-new solutions platform offering visitors customized and unique selection of display and store solutions to maximize customer acquisition and retention. Driven by adaptation to new technologies, the upgrade of consumption experience and the new form of retail business, the inaugural edition of C-star’s ReTailor Hub features key brands ROCOCO and Classic Teddy, bringing innovative atmospheres and stylish aesthetics. Along with the aforementioned brands will be 11 retail solution service providers offering solutions to visitors in a 300-square-meter area filled with smart retail and technologies.   Further Inspiration from Designer & Technology Village   C-star will again present chic and compelling designs with artistic flare and smart technologies, brought by Designer Village and Technology Village. Within these special zones, leading design studios from all over the world will build and display unique and aesthetic-focused stand designs to offer visitors with advanced and all-encompassing service solutions. Magnificent visual merchandising and shop design will bring an extraordinary shopping experience for a new era of retail shops and their prospective customers. New retail concepts focus on intelligent omnichannel-solutions to provide a seamless shopping experience for the customers. C-star will present the most promising solutions for the integration of those services as well as innovative communication tools.   C-star continues its successful collaboration with HOTEL PLUS Shanghai – Total Solution for Commercial Properties, offering ‘The World of Retail’ - a one-stop retail and commercial space platform. The complementing sectors offer strategic synergies for participants and stakeholders while covering broad topics of retail design and equipment, franchise chains andself-service The World of Retail is the premium choice to find opportunities, discover market trends and showcase new products and technologies in the retail space.   Register Online for the Best Show Experience and Free Gifts   Before visiting C-star 2018, visitors are strongly encouraged to pre-register online to claim complimentary value-adds, including an official Show Catalog (valued at RMB 100), Free entry to C-star 2018 (valued at RMB 30), and Free access to the entire lineup of forum sessions.   Visitor pre-registration will be closed on Apr 25. You may pre-register through C-star website or official WeChat channel.   Pre-register Now to claim your free ticket, value adds, and enjoy fast and effortless access to C-star 2018.   For more details about C-star, please follow C-star Facebook as follows or visit the official website: http://www.c-star-expo.com/en/.   Follow C-star @ C-star Expo     - End–       Press Contact: Ms. Renee Zhao Messe Düsseldorf (Shanghai) Co., Ltd. Tel: +86-21-6169 8335 Fax: +86-21-6169 8301 Renee.zhao@mds.cn www.mds.cn   Organizers background information Messe Düsseldorf (Shanghai) Co., Ltd. Established in 2009, Messe Düsseldorf (Shanghai) Co., Ltd. (MDS) is a subsidiary of Messe Düsseldorf GmbH, one of the world’s top 5 exhibition organizers. MDS is committed to introducing world’s No. 1 trade fairs to China and to providing Chinese and international customers with superior exhibition services. MDS is successfully holding more than 20 leading trade fairs and conferences in China, covering the industries of printing, packaging, wire and tube, plastics, renewable energy, medical devices, retail, safety and health, wine & spirits and caravanning. MDS runs branch offices in Shanghai and Beijing with a workforce of some 70 full time employees. The worldwide outbound exhibition business (trade shows in Düsseldorf, Germany and other leading Messe Düsseldorf Global Shows) is organized by Messe Düsseldorf China Ltd. (MDC), serving Chinese exhibitors and visitors with superior customer service from its Hong Kong branch office. Find out more at www.mds.cn.  

    More

    C-star 2018 to debut "ReTailor Hub – Tailoring the new world of retail" to create high-tech retail stores

      As the most influential retail event in China, C-star 2018 - Shanghai's International Trade Fair for Solutions and Trends all about Retail will be held from April 26 to 28 at Shanghai New International Expo Center. With “Shape the Future of Retail” as its theme, C-star welcomes more than 120 exhibitors bringing their newest and most innovative products and solutions in store design and equipment, lighting, smart retail technology, visual merchandising, POP marketing and exhibitions and events in a comprehensive way. C-star 2018 is set to be a high-quality trade show presenting the latest store designs and smart retail for retailers.   In the era of digitalization, “data-driven” is undoubtedly the core feature of new retail, utilizing offline data through the Internet of Things (IoT), face recognition, mobile payment, virtual reality (VR) and other technologies to leverage online consumer data. This allows for precise store management and personalized messages to be delivered in the offline environment. Such a "data-driven" method is adopted by many retail product solution service providers for offline stores.   Driven by adaptation to new technologies, the upgrade of consumption experience and the new form of retail business, C-star will debut "ReTailor Hub" this year, featuring two major retail brands – the fast fashion brand ROCOCO and the Classic Teddy dedicated to culture and creation. The brands will create an upgraded store featuring stylish aesthetics + smart retail in a 300-square-meter area together with 11 retail solution service providers, so as to bring a high-end visual feast combining innovative designs and black technology.   Collaborative innovation of fashion and technology motivates apparel as well as leisure and entertainment industries to pursue new retail   In ROCOCO’s special event zone, 10 store design and equipment suppliers are set to fully display ROCOCO’s product solutions, including store designs, lighting rendering, light box identification, fitting magic mirror, remote video store inspection system, face recognition technology, LED screens, electronic price tags, display containers and shelves and model props. As the chief planner of ROCOCO’s store, CNC-EXPO vividly illustrates the smart, personalized and customized clothing new retail by the combination of ROCOCO’s concept of female fashion and hottest intelligent face analysis technology and store management solutions in current new retail era.   In ROCOCO’s store, you will experience a complete set of shop management solutions, see the architecture that combines intelligent perception device, cloud service and mobile terminal, and learn ways to manage the display of the entire store remotely. Based on intelligent face analysis technology, the membership recognition system can capture and identify each customer who enters the store; you will also see online check-in, online comment book and other solutions in ROCOCO’s events.   In addition, you will experience the 3D fitting magic mirror, a fitting solution to instantly measure users’ physical parameters. Meanwhile, users can switch from one model to another quickly, trying on a variety of clothes as they like, sharing the new styles with friends and family via email and social media. A 3D data virtualization solution required by FXMirror can be created within 5-10 minutes with only two photos on the front and back of new clothing.   Sponsors participating in the events include CNC-EXPO (Store Design Solution), Citylux Technology (Lighting Solution), Zhejiang Shanyoung (Shop Fitting), COSUN Technology (Visual Merchandising), COSUN Sign (Visual Merchandising), NEXNOVO Technology (Visual Merchandising), Guangzhou Yuanrun (Retail Technology), Elegant Mannequin (Visual Merchandising), BOE (IoT Solution) and Wandianzhang (Retail Technology).   As a parent-child platform containing various business sectors such as “food, amusement and shopping”, the Classic Teddy is positioned as “indoor Disney” and “parent-child day trip”. With the IP of Teddy Bear as its theme, it integrates different forms of business, including amusement park, catering, gift pavilion, kids styling, kids photography, DIY, small theater and birthday party to create a fun platform to provide both kids and parents with diverse and pleasant experience. In the Classic Teddy Bear World’s special zone for branded store upgrade events, this leisure and entertainment platform featuring culture and creation will showcase the Teddy Bear Theme Cafe on the spot, demonstrating a British-style humanistic atmosphere.   As an equipment service provider in the retail technology field, Koscar focuses on experience-based marketing and interaction solutions. You will experience a revolutionary smart ordering system where a visual menu will be presented on a smart multi-person interactive table that is water, oil, heat and explosion-proof. It completely replaces the traditional artificial supplementary ordering method. This smart ordering system has no language barriers, and the menu can directly enter the kitchen or drink bar, realizing efficient ordering and order generation as well as seamless connection to all ordering POS cashier systems.   The “ReTailor Hub” is located in Hall N5 of Shanghai New International Expo Center. Pre-registered visitors can enjoy free admission and feel the charm of upgraded stores featuring innovative designs and smart retail.   You can visit C-star's website: www.c-star-expo.com, or scan C-star’s official WeChat account (ID: c-star-expo) for online pre-registration and quick entry. Pre-registered visitors will also receive gifts from FC Bayern Munich, the Official Gift supplier of C-star.

    More

    C-star  from 26 to 28 April 2018 in Shanghai: EuroShop Retail Design Awards glamorous Highlight

    Lifestyle and Meeting Points: ERDA shows Retail Design Trends around the World C-star, Shanghai’s International Trade Fair for Solutions and Trends all about Retail, has become successfully established in China as a special trade fair for retail, notching up three events now since 2015. As an official satellite of EuroShop in Düsseldorf, The World’s No. 1 Retail Trade Fair, C-star is an annual event presenting innovative products and creative solutions from international suppliers especially for the Chinese market. The highlight in the ancillary programme for C-star is the presentation of the coveted EuroShop Retail Design Awards 2018 (ERDA). For what is already the eleventh time now these awards for the world’s best retail store concepts will be presented by Messe Düsseldorf jointly with the EHI Retail Institute. Current store concepts are characterized by a mix of different colours and styles – from industrial look to country house – and a broad range of various materials. Stores create hybrid spaces, mixing traditional retail, tasteful catering, personal services, art galleries, literary readings and lots more. For this year's EuroShop Retail Design Awards, 85 nominations were received from 27 countries. From these superb examples, EHI shopfitting expert Claudia Horbert distils the most important trends in international retail design.   Cozy and Curated Wood remains the most favourite element for store construction and determines the ambiance of a store. Dark wood creates a cozy, warmer and more genuine atmosphere than the clear design language of the Scandinavian style or sharp black-white contrasts. The mix of different materials convinces by setting finely adjusted contrasts together with a creative and exceptional Visual Merchandising for a custom design of the retail space. Visual Merchandising enables a high flexibility of the space and creates the stage setting for ever-changing story-telling around curated collections. Curated retailing offers the customer a first pre-selection by grouping products across existing categories and product lines, creating new lifestyle-worlds and meeting points. Modern stores understand food service, cafés and restaurants as important parts of the shopping experience. Today they have become a commodity in modern retail spaces of nearly all retail sectors.  In the food business supermarkets set the focus on freshness, local products and more personality as well as customer proximity. They present themselves as new neighborhood markets turning customers into guests.    Customer Engagement In a world of a growing competition from suppliers online, modern stores have to create unique environments that seduce, attract and entertain customers at the point of sale. Whether it is an iconic architecture, an enhancing store design, lighting or the embedding of state-of-the-art media in the shop fitting, everything has to follow a joint dramaturgy to give customers that certain kick. Thus the dovetailing of physical and online stores is generating new retail and interior design concepts.  There will be more interacting applications which engage customers such as interactive fitting rooms, web bars for online selection, stock checking and ordering, social-media based customer communication, receipt-free purchasing and mobile payment for a quicker checkout process or special configuration tools to support the customers to create their personal items.   The winners… To emerge from the competition as a winner, this year's participants again had to appeal to customers with a successful combination of shop architecture, colours, materials, lighting and visual merchandising and convey an unambiguous message in relation to their product offering. On the evening of April 26th, to kick off the C-star trade fair in Shanghai, EHI and Messe Düsseldorf will grant the EuroShop Retail Design Awards to three stores with the best concepts. 

    More

    A “High Level Dialogue of Retail Trends” Worth Attending

    At 16:00 of April 26, Mr. Wang Wei, China Strategic Advisor of Azurium of Australia, and Professor Helmut Merkel will co-host the C-star 2018 Summit on “The Trends of Retail Industry in 2018” at the C-star Retail Forum. As former chairman of the EU Retail Association and the Intercontinental Group of Department Stores (IGDS), Professor Helmut Merkel is highly regarded in the international retail industry and served as chairman for the previous C-star Retail Forums. We’ve selected topics and invited participants after prudent consideration, not only reflecting upon the general needs of the participants, but also focusing on integrated topics and trends.   Figure 1: Professor Helmut Merkel hosts the C-Star Retail Forum In terms of retailers, we have invited innovative leaders from Kidsland and MINISO, who focus on children - the magnet for today’s family consumption, as child-related forms of business are playing an increasingly significant role. Kidsland has wisely assembled LEGO and Chicco, leading international brands which bring high-quality products and excitement to children in China. Opening stores are in MixC, Hang Lung Plaza, Wanda Plaza, Taikoo Hui, Kerry Parkside and regional landmark shopping malls in many second- and third-tier cities. MINISO has seized the market for household products – a market holding great potential (even more than that garments), actively responding to feedback and continuously pursuing innovations to globalize its brand. When we visited Australia’s shopping malls last year, the General Manager of Westfield introduced the excellent Chinese innovative retail brand to us.   Figure 2: C-Star 2017 conference site Professor Helmut Merkel has elaborated on four factors driving the development of the retail industry at several professional regional and international conferences – factors of retailers, Brands, Developers, and Evolving Technology. Aligning with the goal of C-star, we are pleased to invite representatives from ABUZZ Australia. During February of this year, Mr. Wang Wei visited the ABUZZ showroom in Sydney. ABUZZ provided a full set of hardware and software guidance equipment for Westfield, which enabled us to understand ABUZZ’s in-depth cooperation with many leading shopping centers such as Westfield in this field.  ABUZZ also serves the two established Sun Hung Kai shopping centers in Shanghai: IFC and IAPM. Changhong Decoration, a Chinese company, is a regular exhibitor at Euroshop, world’s largest retail expo and C-star, It’s official satellite exhibition in China. With the entrepreneurial philosophy and unremitting efforts of always putting quality first for the last 20 years, the company has become a leader in the Chinese shopfitting industry, creating stylish and high-end store for Apple, Samsung, Huawei and other international brands. BASELINE from Hong Kong is a cutting-edge lighting design technology company, serving almost all luxury brands represented by LV along with others such as Starbucks and Decathlon. The company provides lighting technology solutions for the improvement of retail space and customer experience. Figure 3: Guided touch screen at Westfield in the ABUZZ showroom   Figure 4: Vertical display of Shanghai IAPM shopping mall in the ABUZZ showroom C-star brings global professionalism and forward-looking concepts while integrating perfectly with the retail industry in Chinese. The trade fair offers solutions and insights for the entire spectrum of the industry, from investors to shopping center personnel to developers looking to improve the retail atmosphere. Retailers, service providers, or anyone within the commercial real estate industry chain can visit and connect with retailers and service providers while gaining unique perspectives from cutting-edge industry leaders. C-star offers the opportunity to grasp emerging trends and gain beneficial insights into commercial opportunities.   Figure 6: Onsight at C-Star In the backdrop of a booming commercial retail industry, the “industry meeting” with numerous names requires our guests to prepare properly before visiting. The professional exhibition and conferences organized by C-star has been designed for the entire retail industry chain, with the benefit of visitors in focus. Meet us at C-Star 2018 at 16:00 of April 26 in Hall N5 of Shanghai New International Expo Center!   Figure 7: The author delivers a speech at the previous C-Star conference   Figure 8: The author and Helmut Merkel, CEO of EHI Retail Institute, exchange ideas with conference guests

    More

    Press Release | March 2018 - C-star 2018: Shape the Future of Retail

    C-star 2018 Shanghai's International Trade Fair for Solutions and Trends all about Retail Shanghai New International Expo Centre Shanghai, China, 26 - 28April 2018   C-star 2018: Shape the Future of Retail   C-star’s fourth edition is fast approaching, bringing a dynamic exposé of trends, knowhow and insights inspired by a new era of retail. Trade professional throughout the retail industry prepare the exciting showcase, themed “Shape the Future of Retail” as we step into a new era of retail technologies and solutions.   Retail industry players prepare the next exciting edition of C-star, bringing new and revolutionary products and solutions to Shanghai New International Expo Centre from April 26 -28. The organizers are excited to broadcast updated participation by key exhibitors and renowned speakers, collaborations and show features coming next month.   Key Exhibitors from Across the Retail Industry   C-star 2018 takes the theme of “Shape the Future of Retail” to tap into a new era of innovations. Additional excitement and anticipation comes from a top-class list of featured exhibitors,Including:   Shopfitting and Store Design YIREE, MAX BRILLIANT, YONGCHENG, FUTURISTIC, GARDE, SCHWEITZER, OCTANORM, REDMAN   Retail Technology BOE, KOSCAR, BIZERBA, DRAGON GUARD, LIANBAI ELECTRONICS  , ABUZZ   Lighting and POP marketing HERA, BOHNACKER, CITYLUXLED,SELF, CITYLUXLED, JUMP DISPLAY, CANDEX, COSUN     With the transition to a new era of design and technology, C-star’s Designer and Technology Villages will offer premier platforms for new display technologies and stylings coming to market. The debut of a brand-new Retailor Hub will offer trade professionals customized and unique solutions to gain an edge on customer acquisition.   FC Bayer Munich (Shanghai) – Official Gift Supplier for C-star 2018   C-star is excited to announce that FC Bayern Munich, sports club and organization based in Munich, Germany will be the Exclusive Gift Supplier for this year’s C-star Expo. FC Bayern Munich is among the most successful clubs in the history of German football, maintaining top rankings and dominant position with 27 titles, winning 9 of the last 13 in the top tier Bundesliga professional association football league of Germany.   FC Bayern Munich will offer a variety of gifts to visitors of C-star 2018 and plans to arrange a visiting group to tour C-star 2018, bringing special guests to tour the expo and experience the exciting lineup of onsite activities.   In turn, C-star’s organizer will help promote FC Bayern Munich through its online promotional channels and marketing assets in China. C-star looks forward to a successful cooperation with FC Bayern Munich (Shanghai) and the benefits of incorporating an exciting and sporty angle to the world of retail.     Confirmed Speakers for C-star Retail Forum 2018   This year’s Retail Forum focuses on movement, change and customer behavior, taking the motto of ‘Shape a Human Centered Retail World’, inviting industry experts, commercial real estate developers, shopping center operation executives, retail brand owners and other renowned guest speakers to jointly share insights on development trends, omnichannel retail, space design and aesthetics.   A wealth of influencers and experts have joined this year’s forum to both not only to share insights from their valuable experiences, but also to gather new industry knowledge and to expand business networks. This year’s keynote speakers include Volker Glaeske - CFO & Executive Board Member of LIDL Hong Kong Limited, Christian Studer - CPO of Xovis, Dr. William Wing-Yan LO - Vice Chairman of Kidsland International Holdings Limited, Angela Chung, Founder of Display Community, Jeroen de Groot – COO of Metro, Zhang Sheng - Vice President, Lawson China and Craig Phillipson - Managing Director of SHOPWORKS LIMITED. We expect an inspiring and thought-provoking exchange of industry expertise at Retail Forum 2018.   Register Online for Best Show Experience and Free Gifts!   Visitors are strongly encouraged to pre-register before visiting C-star to claim complimentary value adds and ensure the best show experience. Value adds for online pre-registration include Complimentary Show Catalog (normally RMB 100), Free entry to C-star 2018 (normally RMB 30), and Free access to the entire lineup of forum sessions. A few lucky pre-registered visitors will also receive gifts from FC Bayern Munich, the Official Gift supplier of C-star 2018!   Pre-register Now to claim your free ticket, value adds, and enjoy fast and effortless access to C-star 2018.   Successfully pre-registered visitors will receive the confirmation letter after the registration. Please bring along your name card and pre-registration confirmation letter (or registration number) to C-star and check in at the pre-registration counter for an official visitor badge.  

    More

    C-star 2018 Official Gift Supplier - FC Bayern Munich (Shanghai)

    With C-star 2018 just over a month away, the organizer is excited to announce that FC Bayern Munich, German sports club based in Munich, Germany has confirmed to be the Exclusive Gift Supplier for this year’s C-star Expo. The Bavarian sports club, the most successful club in German football history and one of the most successful European football clubs internationally, will also arrange a small visiting group to tour C-star 2018 along with its onsite activities and forum.   As the official gift supplier, FC Bayern Munich will offer a variety of gifts to C-star visitors. C-star has offered to help FC Bayern Munich gain exposure on all online promotional platforms in China. The cooperation will strategically stimulate the high attention of retail and football industry.   The organizer looks forward to a successful collaboration with FC Bayern Munich and wishes the club continued success in German football.     FC Bayern Munich is a German sports club based in Munich, Bavaria (= Bayern), Germany. The club was founded in 1900 and it is best known for its professional football team, which plays in the Bundesliga, the top tier of the German football league system, and is the most successful club in German football history. Bayern has reached ten European Cup/UEFA Champions League finals, most recently winning their fifth title in 2013 as part of a continental treble. Bayern has also won one UEFA Cup, one European Cup Winners' Cup, one UEFA Super Cup, one FIFA Club World Cup and two Intercontinental Cups, making it one of the most successful European clubs internationally and the only German club to have won both international titles. Since the formation of the Bundesliga, Bayern has been the dominant club in German football with 27 titles and has won 9 of the last 13 titles.  

    More

    Exhibitor Interview: Yongcheng Display

    Yongcheng display, the whole industry chain covering the one-stop service provider with 23-year experience. Since us established in 1994, we have provided professional services to 1,000 stores in more than 30 countries around the world. And we had undertaken the design and development of a number of international first-line commercial brands, commercial space design, layout planning, props r&d and manufacturing, terminal engineering installation and supporting logistics system and after-sales service. At present we have 300 employees in Shanghai, Jiangsu and Xi 'an.   (LACOSTE Asia Pacific)    (C & A China)  At this year's C-star exhibition, Yong Cheng will bring new design concept elements together with display props formed using different materials, with powerful functionality that is suitable for commercial use. Today, C-star interviewed Mr. Chen Wei, president of Yongcheng, to learn more about their corporate philosophy.     C-star 2018  N5- N5F21   C-star:Mr. Chen Wei, as an international custom fixture manufacturer you serve top branded retailers and chain stores for their fixture needs. From your perspective what are the most important trends in shop fitting globally?   Mr. Chen: All our cooperation customers are global middle and high-end chain brands, and according to our 24 years cooperation experience, we have noticed that the trend of the shop fixture is constantly changing as follows: 1. The customer interaction is matter: the display fixtures in the large stores provide more pleasure for customer during shopping,so it is very important for the customer to interact directly with the products. The height, size, opening, structure and multimedia presentations of the shop fixtures can help customers experience products. 2. Diversified materials use, environmental protection materials, modular combination: the materials is not limited to metal, wood, acrylic, more like cement, ceramics, paper and other materials. For a long time, Yongcheng actively uses environmental protection and degradable materials throughout the whole process of design, manufacture, sales and disposal, and strives to produce environmentally friendly or less harmful products, and meets specific environmental protection requirements of renewable resources. Coordinating with customers to develop modular shop fixtures, meet the needs of repeatable, composable and reducing the front-end production cost, quickly replace. 3.The design of shop fitting tends to be young, colorful, and diversified. Young fashion brands have increased, or the brand has started targeting young customers, so that shop fixture design style is young and fashionable. The tone, language and shape of the shop fixtures help building the customer's impression of the brand.   C-star:What materials are the most requested in store design and are there differences between the countries?   Mr. Chen: Now, the main materials used in the production of the shop fixtures are metal, wood and acrylic .in fact, the materials used are mainly determined according to brand positioning,design requirements, products design, customer level and product price. The materials used in chain stores are no great differences among countries, but in some countries, there must be corresponding material certification   C-star:Because of the enormously growing e-commerce retailers use more and more technology-based solutions in brick-and-mortar-stores, i.e. interactive fitting rooms, web bars and so on. How does that influence the store design? Mr. Chen:  The influence can be divided into the following points: 1. The compatibility of store fixtures, multimedia and technology, matching,security and rapid disassembly and combination of multiple functions. 2. The use of multimedia and technology has made the new retail, unmanned retail stores increasing,  which greatly changes the way of the original shop fixtures placement. The purpose is to determine how to display from the perspective of customers and the flow of people, so as to enhance the interaction and stimulate consumption.     C-star:Overall what do think is the reason for your international success? Mr. Chen:  Yongcheng has always been not a simple manufacturer. We provide customers with technical support from brand analysis, collaborative development, process optimization and development design.   Our key to improve customer satisfaction is putting the customer's business results in the first place, on the premise of understanding of customer expectations, to provide the best products and service experience. Providing customized products and solutions to customers on the basis of this core value, focusing on the fast development of the shop fixture market, seeking opportunities, developing overseas business with our customers successfully.  

    More

    Airport Retail——“Waiting” to Make Money

    As airports become more and more like shopping malls with better consumer experience, passenger satisfaction increases subsequently, which leads to doubling of retail spending at the airport. According to statistics, every 10 minutes of increase in passengers’ stay at the airport will lift retail sales by 16%.   Take Hong Kong International Airport, one of the world’s busiest aviation hubs as an example. The airport currently has two passenger terminals that are home to a total of about 300 retail shops. According to its Annual Report 2016/17, retail and advertising revenue has increased by 3.7% to HK$7.803 billion, accounting for 41.9% of total revenue. The growth of airport passenger traffic promoted opening of new retail outlets at the airport, and a large number of retail promotional activities added to the increased revenue. This not only drives the growth of the airport's non-aviation sources of revenue(hereinafter referred to as “non-aviation revenue”) but also benefit the overall airport revenue.     The non-aviation revenue of airports accounts for more than 70% of the total revenue in developed countries, but for less than 50% in the Chinese mainland. This results from the fact that commercial operations are mainly monopolized by airports and remain at the initial stage of development. They are currently limited to providing only basic public services, leaving huge room for improvement of revenue from comprehensive commercial operations.   C-star Retail Forum 2018 has invited Mr. WANG Wei, China Strategic Advisor of Azurium of Australia as keynote speaker to share insights into airport retail in new convergence era.   WANG Wei Keynote Speaker   Mr. WANG Wei, China Strategic Advisor of Azurium of Australia, Executive Director of Shanghai XiAiDi Consulting Firm, Expert Committee Member of Mall China and Shanghai Shopping Centre Council, Member of Academic Board of Asia Pacific Commercial Real Estate College (APCREA). With over 20 years of experience in the retail industry and commercial property development, WANG Wei has held senior positions in various multinational companies and recognized brands such as Inchcape, FILA, Volvo, Swire and CP Group.     He has participated in landmark shopping mall projects in first-tier Chinese cities, such as Super Brand Mall, Shanghai Hongqiao Airport Retail and Shanghai Center Tower. He has contributed significantly in the roles of positioning, design coordination, marketing and leasing of projects. Due to his unique work experience on all three platforms of the shopping mall industry as a retailer, developer and consultant, and his outstanding professional communication skill, Mr. WANG Wei has established a broad industry perspective and extensive network of connections.   WANG Wei is also a popular columnist and renowned commentator of China’s major industry media sites including Wingshang Web and Real Estate Magazine. He also acts as a professional trainer for Wingshang College and APCREA, and provides a training program for major industry leading enterprises such as China Resource Land, Wanda Group and Suning as well as many medium and small developers, sharing insights and inspirations that are up-to-date with the world yet appropriate for China’s conditions, with both international height and domestic depth.  

    More

    Forum Schedule - C-star 2018 Retail Forum

    "Shape a Human Centered Retail World" With rapid growth of technology and demand of new shopping mode, concept of ‘new retail’, ‘unmanned retail’, ‘omnichannel’, and ‘smart retail’ emerges one after another, which brings both opportunity and challenge to all retailers. What is world retail going? Will technology innovation be the best way to catch consumers? How will shopping mall follow up consumption upgrade? How does new brand survive in new retail world? What is ‘dream design’ for brand owner?   While the retail world keeps spinning, is it a real ‘people matters’ world or just blind developing world?   The C-star Retail Forum thus hold the theme of ‘Shape a Human Centered Retail World’, offering a platform where industry authorities and experts, commercial real estate developers, shopping center operation executives, retail brand owners and other renowned guest speakers discuss diversified themes such as "global retail development trends", "The future of omnichannel retail", "consumption upgrade", and "space aesthetics". This premier platform offers an outstanding venue for industry professionals to gain new industry knowledge and to expand business networks.   Forum Venue Hall N5, Shanghai New International Exhibition Center 2345 Longyang, Pudong New Area, Shanghai, China   Forum Date 26th -28th, April, 2018   Retail Forum 零售论坛 26.04.2018 全球零售行业趋势  Retail trends around the world 10:30-11:00 2017全球零售发展趋势 Retail 2017 in West and East - Learnings and Trends Helmut Merkel博士, 主席, Eurasia Global Limited Dr.Helmut Merkel, President,  Eurasia Global Limited 11:00-11:30 In 2017, China retail has undergone evolutional development, many concept raised like ‘New Retail’, ‘Smart Retail’, ‘Unbounded Retail’ influenced industry direction. How do these concepts practice? What will be the trend in 2018? How will China retail influence the world?   中国零售业趋势及发展方向 China’s retail trends and development 王耀 先生,副会长/主任,中国商业联合会/中华全国商业信息中心 Mr. Yao Wang, Vice-Chairman/Director, China General Chamber of Commerce/China National Commercial Information Center   Japan is always leading in Asian retail market, not only from retails innovation but also service priority. From VDM in UNIQLO shopfitting to product design of MUJI, from update customer experience of AEON to human care of family-mart, what is successful recipe of Japan retail? 11:30-12:00 日本零售趋势 Japan’s retail trends 内野俐 先生,日本富盟可思董事 Mr. Uchino Satoshi, Director, FUMKSS 12:00-13:30 午餐休息  Lunch Break   大融合时代的零售布局  Integration: The future of retail world 14:00-14:30 Airport in no longer a place for waiting, it is becoming part of trip. Good airport experience can also affect a quality travel. As a leader in shopping mall, Westfields also operate main airport business in America, How westfields mode used in airport, and what will be trend? 交融时代机场商业的新视角 Airport Retail in new convergence era 王玮 先生, 中国战略顾问, 澳大利亚奥瑞姆公司 Mr. Wang Wei, China Strategic Advisor, Australia Azurium Shanghai 14:30-15:00 Child is always the focus, as exclusive agency for many toy brands like LEGO, SIKU, Chicco, HASBRO, Schleich, Kidsland has 16-year history in toy chain, with hundreds of shops and online shop in TMALL, JD.COM, Amazon, successfully practicing omnichannel business. 玩具连锁在中国市场的发展 Toy Chain in China market 盧永仁 先生,副主席,凱知樂國際控股有限公司 Mr. William Lo, Vice Chairman,Kidsland International Holdings Limit 15:00-15:30 Start online business in Tmall, JD.COM and then has pop-up store in Shanghai, Beijing and Hangzhou in 2017, Lidl begins their China strategy. How is their performance, What will be the next step? Lidl ‘s China strategy Mr.  Volker Glaeske,  CFO & Executive Board Member,  LIDL HONG KONG LIMITED   15:30-16:00 As a fast growing company, MINISO has perfect performance in 2017 with 2600 shops covering 62 countries. What is their recipe, how is their strategy? 新零售模式的解密:名创优品0到100亿的秘密 Decryption of the new retail model: from 0 to 10 billion - the secret of MINISO 成金兰 女士,品牌中心负责人, 名创优品股份有限公司 Mrs  Jaylin Cheng,  Brand head,  Miniso Corporation 16:00-16:45 Panel Discussion     27.04.2018 大融合时代的零售布局  Integration: The future of retail world 10:00-10:30 Chins will experience shopping mall boom in 2018. It is estimated that it has been 60 new shopping mall in January in 9 cities, how will be these shopping mall going? 中国购物中心的机遇与挑战 Opportunity and challenge of China Shopping mall 郭增利 先生,主任,中购联购物中心发展委员会 Mr Victor Guo, President, China Shopping Center Development Association of Mall China 10:30-11:00 Metro’s China Strategy Metro HK 11:00-14:00 Lunchbreak   科技带来消费新体验    Intelligence: The upgrade of consumer experience 14:00-14:30 全球零售技术趋势及2018EuroCIS亮点回顾 World retail technology trends &  highlights of EuroCIS 2018 Ulrich Spaan 先生,副主席,欧洲流通联盟零售业研究院 Mr. Ulrich Spaan, Vice President, EHI Retail Institute 14:30-15:00 大数据持续助力新零售 Update of Big Data in new retail 吴传鲲 先生,总裁,赢商网 Mr. Wu Chuankun, CEO, Winshang 15:00-15:30 Xvois person tracking technology-new level of people countinh and flow analysis, the airport industry proven passenger flow monitoring and queue measurement system, the leading sensor technology for people counting and tracking in retail application 客流分析技术在机场零售解决方案中的应用 Person tracking technology in airport smart solution Xovis 15:30-16:00 A premium digital wayfinder product evolved over 12 years and installed across the globe with many casestudy of IFC, IAPM and Westfields. 智慧零售解决方案 Smart retail solution Abuzz Solutions Asia   28.04.2018 空间美学:以人为本   Aesthetics: The human centric brand recognization 10:00-10:30 International Retail Design Trends 2018 2018年全球零售设计趋势 Claudia Horbert 女士,店铺设计与规划研究总监,欧洲流通联盟零售业研究院 Mrs. Claudia Horbert,  Director Research Store Planning & Design,  EHI Retail Institute 10:30-11:00 Thematic shop design from Japan design concept with many successful case in shopping mall, exclusive shop 从设计角度阐述构筑主题性商业的手法 Thematic shop design 梶原  章 先生, 上海办事处负责人,  GARDE Co.,Ltd. Mr. AKIRA KAJIWARA,  Head of Shanghai office,  GARDE Co.,Ltd. 11:00-11:30 Using BIM technology, through the real 3 d collaborative design, intelligent data analysis, modeling, reduce operating costs and changes, to complete the whole process of implementation with high performance and quality. 有效利用新技术控制建店成本 Effectively use the new technology to control the cost of building the retail store 王跃,总经理,石家庄常宏建筑装饰工程有限公司 Mr Wang Yue, General Manager,  CHANGHONG DECORATION 15:30-16:00 ReTailor Hub design concept demonstration C-star 2018 Retail Forum Advisory Board Committee Dr. Helmut Merkel Eurasia Global Limited Chaiman 主席 Mr. Michael Gerling EHI Retail Institute 欧洲流通联盟零售业研究会 CEO 首席执行官 Mr. Victor Guo 郭增利 先生 China Shopping Center Development Association of Mall China 中购联购物中心发展委员会 President 主任 Mr. Wang Wei 王玮 先生 Australia Azurium Shanghai 澳大利亚澳瑞姆公司 China Strategic Advisor 中国战略顾问 Ms. Fan Jun 范君 女士 China Commerce Association for General Merchandise (CCAGM) 中国百货商业协会 Executive Vice President and Secretary General 常务副会长兼秘书长

    More

    CVS Partners with C-star to Present the “World of Retail” Theme Exhibition

      China International Self-service, Kiosk and Vending Show (“CVS”), hosted by China Commerce Association for General Merchandise Self-service Retail Branch and UBM Sinoexpo International Exhibition Co., Ltd. will closely work with C-star - Shanghai’s International Trade Fair for Solutions and Trends all about Retail, the World’s No. 1 Retail Trade Fair EuroShop’s satellite show in China, to jointly present the “World of Retail” theme exhibition, create a one-stop international retail exchange platform, and display a complete range of high-quality all-retail solutions. “World of Retail” Theme Zone CVS and C-star will explore business opportunities connecting upstream and downstream retail industries by integrating their resources, strengths, exhibitors and audience relationship. During the cooperation, they will work closely on marketing, business matching and summit forum efforts to ensure a high-quality event. The two trade fairs will be held from April 26 to 28, 2018 at Shanghai New International Expo Centre, concurrently with Hotel Plus, to attract over 200,000 trade visitors, including industry professionals and consumers. As a global retail-industry trendsetter based in China, C-star has been successfully held for three consecutive years since its inception in 2015. As the official satellite show of EuroShop, the world’s No.1 Retail Trade Fair, C-star presents the latest developments in global retail industry, explores emerging industry trends, builds the best exchange platform through both online and offline channels for  manufacturers and retailers from home and abroad, and is committed to providing quality and comprehensive solutions for retailers and buyers worldwide. Themed “Shape the Future of Retail”, C-star 2018 is set to attract 150 exhibitors and 20,000 visitors. It will provide a comprehensive picture of future retail developments through six featured zones, including Shop Design and Equipment (food and non-food), Lighting, Retail Technology, Visual Merchandising, POP Marketing, and Exhibition And Event Building. C-star 2018 In addition, C-star 2018 International Retail Forum will be held concurrently as a knowledge platform for the retail industry. Themed “Retail, People-Oriented”, this Forum connects domestic and foreign retail experts, industry leaders, real estate developers, shopping mall executives, retail brands and additional high-profile speakers, to create the best platform for gaining new knowledge in a wide spectrum of business areas. Hot industry topics including “Global Retail Development Trends”, “Retail Pattern In The Era Of Great Integration”, “Technology-Led New Consumer Experience”, and “Space Aesthetics” High-profile speakers from home and abroad including EHI Retail Institute, Alibaba, MINISO, FUMKSS, China National Business Centre, and Garde to share the latest retail concepts 500+ participants, including domestic and international retail trade associations, shopping malls, supermarkets, and well-known retail brands C-star Event Site After 15 years of continuous efforts, CVS has grown into a self-service and new retail trade fair recognized as most valuable, offering an all-encompassing representation of industry trends and cross-border integration platform. CVS 2018 is expected to bring more than 200 exhibiting brands, cover an exhibition area of 15,000 sqm, attract over 20,000 visitors, feature many well-known global corporate brands, and attract emerging industry players. Meanwhile, CVS comprehensively focuses on the smart retail field by concurrently holding Shanghai Smart Retailing Show 2018 and Smart Retailing Summit Forum 2018, further expanding in exhibition scale, integration of self-service and smart retail resources and to create a cross-sector event. CVS 2018 As one of the key milestones on the way to encompassing all retail formats, Shanghai Smart Retailing Summit Forum 2018 will embrace new breakthroughs:    Gathering renowned participants: smart retail industry experts and leaders from around the world will meet to share industry insights, cutting-edge technology and development trends, triggering an in-depth integration of industry, university and research 50+ government officials, associations, investors, domestic and foreign leading business CEOs and founders join in the discussion of new retail 1000+ retailer participants from various industries: well-known department stores, brand operators and e-commerce companies, opening new channels for products   40+ media outlets offering strong support: leading media coverage of the event, along with one-to-one interviews to enhance visibility   In 2018, CVS will collaborate with C-star to create a “big stage” for global self-service and smart retail brands. Join us! Visitor pre-registration is now available for both trade shows. The online pre-registration channel is now open for all visitors. Save time by pre-registering online by visiting our official websites:   C-star pre-registration: http://www.c-star-expo.com/c.aspx?id=5 CVS pre-registration: https://sinoexpo.ubmonlinereg.com.cn/Registration/default.aspx?fid=750&lang=cn&utm_source=cvshome

    More

    What you need to know for C-star 2018

                                                                                 As the next edition of C-star is fast-approaching, online visitor registration has now officially opened. The organizers strongly encourage visitors to pre-register online to get the free ticket and ensure the smoothest show experience this April!   If you are planning your visit or thinking about participating in C-star 2018, you may visit www.c-star-expo.com to pre-register online and enjoy expedited access to all solutions and trends about retail! You will receive the confirmation letter after the registration.   Please bring along your name card and pre-registration confirmation letter (or registration number) to C-star, and check in at the pre-registration counter for an official visitor badge.   German Pavilion returns to showcase cutting-edge retail solutions   This year, the German Pavilion will again be featured to offer innovative retail products and solutions and global insights to C-star 2018. Exhibiting in this year’s German Pavilion are multi-nationals and foreign-owned enterprises set to showcase a diverse and international product range.   The German Pavilion is set to feature an exciting array of international products and retail solutions including digital-retail and 3D modeling software, POS displays and high-quality retail hardware and advanced retail fixtures from foreign-owned enterprises. Confirmed exhibitors for this year’s German Pavilion include Jiangmen Jiechu Hardware Fittings, VKF, TENTE, PYTHA and Bizerba etc.   Confirmed Speakers for C-star 2018 Retail Forum In 2018, C-star’s Retail Forum carries the theme of ‘Shape a Human Centered Retail World’, offering an open platform where industry experts and influencers, retail brand owners, shopping center operators, established commercial real estate developers, investors and other industry professionals can collectively discuss diversified themes including “global retail development trends", "The future of omnichannel retail", "consumption upgrade", and "space aesthetics". This premier platform offers an outstanding venue for industry professionals to gain new retail industry knowledge and to expand business networks.   C-star’s 2018’s Retail Forum will feature industry experts and authorities including Prof. Dr. Helmut Merkel – retail / retail services SME owner and European lifestyle product importer, Claudia Horbert - Director Research Store Planning & Design and Ulrich Spaan - Vice President of EHI Retail Institute, Akira Kajiwara - General Manager of China Region and Director of Design of GARDE, Wang Yue - Director and General Manager of Changhong Building Decoration Engineering Co., Ltd., Victor Guo - President of China Shopping Center Development Association of Mall China, Jaylin Cheng - director of MINISO Brand Center, Uchino Satoshi - Director of FUMKSS, Wang Wei – China Strategic Advisor of Australia Azurium (Shanghai), Wu Chuankun - Chairman of Guangdong Winshang Data Services Co., Ltd.     C-star Brand Zone 2018 – ideal platform to showcase your innovative product solution   C-star’s Brand Zone has served to be the premier stage to highlight new renowned and upcoming brands in the industry – an ideal platform for new and returning exhibitors to display their newest and most popular products to a professional industry audience. In 2017, enterprises like Bizerba, Shijiazhuang Changhong, Shopworks, Saneboon, Cityinno and Koscar showcased their newest shop concepts, space designs and smart retail equipment via the C-star Brand Zone, effectively promoting new and forward-thinking formats of business to eager spectators.   A series of activities and industry insights will be disclosed at the C-star Brand Zone. We invite visitors to stay-tuned and visit the C-star website often as the programme schedule will be published in February 2018.   More details about C-star brand zone, please contact Ms. Juliet Zhu at juliet.zhu@mds.cn.     For more details about C-star, please follow C-star Facebook as follows or visit the official website: http://www.c-star-expo.com/en/.   Follow C-star @ C-star Expo      - End –  

    More

    Confirmed speakers for C-star Retail Forum 2018

        Claudia Horbert Director Research Store Planning & Design, EHI Retail Institute   Claudia Horbert has studied economics at the University of Cologne in Germany, before she started her career in retail. At one of the biggest department stores in Germany, Galeria Kaufhof, she learned the retail business from the scratch. Since 1999 Claudia Horbert has been working for the EHI. As Director Research Store Planning & Design she is in charge for that research area, organizes working groups, international store-check-tours as well as conferences. She is also in charge for the well-acknowlegded European Retail Design Awards and member of various juries.     Mr. AKIRA KAJIWARA General Manager of China Region and Director of Design of GARDE   He is specialized in design planning for large-scale department stores and shopping centers and also has experience in fashion luxury spaces. He was responsible for the renovation of the Umeda Hankyu Department Flagship Store. The project was awarded the Asia Pacific Property Award. He was responsible for the schematic design and environmental design of Coredo Nihonbashi Department Store. Currently, he is involved in the supervision of residential projects.     Ulrich Spaan Vice President of EHI   Ulrich Spaan has studied economics at different Universities in Germany and Italy, before he started his career in the retail. At one of the biggest grocery discounters in Germany, Aldi, he learned the retail business from the scratch. Since 1999 Ulrich Spaan has been working for the EHI. As Senior Vice President he is in charge for EuroShop  and EuroCIS and Member of the Board for both shows. He is also Director of the research area Information Technology in Retail and responsible for working groups, conferences and awards.   Prof. Helmut Merkel Helmut Merkel is owner of several SME’s, all focused on Retail and Retail services (Logistics, Sourcing, Brand Management) in Hong Kong, China and Europe. One of the major activities in China is managing a network of companies to introduce European Lifestyle products (Fashion, Food and Beverages) to the Chinese Consumer market. Before he started his own business together with a Partner, he was CE   WANG YUE Director and General Manager of Changhong Building Decoration Engineering Co., Ltd.   Director/General Manager New Industrialization Research Institute of Chinese architectural decoration industry Dean Interior design branch of China Architectural Society Standing Director China Architectural Decoration Association Standing Director China Architectural Decoration Association standard Expert Committee Expert <Technical regulations for decoration of commercial shops> Chief Editor     Mr. Victor Guo President of China Shopping Center Development Association of Mall China Vice Chairman & Secretary-General of China Federation of Urban Commercial Outlets Construction Administration Vice Chairman of Council of Asian Shopping Centers   Mr. Victor Guo, President of China Shopping Center Development Association of Mall China; Vice Chairman and Secretary-General of China Federation of Urban Commercial outlets Construction Administration; Vice Chairman of Council of Asian Shopping Centers. Mr. Guo was previously served in Ministry of Commerce of China, Ministry of Internal Trade of China and State Bureau of Internal Trade of China respectively. As one of the earliest professionals in researching and promoting shopping centers and retail property in China, Mr. Guo has more than 15 years of industry experience. He emphasizes the complementary effect between professionalization and industrialization and the business idea integrating “real estate, finance, commerce and society”. Mr. Guo has also published numerous professional theories and relevant literature in commercial real estate and shopping center industry.   Jaylin Cheng director of MINISO Brand Center   Jaylin Cheng, is the director of MINISO Brand Center and director of MINISO the Belt and Road Initiatives Office. She is also the Vice President of Guangzhou Chain Operation Association, and the representative of post-85s professional manager. As the director of MINISO Brand Center, Jaylin boldly proposed to fully use the advantages of the company's existing fans resources. She exchanged resources with external companies to generate substantial income for the company. At the same time, to make MINISO become the new icon of the foreign fashionistas, she deepened the entertainment marketing strategies to enlarge the overseas markets. She  created the  "zero advertising", a word of mouth marketing, to realize the transformation of MINISO from traditional retail entity to Internet plus retail entity. As one of the youngest executives in MINISO Co., Ltd. , Jaylin had been invited to many large retail conferences to deliver keynote speeches. She is a new generation of brand promotion spokesperson of MINISO.     Mr. Uchino Satoshi, Director of  FUMKSS   Uchino Satoshi, born in August 1945, studied commerce in Meiji University in1963. Started from 1967, Uchino Satoshi worked as a trainer for salesperson. In 1984, he worked in human resource department. In 1986, he was the household department minister. In1988, he became the manager of Matsuya. In 1995, he was the Vice Chairman of Kanto department association. In 2005, Uchino Satoshi opened FUMKISS in Tokyo. In Beijing, he opened a consultant company in 2010 and another FUMKISS in 2012.   Mr. Wang Wei, China Strategic Advisor of Australia Azurium Shanghai   Executive Director of Shanghai XiAiDi Consulting Firm, Expert Committee Member of Mall China and Shanghai Shopping Centre Council,Member of Academic Board of Asia Pacific Commercial Real Estate College(APCREA). With over 20 years of experience in the retail industry and commercial property development, Wang Wei has held senior positions in various multinational companies and recognized brands such as Inchcape, FILA, Volvo, Swire and CP Group.   Mr. Wang Wei has actively participated in the industry development of landmark projects of first tier cities in China, e.g. Super Brand Mall, Shanghai Hongqiao Airport Retail and Shanghai Center Tower etc. With a broad vision and professional expertise, he has contributed significantly in the roles of positioning, design coordination, marketing and leasing, facilitating the perfect bonding of advanced international trend and local culture conditions in the Chinese industry market. Due to his unique working experience on all three platforms of the shopping mall industry as a retailer, developer and consultant, and his outstanding professional communication skill, Wang Wei has established a broad industry perspective and extensive network of connections. Wang Wei is also a popular columnist and renouned commentator of China’s major industry media sites including Wingshang Web and Real Estate Magazine etc. He also acts as a professional trainer for Wingshang College and APCREA, and provides a serious training program for major industry leading enterprises such as China Resource Land, Wanda Group and Suning etc. as well as many medium and small developers, sharing insights and inspirations that are up-to-date with the world yet appropriate for China’s conditions, with both international height and domestic depth.     Mr. Wu Chuankun Chairman of Guangdong Winshang Data Services Co., Ltd.   With more than ten years of experience in the field of commercial real estate, Wu Chuankun has a profound insight into the development trend of the industry. Founded in 2010, Winshang has become the most influential media platform in China Retail business fields and the strongest path between the place and the brand. Started in 2015, Winshang big data strategy was the first institution in China to focus on the construction of data in the field of retail and commercial real estate, which is committed to providing the most effective data and data based on solutions for shopping centers, brands and industry institution.  

    More

    German Pavilion returns and showcases the cutting-edge retail solutions

      This year, the German Pavilion will again be featured to offer innovative retail products and solutions and global insights to C-star 2018. Exhibiting in this year’s German Pavilion are multi-nationals and foreign-owned enterprises set to showcase a diverse and international product range. Jiangmen Jiechu Jiangmen Jiechu Hardware Fittings Co.,Ltd is a foreign-owned enterprise,located in the fertile hinterland of the Pearl River Delta, adjacent to the Silver Island Lake, with the convenient traffic and transport conditions. Our company mainly produce the hardware products (specialized metal wire products), products are including all kinds of display hooks ,trolleys, baskets ,shop fixtures and all kinds of  professional hardware fittings.    Products: display hook , wire shopping basket ,partition grid , promotion, basket ,display stand Accessories for all kind of slatwall ,pegboard , gird panel and tube, they were used for display from the supermarket and retail store . Made by metal and coated by powder ,zinc and chrome .     VKF VKF China is branch company of VKF Renzel GmbH from Germany. We are focusing on shop fitting and POS displays for over 30 years.   TENTE Thanks to proximity to our customers and the highest product quality, TENTE holds a leading position in a variety of markets. What began as a factory has developed into a group of companies that today does business all over the word. In close cooperation with our customers, experienced developers and designers create innovation products that are manufactured using production techniques of our own. This approach guarantees the uncompromising quality that makes our castors the no. 1 choice. In over 100 countries customers today hold the reliability, long service life and functional design of our products in high esteem.     PYTHA The PYTHA software company PYTHA Lab was founded in 1978, driven by the idea to develop professional 3D CAD software that is easy to learn and fun to use, and completely “Made in Germany”. Bizerba (China) Since 1866, Bizerba has significantly defined technical developments in the handling of food and is today represented in 120 countries. The customer base includes global-operating companies in trade and industry as well as retailers, bakeries and butcheries. With around 3.900 employees worldwide and with our headquarters in Balingen, Germany, Bizerba has now been in the same family   More German Pavilion Participants: SCHWEITZER VERTRIEB GmbH Schweitzer is an international leader in the development and realization of retail landscapes. More than 1,000 employees create unique shopping experiences all over the world. Together with our design agency Interstore, we offer design, manufacturing and installation from one source while working very closely together with the client.   HERA GMBH & CO. KG Lighting systems from Hera are distinctive due to practical combination of pure functionality and attractive design. An innovative drive and orientation towards quality gives Hera a solid basis for the future. Hera is using its innovative driving force in a manor which promotes environmentally safe products. We believe environmentally clean production processes, avoidance of waste and clean recycling concept are more important than ever.。    BOHNACKER LADENEINRICHTUNGEN GMBH Bohnacker Store Solutions is a constantly growing, Europe-wide family company. We offer our staff the best prospects, exciting tasks and new challenges every day. As professionals for shop and space concepts, we put many creative ideas into practice. We develop and realize design-oriented, flexible shop design projects, always with the aim of directing the utmost attention to the product or brand.   It is of great importance for us that our employees feel happy in their work. That is why we foster an inspiring, team-oriented and respectful corporate culture.  

    More

    C-star 2018 Exhibitor Preview

      In four month's time, C-star 2018 will present itself with leading retail solution providers bringing the cutting edge and advanced products to the retailers across the globe. A Preview of C-star 2018 Exhibitors:   Dongguan Changan Bestfull Metal Co., Ltd Dongguan Changan Bestfull Metal Co., Ltd specialized in high quality of furniture locks, furniture hardware, shop fittings, store fixture, electronic locks and building hardware. Product sold to over 80 countries in worldwide. We have our own R&D team. OEM/ODM is available.   Read more:  www.armstronglocks.com    REDMAN Founded in Aug., 2002, REDMAN is an industry leader in the design, engineering and manufacturing of custom POP displays & store fixtures in China. It's located in Zhangjiagang, only two hours' drive from Shanghai.   REDMAN boasts comprehensive production facilities (totally around 550,000 Sqft) of metal, wood, plastic, printing, painting, powder coating, and packaging workshops. Besides, REDMAN has two warehouses in the USA, one in Los Angeles, the other in Atlanta, providing assembling, packaging, and drop-shipping services. Based on these facilities, we have been serving big brands and retailers in the USA, Canada, Europe, Middle East, Australia etc. with in-store marketing and retail merchandising solutions.       REDMAN is always pursuing customer satisfaction by providing better quality products at competitive prices and better services. We put your needs ahead of our own. When you succeed, we succeed.   Read more:  http://www.redmandisplay.com/ Aer Tai Shelf     Aertai was established in 1998 and kept a foothold on the shelf industry which has gone through 18 years development. As a medium-sized enterprise, Aertai is developing continuously in the shelf industry.    With Our continuous innovation, stable quality and excellent service for our customers have already set a good brand image for Aertai. Choose Aertai means choose the professional and perfect service.   Products include: Read more: http://www.csaertai.com Ruichen   Ruichen Exhibition is a professional retail display supplier. We specialize in manufacturing display props like shoe display, handbag display, belt display, clothes racks over 10 years. Our factory, located in Wanquan industrial park of Pingyang County, WENZHOU, ZHEJIANG, covers 30000 square meters. Our main market is  european , south America and north America countries.   Products include:   Shoes display   Handbag display     Belt display       Cloth display     Read more: https://wzrch.en.alibaba.com/ Cosun Technology   started from PMMA material industry to LGP industry, and POP LED display industries, employing a skilled workforce and advanced machineso to allow for first-class products and service for each client from all over the world.   Producer of retail lighting solutions including LED panels and variety of light boxes – slim, magnetic, fabric and LED window dipslays.    Products include: Led Window display Light panel + 3D lenticular picture   Read More: http://cosunlighting.com  

    More

    ERDA shows Shopfitting at its best

    The EuroShop Retail Design Awards (ERDA) have been established by EHI and Messe Duesseldorf to reward the most convincing store concepts worldwide and has quickly become a well-known award within the shopfitting-scene. We proudly announce the number of 84 submissions from 27 countries for ERDA 2018. The retail-projects come from very different areas such as Sport, Fashion, Home, Food or Shopping Center. A shortlist of 35 projects will be extracted from the total number and eventually the international jury will select the final three winners, who will be awarded at C-star 2018. The ceremony will be held April 26th at the Sky bar - The House of Roosevelt Shanghai. Photo Gallery from last edition can be found at https://www.euroshop-award.com

    More

    C-star 2018: New theme for Retail Forum confirmed to be “Shape the Human Centered Retail World”

      As the premier international exhibition in China’s retail industry, C-star-Shanghai's International Trade Fair has evolved each year to adapt to the rapid-developments of China’s retail sectors. A common question in retail’s fast-paced development is, “Where is world retail going." The industry is fueled by technology-enhanced purchasing channels, vast-upgrades in shopper experience and new ways to monitor user behavior, developing every day.   As the major influencer of China’s retail industry, the fourth edition of C-star will once again collocate with Hotel Plus - Total Solutions for Commercial Properties in Shanghai New International Expo Centre from 26-28 April 2018. The inaugural of “The World of Retail” theme zone constitutes of four exhibitions covering the topics on retail design and equipment, franchise chains, self-service and equipment, as well as cleaning and property management. Tens of thousands of trade visitors from the retail industry and commercial real estate will get together to experience the latest retail trend and inspiring products.   C-star 2018 always reflects upon the rapid retail developments, welcoming renowned exhibitors to offer visitors an exciting collection of solutions separated in distinct categories, which include Shop Fitting & Design: Schweitzer, Max Brilliant, Hera, Yiree, Yongcheng, Changhong; Retail technology: Shanghai Lianbai, Saneboon, Koscar, Pharma Automation; POP Marketing: Graphic Picture, Cosun Sign; Lighting: Cnlight, Huayuemei, Youguang etc.   New theme for C-star Retail Forum 2018 confirmed to be “Shape a Human Centered Retail World”   With rapid growth of technology and demand of new shopping mode, concept of ‘new retail’, ‘unmanned retail’, ‘omnichannel’, and ‘smart retail’ emerges one after another, which brings both opportunity and challenge to all retailers. Where is world retail going? Will technology innovation be the best way to catch consumers? How will shopping mall follow up consumption upgrade? How can emerging brand survive in new retail world? What is ‘dream design’ for brand owner?     The retail world keeps spinning, is it a real ‘people matters’ world or just blind developing world?   In 2018, the C-star Retail Forum thus hold the theme of ‘Shape a Human Centered Retail World’, offering a platform where industry authorities and experts, commercial real estate developers, shopping center operation executives, retail brand owners and other renowned guest speakers discuss diversified themes such as "global retail development trends", "The future of retail world", "consumption upgrade", and "space aesthetics". This premier platform offers an outstanding venue for industry players.   C-star Retail Forum Advisory Board Committee officially established   Being the meeting point for leading retailers, the organizers of C-star are committed to offering trade fair participants and visitors with forward-thinking and applicable industry insights. This year, C-star Retail Forum establishes an Advisory Board committee made up of industry experts, professors and market leaders from established brands.   C-star 2018 Retail Forum has been upgraded to set up an Advisory Board Committee, offering the audience exclusive access to industry insights presented by members of the brand-new panel, expecting to attract an estimated 18,000 visitors, coming together to discover the future trends and solutions of retail in Asia Pacific regions.   The C-star Retail Forum Advisory Board Committee consists of industry experts and key opinion leaders in various sectors including Prof. Dr. Helmut Merkel - Chairman of EURASIA Global Concept & Eurasia Global Limited; Ms. Fan Jun - Executive Vice President and Secretary General of China Commerce Association for General Merchandise (CCAGM); Mr. Michael Gerling - Managing Director of EHI Research Institute; Mr. Wang Wei - China Strategic Advisor of Australia Azurium Shanghai  and Victor Guo, President of China Shopping Center Development Association / Vice Chairman of Council of Asian Shopping Centers etc.

    More

    Advisory Board Committee for C-star 2018 Retail Forum officially established

    With rapid growth of technology and demand of new shopping mode, concept of ‘new retail’, ‘unmanned retail’, ‘omnichannel’, and ‘smart retail’ emerges one after another, which brings both opportunity and challenge to all retailers. What is world retail going? Will technology innovation be the best way to catch consumers? How will shopping mall follow up consumption upgrade? How does new brand survive in new retail world? What is ‘dream design’ for brand owner? While the retail world keeps spinning, is it a real ‘people matters’ world or just blind developing world? As the most anticipating supporting programme for C-star, this year, C-star Retail Forum thus hold the motto of ‘Shape a human centered retail world’, offering a platform where industry authorities and experts, commercial real estate developers, shopping center operation executives, retail brand owners and other renowned guest speakers discuss diversified themes such as "global retail development trends", "The future of retail world", "consumption upgrade", and "space aesthetics". This premier platform offers an outstanding venue for industry professionals to gain new industry knowledge and to expand business networks. ▲C-star Retail Forum photos over the last three years    To further enhance the professionalism and authority of the forum, this year, we officially set up the Advisory Board Committee for C-star 2018 Retail Forum. Market Leaders and retail experts will get together to share the industry insights for retailers.    Confirmed Advisory Board Committee Members include:  Prof. Dr. Helmut MERKEL  Chairman EURASIA Global Concept Eurasia Global Limited Helmut Merkel is owner of several SME’s, all focused on Retail and Retail services (Logistics, Sourcing, Brand Management) in Hong Kong, China and Europe. One of the major activities in China is managing a network of companies to introduce European Lifestyle products (Fashion, Food and Beverages) to the Chinese Consumer market. Before he started his own business together with a Partner, he was CEO of a major European Department Store Chain, engaged with restructuring and repositioning. During a period of 5 years he was President of the national German Retail Association. For three years he was President of IGDS (International Group of Department Stores). In his prior career, he was managing a Footwear retail company with outlets all over Europe and the United States. In parallel to his business career, he became a Professor for Economics and Computer Sciences at the University of Mannheim (Germany). Mr. Michael Gerling CEO EHI Retail Institute Michael Gerling's passion is retail. After studying economics at the University of Muenster, his first job was at one the best-known retailer for groceries in Germany. At Edeka he spent six years and then started his successful career as a researcher at EHI Retail Institute (former DHI). Since 1999 he is the Managing Director of EHI. Michael Gerling's longtime experience and profound knowlegde of retail makes him a frequently requested expert. He is Managing Director of MLF, a voluntary group of medium-sized supermarket chains, as well as Member of the Advisory Board of EuroShop, EuroCIS, ANUGA (one of the biggest grocery fair in Europe), GS1 Germany. At the Forum for International Retail Association Executives (FIRAE) he is Treasurer and Jury-member for the acclaimed award “Supermarket of the Year”. During his career Michael Gerling worked in several projects with retailers like Breuninger, Neckermann, Tengelmann and Wal-Mart, in Germany and abroad. He is an expert in the international retail and wholesale business with a comprehensive personal network within the industry. Michael shares his views on the reatil industry through various speeches and articles. Mr. Wang Wei China Strategic Advisor Australia Azurium Shanghai Mr. Wang, China Strategic Advisor of Australia Azurium Shanghai; Executive Director of Shanghai XiAiDi Consulting Firm; EMBA of CEIBS; Senior International Affairs Advisor and Expert Member of Mall China Association; and Member of the Academic Board of Asia Pacific Commercial Real Estate College, an ICSC authorized training school, has more than 20 years of experience in the retail industry and commercial property development. He has held senior positions in various multinational companies and recognized brands such as Inchcape, FILA, Volvo, Swire and CP Group.  Mr. Wang Wei has actively participated in the industry development for landmark projects of first tier cities in China, e.g. Super Brand Mall, Shanghai Hongqiao Airport Retail and Shanghai Center Tower. With a broad vision and professional expertise, he has contributed significantly in the roles of positioning, design coordination, marketing and leasing, facilitating the perfect bonding of advanced international trend and local culture condition in the Chinese industry market. Mr. Wang is also a most popular columnist for China’s major industry media sites including Mall China, Sina Property and Wingshang Web. He continues to share insights and inspirations that are up-to-date with the world, yet appropriate for China’s conditions. Articles such as Comparison amongst American, Australian and Chinese Malls, The Fertilizers of China Shopping Mall’s Great Leap Forward, and The Real Impacts of Online Sales have generated enthusiastic influence in the industry.   Ms. Fan Jun Executive Vice President and Secretary General China Commerce Association for General Merchandise (CCAGM) Ms. Fan Jun, executive vice president and Secretary General of China Commerce Association for General Merchandise (CCAGM). With knowledge and experience in trade flow, general merchandise, retail industry and exhibition operation, Ms. Fan Jun devotes in researching, leading and promoting the development of department store retail industry. Mr. Victor Guo President China Shopping Center Development Association of Mall China Mr. Victor Guo, President of China Shopping Center Development Association of Mall China;Vice Chairman of Council of Asian Shopping Centers. Mr. Guo was previously served in Ministry of Commerce of China, Ministry of Internal Trade of China and State Bureau of Internal Trade of China respectively. He was appointed as Founding Secretary-General of China Federation of Urban Commercial Outlets Construction Administration, Vice Chairman, Secretary-General and Director of CGCC Shopping Center Professional Committee. As one of the earliest professionals in researching and promoting shopping centers and retail property in China, Mr. Guo has more than 12 years of industry experience and has published numerous professional theories and relevant literature in commercial real estate industry, such as China Shopping Center Report, Shopping Center Research and Practice and Shopping Center Exploration and Development. Mall China Information Center & Mall China, founded in 2002 is the earliest data information service center and trade cooperation promotion platform in China commercial property.  Please follow C-star news to learn more memebers for Advisory Board Committee.   

    More

    C-star Booth at K Shop 2017

    To further develop the Korean retail market, the C-star Team visited K Shop to meet and network with the local Korean retail market and its players. K Shop 2017 - Korea dominant Retail Design Exhibition held at KINTEX, Korea International Exhibition Center, September 14-16, 2017. K Shop is a global retail professional event in Asia, attracting many Korean retail industry and international exhibitors each year to provide a high-end trading platform highlighting retail solutions and business opportunities for exhibitors and visitors.

    More

    ENTER C-STAR 2018 – PREMIER RETAIL PLATFORM IN CHINA

    As the benchmark for Chinese retail industry and themed "Shape the Future of Retail," the fourth edition of C-star will move ahead its successful retail story in Shanghai New International Expo Centre from April 26 to 28.   Having more dynamic further developments in retail, C-star 2018 will feature a broader and clear structure in six product ranges containing trends and topics that excite you today and tomorrow.   Six product categories include Shopfitting and Store Design, Lighting, Retail Technology, Visual Merchandising, POP Marketing as well as Stand Construction and Event Marketing.   Don’t miss the retail opportunity! Exhibitor can direct register the 2018 edition online at http://en.c-star-expo.com/exhibitor/apply.html   Welcome to the World of Retail C-star 2018 continues its collocation with Hotel Plus –Total Solutions for Commercial Properties to comprehensively showcase retail, franchise, vending machine, building materials decoration and design, lighting , cleaning products, jointly offer the one-stop commercial space platform and all-inclusive solutions to industry experts. The concept of “The World of Retail” is the joint strategy of C-star and Hotel Plus to combine retail related topics in one special exhibition area. The World of Retail constitutes of four exhibitions covering the topics on retail design and equipment, franchise chains, self-service and equipment, as well as cleaning and property management. These shows have not just attracted the attention of many high-quality domestic and overseas exhibitors but also tens of thousands of professional visitors from the retail industry and commercial real estate. The World of Retail is the first choice of platforms to exploit market opportunities, to analyze market trends, to display new products and to share the newest technology and technology services.  

    More

    The Story Behind the C-star Theme Song

    Most recently, you may have noticed a new feature on C-star’s official website, featuring the brand-new C-star Song. This catchy theme song was first heard by exhibitors and visitors during all days of C-star 2017. The C-star Song, produced by Sean Gu (顾宗皓), marcom manager at MDS, was inspired by the exciting success of C-star Expo as well as the positive feedback received by the Organizers from exhibitors and the retail industry in China. The organizers intend to express their appreciation to C-star’s returning exhibitors, professional visitors and, most importantly, C-star team for building such an influential retail platform together. We invite you to enjoy the C-star Song at www.c-star-expo.com C-star Song - - 00:00 / 02:26 Play now var ap1 = new APlayer({ element: document.getElementById('player1'), narrow: false, autoplay: false, showlrc: false, music: { title: 'C-star Song', author: '', url: '/images/AudioLabHK.mp3', pic: '/images/exhibitor_default_logo2.png' } }); ap1.init();

    More

    C-star 2018: Shape the Future of Retail

    From April 26to 28, 2018, C-star is set to write another successful chapter in retail history at Shanghai New International Expo Center (SNIEC). Themed "Shape the Future of Retail", the expo is estimated to attract 150 exhibitors and 18,000 visitors and provides a one-stop communication, commerce and trade platform. Industry professionals will gain access to future retail developments, explore leading retail design concepts and source from the newest shop designs. Heading: Estimated Scale of C-star 2018 150 exhibitors 18,000 trade visitors 12,000 sqm 50+ keynote speakers 100+ media coverage 500+ forum audiences

    More

    C-star 2018 features six product categories with the new motto of “Shape the Future of Retail”

    As the most international exhibition in China’s retail industry, C-star-Shanghai's International Trade Fair has been successfully held for three editions since 2015. As the official satellite exhibition of Euroshop – World’s No. 1 retail trade fair, C-star features the newest developments in the global retail industry, explores immerging industry trends, builds up the best communication platform for both domestic and overseas manufacturers and retailers through online and offline platforms, dedicating to presenting high-quality and comprehensive solutions for retailers and buyers across the globe. Themed "Shape the Future of Retail" in 2018, the fourth edition of C-star will move ahead its successful retail story in Shanghai New International Expo Centre from April 26 to 28. The show is estimated to attract 150 exhibitors and 18,000 visitors, providing a one-stop business platform for Industry professionals to gain access to the future of retail developments, explore leading retail design concepts and source from the newest shop designs. Clear structure in six retail product categories Having more dynamic further developments in retail, C-star 2018 will feature a broader and clear structure in six product ranges containing trends and topics that excite you today and tomorrow. Six product categories include Shopfitting and Store Design, Lighting, Retail Technology, Visual Merchandising, POP Marketing as well as Stand Construction and Event Marketing. Shop Design displays unique and memorable design concepts; Lighting shows impact of lighting and special effects; Retail Technology showcases the newest developments in retail; Visual Merchandising innovates with ingenious designs and arrangements; POP Marketing uses digital displays to achieve all-encompassing communications with customers by stimulating all senses; Stand Construction and Event Marketing explore the charm of site creation. Application process for 2018 is now in full swing. Exhibitors can direct register the 2018 edition online athttp://en.c-star-expo.com/register.html. Two special zones showcase the magic of retail design and technology Designer Village and Retail Technology Village are always one of the ultimate highlights of C-star. Designer Village is the ideal presentation forum for architecture firms and design studios with a retail focus: high-quality in terms of design and construction of the stands, complex and spacious in the lounge area. International architects and designer will be able to make their mark within this exclusive setting. At Retail Technology Village, all the things displayed represent the cutting-edge technology in the retail field. Today's top technology may become tomorrow's label. C-star sticks with the market development pace to continuously satisfy the ever-increasing market requirements of advanced retail technology for China. In the special opening display regions, you will find the most advanced solutions and development trend, appreciate all kinds of abundant and multiplex POS technology, innovative payment system and top safety and anti-theft system. If you would like to know more details, please contact Ms. Marieke Bossek at Marieke.bossek@mds.cn Collocate with Hotel Plus on new theme of “The World of Retail” In 2018, C-star will continually collocate with Hotel Plus –Total Solutions for Commercial Properties to comprehensively showcase retail, franchise, vending machine, building materials decoration and design, lighting , cleaning products, jointly offer the one-stop commercial space platform and all-inclusive solutions to industry experts. The concept of “The World of Retail” is the joint strategy of C-star and Hotel Plus to combine retail related topics in one special exhibition area. The World of Retail constitutes of four exhibitions covering the topics on retail design and equipment, franchise chains, self-service and equipment, as well as cleaning and property management. These shows have not just attracted the attention of many high-quality domestic and overseas exhibitors but also tens of thousands of professional visitors from the retail industry and commercial real estate. The World of Retail is the first choice of platforms to exploit market opportunities, to analyze market trends, to display new products and to share the newest technology and technology services. For more details, please scan the QR code to follow C-star official WeChat account, or visit the official website : en.c-star-expo.com。 Press Contact: Ms. Renee Zhao Messe Düsseldorf (Shanghai) Co., Ltd. TEL: +86-21-6169 8335 FAX: +86-21-6169 8301 Renee.zhao@mds.cn www.mds.cn

    More

    The Fourth edition of C-star experiences retailing in six product categories

    As the official satellite exhibition of Euroshop – World’s No. 1 retail industry trade fair, C-star 2018 will be organized into six product categories containing trends and topics that excite you today and tomorrow. Six Product Categories contains: - Shopfitting and Store Design - Lighting - Retail Technology - Visual Merchandising - POP Marketing - Stand Construction and Event Marketing   Shop Designdisplays unique and memorable design concepts; Lighting shows impact of lighting and special effects; Retail Technology showcases the newest developments in retail; Visual Merchandising innovates with ingenious designs and arrangements; POP Marketing uses digital displays to achieve all-encompassing communications with customers by stimulating all senses; Stand Construction and Event Marketing explore the charm of site creation.   Two special zones showcase the magic of retail design and technology Designer Village The retail design companies from the world and leading design studios can display their strength through unique communication atmosphere and aesthetic perspective. There is not only the top-level innovation but also the most advanced all-encompassing solutions for comprehensive services in the designer region. Magnificent visual marketing and shop design are exciting, which will bring an extraordinary shopping experience for your customers.   Retail Technology Village All the things displayed here represent the most advanced technology in the retail field. Today's top technology may become tomorrow's label. C-star sticks with the market development pace to continuously satisfy the ever increasing market requirements of advanced retail technology for China. In the special opening display regions, you will find the most advanced solutions and development trend, appreciate all kinds of abundant and multiplex POS technology, innovative payment system and top safety and anti-theft system. For applications for the Designer Village or retail Technology Village please contact: Ms. Marieke Bossek Tel: +86 21-6169 8309 Fax: +86 21-6169 8301 Email: Marieke.Bossek@mds.cn   Exciting and Diverse Concurrent Events building the retail platform C-Star Retail Forum C-star Retail Forum held concurrently, offers a platform where industry authorities and experts, commercial real estate developers, shopping centers operation executives, retail brand owners and other renowned guest speakers discuss the "global retail development trend", "retail technology and Omni-channel development", "commercial space lighting", "consumption upgrade with new retail", "visual marketing" and other diversified themes. The premier platform offers an outstanding venue for industry professionals to gain new knowledge and expand business networks.   C-star Brand Zone C-star Brand Zone is a first-class stage for exhibitors to showcase their newest products. In 2017, enterprises of Germany Bizerba, Changhong in Shijiazhuang City, Shopworks, Saneboon Auto-door, Cityinno and Koscar shared the newest shop concepts, space designs and smart retail equipment to promote the formats of business.   EuroShop Retail Design Award EuroShop EuroShop Retail Design Award (ERDA) sparks advanced retail design and top-level shop concepts at C-star. The Euroshop retail design award ceremony hosted international groups of industry experts including media and industry representatives, demonstrating the most successful shop concepts. The judges will select three of the best shops from a wealth of candidates. The selection criteria includes design concepts which inspire, a clearly displayed product range, vibrant aspects to attract specific target groups and excellent design for enterprises. ERDA 2018 will be held in Shanghai on Apr. 26, 2018.  

    More

    C-star Retail Forum Speaker Topic review - Mr.Dr. Chatrchai Tuongratanaphan from Thai Retailers Association

    Dr. Chatrchai Tuongratanaphan, Executive Director of the Thai Retailer Association, titles his speech at the C-star Forum on April 26 "Four Forces That Will Change The Way We Do Business". The first one being the changing lifestyles of customers, that demand greater convenience in order to meet their work pattern. Then there is a changing demographic with an increase of an aging population and a rising middle class in urban environments. Also Thai people developed a new desire of wanting to stay active and engaged. The third influencing factor is the more informed consumer with access to product information, price comparisons user reviews can make informed decisions - and widely share their complaints. Because of economic volatility consumers are more careful with their disposal income, he explains. His recommendation: Smart retailers will use omni-channel-retailing strategies to give customers a seamless, consistent experience, whether it’s in store, online or through a mobile device… and will gain understanding of customers through integrated data collection and analytics.

    More
  • Interview with David Low, CEO of Futuristic Store Fixtures

      Futuristic Store Fixtures is a store fixtures specialist serving global retail clients. At present, the company has more than 700 employees globally and has rolled out more than 7,000 retail stores across 56 countries, with the store size ranging from 1,000-40,000 square feet.   Mr. Low, as an international store fixtures specialist you serve top branded retailers. Can you give us some examples of the brands you are serving and what specific needs there were to consider?   David Low: For the last 15 years, we have been serving the core brands under US retail giant Limited Brands with proven results across the World – these include Victoria’s Secret, Bath and Body Works, PINK, and La Senza. In recent years we have also aggressively expanded to other leading global brands like Starbucks, Yves Rocher and Levi’s, across both Retail and F&B sectors in Asia. In addition, we are also serving top Chinese brands like Urban Revivo in China now. We see tremendous opportunities for brands expanding in the Asia Pacific market and see ourselves a good fit to be their strategic partner in the region.   To us, customer engagement and satisfaction is of paramount importance. We consistently strive to understand our customers’ needs, so as to review our model, methodology and cost structure to support their regional growth.   In addition, our prefabricated modularized system of producing store fixtures allows our customers to have consistent design, quality and economies of scale across their regional roll-out. Furthermore, with our production facilities strategically located across China, Malaysia and North America, we are able to deliver within a short turnaround time to major roll-out markets, especially in Asia Pacific.   From your perspective what are the most important trends in shop fitting globally, what materials are the most requested in store design and are there differences between the countries?   To start with, there is significant difference in shopfitting style between the West and the East. Western brands are very familiar with our prefabricated knock-down approach; while Asian brands tend to fit out store by store. Over in Asia, we frequently share with our customers that with a reasonable forecast, our model will be a wiser choice to ensure design and brand consistency as well as economies of scale in the long run.   In addition, Asian customers also prefer turnkey services, rather than just store fixtures alone. We have since incorporating a General Contracting arm, Futuristic Projects, which is our wholly own subsidiary, to complement our offerings so as to be able to offer holistic retail fit-out solutions to our customers. How does the growing E-Commerce influence brick-and-mortar retail, e.g. how can technology-based services be integrated and on the other hand what impact can classical retail have on online sales?   E-Commerce has definitely impacted brick and mortar retail to a certain extent, but retailers, especially those with a strong offline-to-online strategy, are quickly bouncing back with new offerings, such as experiential customer experience and mobile ordering etc. Classical retail will continue to enhance the brand positioning and market reach for retailers nonetheless. Futuristic’s strategy is then to work with these strong retail brands and continue to be their pillar of support for physical roll-out.   What major trends do you see in retail globally and what are your plans for the next 5 to 10 years?   Retail will continue to evolve with digital technologies, creating more experiential customer experiences, shortening of supply chain and any other creative & innovative offerings in every way you can think of. Futuristic will consistently improve ourselves to adapt to the changes – by digital adoption, process improvement to increase productivity, investment in our people, and expansion of our suite of offerings so as to serve holistic needs of our customers in all ways.   You achieved the “Best-Stand-Award” at C-star in 2017 for your excellent presentation. We are looking forward to your stand at the upcoming C-star. Thank you for the interview. ---------------------------------------------- Bio of Mr David Low David Low Chor Hoon is the Group Chief Executive Officer & Founder of Futuristic Store Fixtures Pte Ltd and has a PhD (Hon) in Philosophy (Business Administration), awarded to him by the University of Honolulu, USA. Having started out in the contracting business in 1979, David has over time developed, steered and transformed Futuristic Store Fixtures into a highly scalable mass-production fixtures outfit, servicing international customers across various retail sectors, including many global renowned brand names in lingerie, fashion & apparel, beauty care & cosmetics, sporting goods, furnishing and the telco industries. During the over three decades of helming the company, that has included his taking the company public, convincing new investors with his new strategic changes and then taking it private again, David’s quest was to perfect the art of retail store fixtures and this has brought Futuristic to an even wider global stage. Futuristic has since supplied to more than 7,000 retail stores, across over 56 countries, worldwide. Under his leadership, Futuristic Store Fixtures was selected as one of Singapore’s Top 50 Enterprises in 2001 while David himself was awarded Top Entrepreneur 2011 by Rotary-ASME and EY’s Entrepreneur of 2016 (Manufacturing Supply Chain) by Ernst & Young. He also clinched the EY’s Entrepreneur of the Year 2016 award and represented Singapore at the EY’s World Entrepreneur 2017 competition. While David continues to run Futuristic as a dynamic international company, with an attitude of constant innovation and evolvement, he is also a firm believer in lifelong learning and change in order for Futuristic to remain relevant in today’s constantly uncertain economy. He endeavours to keep sharing his vast experience and perspectives with people around him and to also benefit the younger generations.

    More

    New Exhibitor at a glance: Jump Display

    Among the various studies on consumer purchasing behavior, there’s one conclusion that "about two-thirds of the customer's purchases at the sales are non-scheduled and one-third are planned ahead." That’s why POP advertising can not only stimulate the random purchase of customers, but also effectively accelerate the decisive purchases. Therefore conveying the value of goods through POP is always pivotal to the VMD Designer. Outstanding POP marketing is able to create the all-round dimensional and best shopping environment for the customers. Today we would like to introduce Jump Display, one of the renowned exhibitors in POP marketing area. Jump Display Co.,Ltd was founded in 2005, located in Shanghai Pudong New District, Shanghai government granted Jump “high-tech enterprises". Since the establishment of the company, with the spirit of continuous innovation, Jump provides professional solutions,high-quality products and services for many international brands. The core business of Jump is Luminous products covers logo signages, light boxes, window displays, store fixtures, decorative lightings and other display props. Products are exported to Europe, the United States, Australia,Japan and other regions, and won approval and trust of customers.   Project at a galance   Windows display( acrylic sailing ship & model platform)   Windows display(metal)   LED display Windows display(LED install in metal) metal wall display (metal tube) The acrylic sailing ship is Jump made for MONGO window display)   (The satellite ball is Jump made for MONGO window display) More information, please visit http://shjump.company.weiku.com/

    More

    CNC – Get success done

    CNC is a company with expert services including shop decoration, commercial activities, showroom / museum, IP activities and exhibitions. We have experienced creative designers and customer service team, as well as engineering production team. We operate a large factory of 10000 square meters independently. Our products are well made. Our service is considerate. We are also one of the first companies in China to obtain their professional qualifications in exhibition engineering. We have passed the ISO9001-2008 international quality system certification.   We are committed to providing long-term store decoration, commercial activities, showrooms / museum, IP events and exhibition display services to high-end customers with high quality and service requirements. Our long term cooperation brands include: L'Oreal Group(France), (Honeys)Japan , Clarins(France), Eland( Korea), Grohe(Germany), Electrolux(Sweden) , Bosideng(China),Hisense (China), UPM (Finland), Bonfiglioli(Italy), etc. We are committed to providing high quality service to our brand.   Main Product: CNC provides service to Lancome for long period. It is a Lancome podium.   Shu Uemura is one brand from L'Oreal Group. It is a podium.   Honeys Group is the 2nd biggest listing clothing company in Japan. CNC is Honeys long-term supplier in store decoration. Grohe is one of most famous bath brand from Germany as well as CNC’s long-term client.   YSL is also one famous brand from L'Oreal Group. CNC provides service for YSL for long time.   Project Overview CNC has developed a new generation of Smart Retail Display System. ERDS, combined with IT technology, is able to achieve the new features needed for New Retail in the internet era. Which include: Display Informatization , Interactive Experience, Online purchase and Big data collection. ERDS can greatly promote sales, reduce inventory and logistics costs, reduce retail personal and training requirements and help to analyze product marketing. Further information about CNC, please visit www.cnc-expo.com.  

    More

    Interview with Xiamen Yiree Display Fixtures

    Interviewee: Mr. Sidney Philip, President of Xiamen Yiree Display Fixtures As a custom fixture manufacturer, you serve top branded retailers and chain stores for their fixture needs. 95 % of your products are exported to the U.S and European markets. What are the reasons why you want to play a bigger role in the Chinese retail market now and how do you want to attract Chinese retailer?   -This is a good question. Firstly, we are here to introduce our new service and new product.VR Rendering,  a New Magic Service from YIREE. The start of this sets a milestone of Yiree's strategic transfer from a traditional custom fixture manufacturer to a major integrated service company of retail space and stores designs,fixture designs and rendering as well as the interactive experience creation with core manufacturing capabilities. Smart Display Glass is  our brand new product as what we want to show in this fair , which is not only construction material but also interactive media with many benefits, environmental friendly & Energy saving, high strength, 80% transparency, etc.  Secondly, as you know, Euroshop has developed into the world's number one trade fair for retail investments since 1966. As one of the China's most international retail shows, C-Star is another "Euroshop" in China. We believe this important event will promise us the chance to market profitably and seize opportunities within China market and even the Asia market. And we  are looking forward to the interaction with all  the peer who will show up in the fair and all the visitors from all over the world.   Do Chinese retailer have different needs than European or American ones?   -Generally speaking, there's no different needs from China retailer compared with the European or American retailer. If it does, we'd like to say China retailer needs better lead time and faster service. Their project launching is moving much faster.   What materials are the most requested in store design and are there differences between the countries?   -As what we can see, the majority of materials have been used all the time are still metal and wood.  Well, in recent years more and more chain stores want their shops to look cool and unique by using many more special materials  rather than just metal and wood, such as concrete board, LED Lighting and PU sintra etc. We don't believe there are too much different material needs among the different countries. It really depends on which type of retailers and which type of brand stores you are working with.   From your experience how often do retailers change their interiors and again do the intervals differ from one country to the other?   -It's hard to tell how often the retailers change their interiors. It differs from years to days. Take Burlington Coat Factory (BCF) and Gentle Monster for example, BCF uses the same design for 5 years without change, while Gentle Monster changes their design once every 21 days for attraction and newness. The intervals also based on different brand needs. Different countries are the same story.  

    More

    KOSCAR INTERACTIVE CO., LTD

    Palo Alto-based technology company focused on the retail and fashion industries, providing user-centered digital solutions to classic business problems. Founded in 2009, Koscar is a global provider of intelligent digital signage systems and other interactive solutions. We work closely with our clients to develop Total Solutions based on their specific needs, offering a virtual fitting room experience for clothes shopping, digital product cataloging and interactive navigation.Engage Entertain Interact Koscar strives to bring rich digital experiences to in-store customers by allowing them to virtually try on many outfits and provide new ways to interact with merchandise catalogs. Only Koscar offers the complete package of market-ready proprietary software and hardware designed to help retailers better engage with their customers     Basic information of Interviewee and answers to the following 3 questions   Name: Li Bin Job Title/Department: Marketing Manager Company: KOSCAR INTERACTIVE CO., LTD Website: www.koscar.cn   C-star: Do you have new product and technology which will be displayed at C-star? Koscar: AR Interactive sandbox, New Program   C-star: What are your company's expectations for participating in the C-star Koscar: Improve the visibility and influence of the company and develop global customers   C-star: Why did your company support our C-star as always? Koscar: C-star has a certain influence in the retail trade show. The visitors quality is high and we can meet more potential customers.  

    More

    SANEBOON (BEIJING) AUTODOOR CO., LTD.

    展商风采 I 北京信步自动门有限公司 Company Profile Saneboon (Beijing) Autodoor Co., Ltd. provides high-quality automatic door products for all kinds of building entrances. As one of the “Top Ten Companies” in China’s automatic door industry, we always provide state-of-the-art products and services. Today, Gatestar launched by Saneboon will give customers new value. Gatestar is specially designed for commercial storefronts and building offices. Its unique structure and manual/automatic control technology allow the “smart experience starting from the door” to come true.   Key Products and Overview The door leaf of GS5 products uses 8+12A+8mm hollow tempered glass, which can improve the strength of the door body and has a better insulation and sound isolation performance. Provided by top international suppliers, the automatic door machine is smoother and quieter during operation. The designers also draw inspiration from the insulating and warm edge properties of the insulating glass to make color separation for the front, making the appearance and quality even more unique. Another highlight is the perfect combination of the automatic main door and the manual auxiliary door.   GS3 products integrate the autodoor with the manual door. The door leaf uses 6+9A+6mm hollow tempered glass, which not only improves the heat insulation of the automatic door, but also enhances the sound isolation level, creating a quieter business environment. In addition, the structure and appearance of the door leaf, especially the height of the upper folder, also reach the ultimate level. We have reduced the height to an unprecedented level, which has completely changed the appearance of the automatic door, giving you a refreshing impression.  GSF products have the function of both the automatic main door and the manual accessory door. Moreover, the sliding fan and the fixed fan of the autodoor can be pushed outward by 90 degrees, which satisfies the demand for wide openings under certain conditions. In addition, the designers have employed the hidden design for the evacuation device, thus guaranteeing GSF’s evacuation function and high visibility.   Basic information of Interviewee and answers to the following 3 questions   Name: Pei Ruixia Job Title/Department: Minister of Operation Department Company: Saneboon (Beijing) Autodoor Co., Ltd. Website: www.saneboon.com   C-star: Do you have new product and technology which will be displayed at C-star? Saneboon: New products: Brand-new Gatestar Storefront Door New technology: Integrated manual and automatic functions, integrated main door and auxiliary door; new button open mode; all-aluminum structure integrated beam; unprecedented energy-saving technology.   C-star: What are your company's expectations for participating in the C-star? Saneboon: We hope to provide “Saneboon” Gatestar series of products for more domestic and foreign retail store owners and introduce the products to more friends inside and outside the industry at C-star.   C-star: Why did your company support our C-star as always? Saneboon: C-star enjoys a strong influence and premium customers. We will continue to support C-star.    

    More

    Premium Exhibitor I Shenzhen COSUN Lighting Technology Co., Ltd.

    Shenzhen COSUN Lighting Technology Co., Ltd. (or called COSUN Lighting), which is affiliated with COSUN Group, has more than ten years’ experience for designing, manufacturing and selling in the signs and retail industry, and is one of the main manufacturing and suppliers who is specializing in lighting products. With high quality and excellent service, our products have been one of hot sales in the Europe, American, Asia & Pacific and Australian markets. Making perfect products and providing best service is our aim, we’ll pay more attention to management and service. Our main products are light panel, Swing Snap light boxes and LED window display. Light panel: relative to the traditional light bar & light transmission uneven display of the light, the use of laser light guide plate light guide uniform light uniformity, can be well applied in the retail industry in the exhibition, light boxes and other products. Max size :2m*3m Laser light guide plate using pulse control by laser in the acrylic plate carved out of the concave light guide point, the use of laser network density, size, to adjust the light guide plate uniformity and luminous efficiency. Relative to the crossed light guide plate is more in line with customer customization requirements. The LED Light Panel from COSUN Lighting is new innovate light source that is designed to be ultimately slim, even illumination and customizable to your design. This new innovate technology and design have been shown in all types of markets such as Retail, Signage, Display& Fixture, and Architecture and Design. Thin is in! Sleek and contemporary, Swing Snap light boxes are only 4/5” deep. These functional snap- open metal light box displays utilize new edge-lit technology to brighten your Duratrans graphics, posters, and advertisements while grabbing your intended audience’s attention. Suitable for the retail industry in accordance with the new plan to replace the demand for light. LED window display it’s very easy to put and change the picture using the magnetic lock. Ultra slim, thickness only 8mm-12mm. Horizontal or vertical; single or double sided. Can be hung either as a single light panel or as set of panels running vertically form ceiling to floor. It’s widely used in shopping center, photo studio, exhibits display, window display and etc. Our main markets are North America, Europe and Asia, the main customer types are design companies, shop brands, engineering companies, etc.   Click here to visit the Web page    

    More

    C-star 2017 - Grand Opening of the most international Retail Fair in China on April 26

    The third edition of C-star - Shanghai's International Trade Fair for Solutions and Trends all about Retail will be held from April 26 to 28, 2017 at Shanghai New International Expo Center. As one of the most international and professional platform tailored for the retail industry in China, C-star features four main product categories including Shopfitting, lighting and store design; Retail technology; Visual merchandising and marketing and Stand construction.   This year, C-star collocates with HOTEL PLUS to foster the cooperative development between retail, commercial properties and hotel industry, jointly offering a unique one-stop commercial space platform and all-inclusive solutions. The two shows span over 200,000 sqm of exhibition space in 17 halls and are expected to attract upwards of 100,000 visitors from around the world.   Highlights: Leading enterprises showcase the latest cutting-edge shop solutions C-star 2017 brings together 105 exhibitors from 10 countries and regions exhibiting the latest in retail technologies and product solutions. A wide range of industry-leading enterprises will be present at the trade fair to explore business opportunities and promote industry communications. Renowned brands participating in C-star 2017 include:     Shopfitting Futuristic Store Fixture(Singapore), who has realized concepts for Victoria's Secret, Levis, Gap or Ralph Laureen; Schweitzer Logistics (Italy), with customers like Armani or Dunnes Food-Stores; Shanghai Shopworks Display ( China) who work for Ralph Laureen, Michael Kors or Kate Spade; Crazy Colors Decoration (Italy); Tateyama (Japan); Cityinno, provider for facility environment design and Arcnode(China / France) etc.   Retail Technology Bizerba(Germany) with its wide range of products and services; Saneboon Autodoor (China), specialized in entrance system's R & D; SES-Imagotag (France), leading in electronic shelf labeling, or Kaoscar Interactive(China), an enterprise of multimedia terminals.   Lighting Innovations in lighting are shown by leading companies like CNLight (China) , or Self Electronics(China)- among many others.   Visual merchandising Being a great topic at C-star from Mannequins to Displays will be represented by companies like Pearl Mannequins (Japan), Matrix Frame (Netherlands), VKF Display (Germany), Genesis ( China) or Windo Displays (China / Netherlands) .   Interaction: C-star Retail Forum This year, the C-star Retail Forum presents international and Chinese retail experts who will be sharing their knowledge and experience about the topic of "The Retail Revolution in China: The Concept of New Retail and Solutions of the Future" offering the ideal platform to discuss the introduction of the latest retail concepts from overseas markets to the Chinese retail industry. Under consideration of a rapidly changing environment, it will be of special interest to see how China can better and innovatively incorporate e-commerce into the retail landscape.   As one of the highlights at C-star Retail Forum, the panel session co-organized by Winshang, the leading commercial properties portal in China, will feature the topic of "How to enhance new shopping experiences in the age of new retail." Among numerous acknowledged speakers are Mr. Wang Yueqing, Business Development and Governmental Affairs Director at K11; Mr. Wei Jianping, General Manager of Shanghai Joy City and Changfeng Joy City; Mr. Shen Wei, General Manager of Hema Xiansheng Mr. Li Xiaopeng, Founder of Chic Bus as well as Mr. Wang Zhigang, CEO at VIMIU.   Convenience: New Services New for this year, visitors and exhibitors may utilize the C-star Business Matchmaking System, an interactive online and offline tool to set appointments prior to the exhibition. Visitors preview the exhibitor information, make appointments and plan ahead of time. Likewise, exhibitors can prepare for appointments in advance.  The C-star Brand Zone Area - with a presentation area and a meeting room - offers another unique opportunity to efficiently getting adequate information for specific needs.   Hotspots: Designer Village and Retail Technology Village C-star’s Designer Village continues to be the perfect area for international design agencies to showcase unique concepts and inspirations. It offers an intensely rousing atmosphere with high architectural appeal, complete with a coffee bar and lounge area for meetings. One of the impacts of fast developing technology is that it brings the real world and the digital world more closely together. C-star Retail Technology Village will present advanced products from big data, artificial intelligence, mobile payment, logistic services and other innovative solution providers to show you the fineness of scene marketing, big data management, and how big data drives future retailing.   Support: Major industry associations along with retail experts’ participation As C-star gains in momentum and influence in China's retail industry, major industry associations are lending full support to the trade fair, with participation from various associations such as:   1.EHI Retail Institute, bringing a number of top retailers from Europe to the fair; 2.China Commerce Association for General Merchandise (CCAGM), participating the trade fair with market leading general merchandise enterprises; 3.Shanghai Chain Enterprise Association, bringing a number of top retail franchise stores from Shanghai to the trade fair; 4.Overseas Education College of Shanghai Jiaotong University, attending the trade fair with retailers from China Chain Enterprise CEOs EMBA programme; Visitor pre-registration will be closed on Apr 25. You may pre-register through C-star's official WeChat channel. Pre-registered visitors will enjoy free admission to the show (visitors without pre-registration can purchase admission tickets at RMB 30 per person).   As the official satellite expounder EuroShop - the world's leading trade retail trade fair, C-star benefits from being a unique business and knowledge platform and will continue its splendid success in China.   For more details, please scan the QR code to follow C-star official WeChat account, or visit the official website: www.c-star-expo.com. See you at C-star 2017!      Official WeChat   Press Contact: Ms. Renee Zhao Messe Düsseldorf (Shanghai) Co., Ltd Tel: +86-21-6169 8335 Fax: +86-21-6169 8301 Renee.zhao@mds.cn www.mds.cn   Organizers background information Messe Düsseldorf (Shanghai) Co., Ltd. Established in 2009, Messe Düsseldorf (Shanghai) Co., Ltd. (MDS) is asubsidiary of Messe Düsseldorf GmbH, one of the world’s top 5 exhibition organizers. MDS is committed to introducing industry leading trade fairs to China and providing Chinese and international customers with superior exhibition services. MDS is successfully holding more than 20 leading trade fairs and conferences in China, covering a broad range of industries including printing, packaging, wire and tube, plastics, renewable energy, medical devices, retail, safety and health, wine & spirits and caravanning. With a workforce of some 70 fulltime employees, the company’s head office is located in Shanghai with a branch office in Beijing. The worldwide outbound exhibition business (trade shows in Düsseldorf, Germany and other leading Messe Düsseldorf Global Shows) is organized by Messe Düsseldorf China Ltd. (MDC), serving Chinese exhibitors and visitors with superior customer service from its office in Hong Kong. Visit www.mds.cn for more information.  

    More

    Industry experts to discuss the concept of New Retail and Consumption Upgrading trends at C-star Retail Forum

    The concept of New Retail is based on a rapid rise of the middle class demographic and consumption upgrading; pursuit for personalized consumption and special requirements for services would trigger holistic upgrading of consumption. Only by fusing and jointly developing e-commerce businesses and traditional retailers can we satisfy the new trend of consumer needs.   As one of the most important C-star supporting programs this year, the C-star Retail Forum takes the theme of “China's Retail Revolution: New Retail concepts and Future Solutions”. The Forum is designed to promote knowledge exchange among industry elites from both Chinese and overseas retail fields, elaborating on new retail demographics, value propositions, expanding new and revolutionary retail visions and explaining how the Chinese retail market is changing. Overseas markets can introduce foreseeable philosophies into China to demonstrate how China’s retail industry makes innovative development while integrating e-commerce and how to make use of New Retail to maximize consumption. The Forum invites representatives from the industry’s leading retailers, suppliers and service providers in China and the Asia-Pacific in addition to representatives of government, associations, and research & education institutions. More Details as follows:   Keynote Speakers - At a Glance Seol Do Won Vice Chairman, Korea Chainstores Association (KOCA), Korea Topic: Korea's Retail Trends   Dr. Chatrchai Tuongratanaphan Executive Director , Thai Retailers Association Topic: Thailand Retail industry – Trends, innovation and opportunities   Wei Wang Strategic Advisor, Australia Azurium Topic: Advantages and opportunities brought by physical stores   Mr. Victor Guo Director, Mall China Shopping Center Development Committee Topic: Retail Nature and Thinking of New Retail   WINSHANG Micro Forum Knowledge Exchange Topic: How to Utilize New Retail to Upgrade Consumer Experience   Mr. Deng Junwen General Manager, Shanghai Shengeng Industry Development Co., Ltd., Zhonggeng Group Topic: Scenario Application and Prospect of Commercial IP   Ms. Wu Yanni Co-founder & COO, Penguin Guide, leading retail KOL in China Topic: How to Grasp Trend of Consumption Upgrading from a Niche Market   Silvio Kirchmair CEO, Umdasch Shopfitting Group Topic: Bricks-and-mortar shops are on the move – Offline strikes back! Hubert de Malherbe President Designer, Malherbe Design   Please make pre-registration in the expo to feel latest wave of retail forum!   >> Pre-registration for visitors

    More

    C-star Invited to the 15th China Department Store Summit on March 30-31

    C-star team accepts invitation to the 15th China Department Store Summit scheduled on March 30-31, 2017 in Sofitel Wanda Beijing to further promote C-star brand.   Themed,“Huge Changes in Retail”, the Summit highlights pivotal topics including “fusion, coordination, stimulus, empowering, iteration, value chain and new ecology”. By interpreting the policy documents such as Opinion of the State Council General Office on Pushing forward Innovation and Transformation of Physical Sales, it elaborates on new requirements made by the supply-side structural reform for innovation and transformation of retail industry, and provides guiding proposals for future development of retail enterprises.   The annual event China Department Store Summit is hosted by China Commerce Association for General Merchandise, CCAGM. As the official association supporting C-star, CCAGM again invites C-star to set up a booth in the Summit so as to provide face-to-face consultancy for CCAGM members to visit C-star in 2017.   >> Pre-registration for visitors

    More

    Premium Exhibitor - GSAN

    Guangzhou City GSAN Science & Technology CO.,Ltd, establish in 1998, specializes in R&D, production, operation, sales and service of POS system, cash box, barcode printer, barcode scanner, feed roller and related products. GSAN invites you to witness all-new retail experience in Shanghai New International Expo Center fromApril 26-28. Stand No: N5Y07 1. Company competency GSAN consists of a 1,700m2 factory and office building in Guangzhou as well as 1,000m2+ of warehouse and 100m2 product showroom space. GSAN also has a large factory in Hunan Province equipped with fully-automatic production line, which greatly improves capacity and ensures best-quality products at most competitive price.   2. GSAN employees GSAN’s 100 employees includes 6 engineers and 12 quality control personnel, with branches which can be found in major cities in China. GSAN has eight departments of foreign trade, in which employees possess specialized knowledge in international trade, and wonderful language skills (three employees have eight-year foreign trade experience). 3. Brand GSAN has 19years of experience in the POS system industry with GSAN○Rregistered in 102 countries in the world. 4. Business Development Every year, GSAN participatesin CES in Las Vegas, US, CEB in Brazil, GITEX in Dubai, CEBIT &EuroShop in Germany, Computex in Taipei and Canton Fair in Guangzhou, China.   5. OEM and after-sales service The different LOGO designs and materials effectively meet your needs. You enjoy free-of-charge repair and replacement of parts and components for GSAN products during the one-year warranty period. 6. Main products 15.4'' wide screen (16:10; support SSD and HDD at the same time; high resolution 1080*800; support VFD; support fan-free main board; stable and solid; stylish appearance)         

    More

    German Pavilion will present cutting-edge retail technologies from Europe

      Building upon last year’s successful cooperation, the German Pavilion will once again participate in C-star 2017 to present cutting-edge products and technologies from Europe to an audience of leading companies and decision makers from China and other regions in Asia. dlv - Netzwerk Ladenbau eV (the German Association for store fitting), one of the German Pavilion initiators, will accompany the German delegation and provide professional advice.   An overview of German Pavilion exhibitors:

    More
  • Video Interview - Walgreens has been upgraded to an all-channel retailer

    Walgreens was founded in Chicago in 1901. After more than 100 years of development, Walgreens has evolved from a small family medicine workshop into the largest medicine retailer in the United States.  The rapid growth is benefit by the "complete separation of medicine" medical system in the United States. But it's just outside reason, the internal reason which is more important is the new retail layout of Walgreens.  

    More

    Video Interview - How to create a next level seamless payment innovation

      Dutch grocery retailer Albert Heijn announced it will phase out cash registers at 80 "AH to go" stores across the country.  AH to go is usually located in the railway station, downtown and other gathering places. It mainly provides ready-to-eat food, such as beverage, bread and salad sandwiches. Now, Albert Henijn is testing the seamless payment innovation "Tap to Go" in some of their To-Go-Stores.  

    More

    Starbucks and Alibaba Group form strategic partnership in China

    Starbucks Coffee Company and Alibaba Group Holding Ltd. today announced a deep, strategic “New Retail” partnership that will enable a seamless Starbucks Experience and transform the coffee industry in China. Collaborating across key businesses within the Alibaba ecosystem, including Ele.me, Hema, Tmall, Taobao and Alipay, Starbucks announced plans to pilot delivery services beginning September 2018, establish “Starbucks Delivery Kitchens” for delivery order fulfillment and integrate multiple platforms to co-create an unprecedented virtual Starbucks store – an unparalleled and even more personalized online Starbucks Experience for Chinese customers. The announcement marks a historic moment as two iconic, global companies build on their distinct retail and technology strengths to revolutionize the customer experience. Leveraging the Alibaba ecosystem and New Retail infrastructure, Starbucks will be able to further unify a seamless Starbucks Experience between its stores and online for customers. “Thanks to the elevated customer experience delivered by our over 45,000 partners, Starbucks is growing and innovating faster in China than anywhere else in the world,” said Kevin Johnson, president and chief executive officer, Starbucks Coffee Company. “Our transformational partnership with Alibaba will reshape modern retail, and represents a significant milestone in our efforts to exceed the expectations of Chinese consumers. Starbucks China is one to watch, and I have full confidence in the team that will bring the new innovation behind the Starbucks Experience to life.” Daniel Zhang, Chief Executive Officer of the Alibaba Group,said, “Starbucks is more than a destination for premium coffee and we share the same vision to pioneer a new coffee culture and lifestyle through innovation and technology. Alibaba is thrilled to expand our existing partnership with Starbucks by leveraging our cutting-edge New Retail infrastructure and digital power to enable an unprecedented experience for consumers. This partnership is again a testament to the success of our New Retail strategy.” The strategic partnership is part of Alibaba’s broader New Retail push, which aims to transform how commerce is conducted by merging online and offline experiences. New Retail was introduced by Alibaba in 2016 and has since become a hallmark strategy of the retail industry. Creating an Unparalleled Order and Delivery Experience Powered by the Alibaba Ecosystem Best-in-class coffee delivery service through Ele.me Working with Ele.me, China’s leading on-demand food delivery platform with 3 million registered delivery riders, Starbucks will pilot delivery this September in 150 stores located in key trade zones in Beijing and Shanghai with plans to accelerate and expand its delivery program to more than 2,000 Starbucks stores across 30 cities by the end of calendar year 2018. Both Starbucks and Ele.me collaborated to develop a unique, customized delivery infrastructure that has been meticulously determined each step along the way, including dedicated Ele.me delivery riders, precise delivery time, and custom carriers. In addition, Starbucks will partner with Hema supermarkets to be the first retail brand to establish dedicated “Starbuck Delivery Kitchens” within their locations. The “Starbucks Delivery Kitchens” will utilize Hema’s distinct fulfillment and delivery capabilities to complement the delivery of handcrafted Starbucks coffee and tea beverages offered through existing Starbucks stores. Starbucks will also leverage Hema’s highly effective consumer insights and unique fulfillment expertise to further penetrate and better serve the needs of individuals and families in communities across China. This intentional strategy will inform the future network planning for new Starbucks stores, combined with “Starbucks Delivery Kitchen” locations, to further expand the scale and reach of Starbucks delivery services, while enabling our partners (employees) to continue to elevate the third-place experience for the customer. Starbucks will open “Starbucks Delivery Kitchens” in selected Hema supermarkets in Shanghai and Hangzhou as soon as September 2018, with plans to expand its presence to other cities over time. “Our Chinese customers have a high expectation of their Starbucks Experience and we are proud to introduce a premium delivery experience that reflects the same service and quality they’ve come to love and expect from us in our stores – we will never compromise,” said Belinda Wong, chief executive officer, Starbucks China. “More significantly, through our partnership with Alibaba, we are breaking the physical and virtual barriers between the home, office, in-store and digital space, making China the first Starbucks market to deliver a seamless Starbucks Experience across all facets of our customers’ lives and further reflecting the uniqueness and strategic importance of the market.” A key strategic initiative under the partnership is the development of a pioneering, first-of-its-kind virtual Starbucks store in China. This digital partnership will see Alibaba develop a centralized online management hub, with the unique capabilities to integrate and deliver a consistent Starbucks Experience across multiple digital platforms. This innovation will transcend the traditional limitations of a single-app visit by providing the consumer an elevated, and even more personalized Starbucks digital experience across the Starbucks app and Alibaba’s customer-facing mobile apps, including Taobao, Alipay, Tmall and Koubei. This latest innovation will revolutionize the traditional offline-to-online model by effectively extending the reach of the Starbucks Experience into the everyday lifestyle ritual of the Chinese consumer, regardless of time or place. Whether it is at home or in the office, within a Starbucks store or online, Starbucks customers will be able to access and enjoy a one-stop Starbucks Experience when purchasing merchandise online, buying a Starbucks handcrafted beverage to be delivered to a friend or sending a Starbucks gift of love on the “Say it with Starbucks” social gifting platform. Starbucks will progressively integrate its Starbucks Rewards (SR) membership platform onto the centralized system to leverage its consumer insights to deliver a truly personalized experience to its customers, while establishing a strong foundation for the future development of Starbucks digital experiences in China.

    More

    Interview with Metro China

    The World's Largest E-Commerce Market Interview with Metro China, Mr Jeroen de Groot, CEO of METRO Cash & Carry China   METRO Cash&Carry entered the Chinese market in 1996 and now runs 90 stores all over the country. The food wholesale specialist also runs its online operations on T-Mall. Mr. Jeroen de Groot, responsible for METRO China operations as CEO since 2013, explains Metro's experiences in the Chinese market.   *From your experience what differences are there between Chinese and German customers? I.g. do you offer transportation- or delivery-services and mobile payment? A: I see more commonalities than differences. But if we have to name a few differences, in the past most Chinese consumers made price the first priority. But now with increasing income and better awareness, more and more consumers, especially the fast growing middle class and the younger generation, pay more attention on professionalism, safety and quality. One more difference may be the fast growing adoption of mobile payment among Chinese consumers. China has rapidly risen to be the world's largest e-commerce market worth about 26.1 trillion yuan last year, up 19.8 percent year-on-year. For example, the user number of Alipay, one of the most popular mobile payment solutions in China, has exceeded 500 million and in daily lift people are using mobile payment almost everywhere. To ride this latest trend and offer customers convenient services, we surely offer all kinds of mobile payment services in our stores including Alipay, WeChat Pay and Apple Pay. The express delivery is also growing very fast like mobile payment in China. Surely we also offer delivery services to different customer groups. For professional HORECA customers like restaurants, hotels, caterers, etc, we have established a Food Service Distribution (FSD) system, which is operated by a dedicated team within METRO China. For other customers buying online or offline, we also offer delivery service, either by our team or through the third party service providers.   *Your product-range includes European goods. How do they meet Chinese shopping habits and lifestyle? A: We offer a wide range of assortments including overseas and local brands. As of imports, we are selling not only European goods, but also goods from almost all regions of the globe, thanks to our global buying competence. Imports are getting more and more popular as the Chinese are looking for more high quality and safe products along with the living standard improvement. In our stores, we offer a broad range of carefully selected and customized imported products for our customers. High quality wines, fresh salmon, imported milk, infant formula milk powder, just to name a few, are always well received by local professional customers and consumers.   *What goods are important for Chinese customer but would not appeal to Germans? A: If we talk about assortment, there are definitely many differences in the selection of offerings. For example, the way Chinese cook is much different from that by Germans, therefore the selection of food ingredients, sauces and even cookware are all much different from those used by Germans. That means when we select the assortment, we have to look closely at the local needs. Besides, as a general observation, imported products are preferred by many Chinese for the reason mentioned above. For example, nowadays a growing number of Chinese parents would purchase imported infant milk formula for their babies. Another difference is what we call “welfare & gifting”. This is a very unique demand in the Chinese market. Chinese enterprises have the tradition of giving customized gift sets including food and non-food products to employees as welfare, to show care to their well-being, at around festival seasons or for special events. This gives us opportunities to do welfare business with these enterprises. Therefore we have been making efforts in welfare & gifting business in recent years as one of our focus channels.   *Metro C&C has recently started to sell products also on T-Mall. How many products do you provide and what are your expectations? A: METRO has started partnership with Alibaba since 2015 and established a cross-border flagship store on T-Mall that year. Now we have four channels on Tmall: Cross Border Flagship Online Store, Domestic Flagship Online, and we supply Tmall Supermarket and Tmall Global Direct Online Store as a supplier. For these four channels, we have different assortment selections and in total we have about several hundreds of SKUs. The customers on Tmall are totally different groups than those at our offline stores - they are much younger and have different purchasing behavior. Our main purpose of the cooperation with Alibaba is to learn what kind of new products are welcomed among the Chinese customers, to enhance the brand awareness in the younger customer group and to gain new customers.   *How do you organize the delivery with heavy traffic in most big Chinese cities and do Chinese online-customer expect same-day -delivery? A: Heavy traffic is a problem not only for the big Chinese cities, but all big cities in the world. For Metro, as our deliveries are mostly carried out for professional customers like hotels, restaurants, canteens, etc., they are usually done in the early mornings when the traffic is not that heavy yet. As of delivery to consumers, we mainly partner with third party solution providers. Thanks to the well-developed express delivery infrastructure in China, same-day delivery is very feasible and practical indeed. Some of our partners, like Meituan, can help pick up goods from our stores and deliver in less than two hours.   *In Germany efficient consumption of energy is a very important topic for grocery retailers. Is that the same in China? A: I should say Chinese people are paying more and more attention to the environment, especially on how to protect it from the impact of manufacturing, transportation and consumption of the energy resources. Awareness from the government and the people keeps rising. The country’s leadership has clearly laid down the vision to ensure harmony between human and nature, to protect the environment and develop an ecological civilization. METRO in China has been pushing forward many green initiatives since its market entry. In recent years, we have renovated a few stores into green stores with extensive technological applications and installation for more efficient energy consumption and environmental protection, building up solar panels on roof of several stores, upgraded our cooling system to CO2 Cascade System and changed lights to LED lights in all our outlets. Due to these efforts we also won a number of awards from government and industry organizations. Our Dongguan Green Store, renovated last year, recently was awarded the LEED(Leadership in Energy and Environment Design) Gold Certificate and China’s 3-Star Green Building Label, the first time for any player in retail/wholesale sector in China. We are proud that we are among the leaders in environmental protection in China’s wholesale/retail industry.

    More

    Man vs. Machine - Robots in Retail

      With his integrated shopping cart, the robot Budgee follows customers through the aisles of Walmart and carries their items to checkout. At Saturn, a German retailer for consumer electronics, his colleague Pepper is captivating with her adorable, large saucer eyes, but she is also useful, guiding customers to the product they are looking for. The lion’s share of the work done by these retail colleagues, who deliver consistently high performance, are always patient and never sick or overdue for a holiday, however, does not take place on the shop floor. Their main theatre of operations is logistics. They commission and palletise, but they can also solve more complex tasks. Technological advances have made robots more adaptable. They possess artificial intelligence (AI), and that makes them flexible — an inestimable advantage in comparison to the stage that precedes artificial intelligence, commonly described as automation.   Professor Michael Feindt of Blue Yonder goes considerably further in his analysis at the EHI Robotics4Retail conference in Cologne: “In terms of intelligence, robots can already run rings around us.” Artificial intelligence (AI = robots) is more reliable than human intelligence because people frequently use their oft-cited gut feeling and take decisions that are largely emotional and intuitive. A robot is entirely independent when it comes to this. In addition, it can take into account a practically endless number of influencing factors in its decision-marking and even integrate the ways in which they influence each other. This makes robots significantly more efficient than humans in many areas. They are unbeatable in retail when it comes to decisions involving processes that are frequently repeated, such as reordering or pricing. Prof. Feindt calculates that assuming roughly 40,000 items in approximately 1,000 supermarkets every day, this means 40 million decisions which can be made more quickly and more accurately by artificial intelligence than by a person. He illustrates this with an example. A supermarket's rate of out-of-stock items was 7.5 percent. Initially, AI was used, but a human stock manager made corrections to its recommendations. The proportion of out-of-stock items dropped to five percent. Then the step involving correction by a human was left out. The surprising result was that the rate of out-of-stock items fell to 0.5 percent. This phenomenon is called cognitive bias and is what makes humans so prone to error: they have a tendency to make corrections to their judgements based on feelings. AI decisions are unbiased and therefore usually more correct.   One advantage of AI is that it can learn independently in a sense, allowing it to integrate a kind of learned experience. According to Prof. Feindt, this will soon make it possible for AI to not only reorder stock at the appropriate time and price items; in fact, these artificial colleagues will also be able to determine the right time for a sales promotion, for example. This expert advises German retailers not to be so hesitant with new technologies, but rather to dare to try something new because companies such as Amazon and Google have long been using AI, and they are already at an advantage thanks to a big head start.

    More

    Interview with Klaus Striebich, Managing Director ECE and past C-star Speaker

    Klaus Striebich, Managing Director ECE    EHI: Mr Striebich, you were a speaker at the International Retail Forum of C-star in Shanghai. You also had the opportunity to take a good look at the city and numerous shopping centres. What caught your eye? K. Striebich: I must admit that I did expect to see a big city, but one with, on the whole, simple amenities. My expectations regarding the furnishings and equipment of the retail properties also were rather subdued. But then I was very surprised at the modern and professional way in which the city and its retail businesses present themselves. The infrastructure is very well developed. The road and rail systems are in top condition and set a very high standard. Everything is very clean and well kept; you find beautiful floral arrangements even along the major thoroughfares. It appears that people here live a very decent life; they are very well dressed; nearly everyone has a mobile phone, and in many cases even high-end vehicles. Interestingly, people are online almost constantly. The mobile phone is always in use. People are very open towards Europeans. Everywhere I went I got a friendly reception and never had the feeling of being an outsider. Communication, however, is very difficult. Hardly anyone there speaks English. EHI: How did you experience Shanghai's retail sector? K. Striebich:Here I observed a strong polarization. On the one hand, you have absolutely luxury-class stores and malls, well above the European standard; on the other hand, much of retailing still takes place in Shanghai under an open sky or in very simple covered markets. What is lacking is middle-class retail stores. There is still much catching up to do in this area. EHI:How do the malls differ from those in Europe? K. Striebich:Particularly fashions and restaurants meet a very high standard. These sectors dominate in almost all shopping centres. Hard goods is an area in which much is lacking, however. Books, giftware, home textiles, toys. These product ranges often are not represented. Also conspicuous is that there are many restaurants, but no conventional food courts. There are also differences between the anchor tenants: there are only a few large department stores that can serve the purpose. Which is why the luxury stores of the monobrands often play this part. EHI:Do you still see a need for improvement at the centres? K. Striebich:In principle the shopping centres in Shanghai are very well done. There is hardly a way in which the architecture might be improved. However, customer flow management often is not up to European standards. Escalators often are not made to run in a customer-friendly way, and routing with customer guidance systems is capable of improvement in most cases. EHI:What did you like in particular K. Striebich:As for the malls, one should definitely have a look at Plaza 66, IAPM and the IFC mall. They are all very upmarket, and the look and the product and service offering are impressive. As for the retail stores, I found Shang Xia particularly impressive. It sells handmade products in exciting surroundings. Porcelain, fabrics, furniture and accessories are on offer there. This store, located on Middle Huai Hai Road, is absolutely worth seeing. EHI:What can we learn? K. Striebich:The restaurant concepts often are better than in this part of the world. Anyone searching for unusual Asian restaurants definitely should look around there. The service orientation is partly also very good. Customer toilets on every floor are the absolute standard.

    More

    Omni-channel payment strategy - key to seamless customer experience

    An Omni-channel payments strategy is key to creating a seamless customer experience for most retailers, according to new research. A study by ACI Worldwide and Ovum shows that 79% of merchants and retailers are committed to a seamless payment strategy covering all their channels. Different options in different channels confuse customers and detract from customer satisfaction.     The research report – 2017 Global Payments Insight Survey: Merchants and Retailers – also revealed that although EMV has lowered fraud prevention costs for most US companies, fraud continues to shift online. And while merchants and retailers plan to considerably increase investment in payments to improve customer experience (by 50% compared with 2015), more than three quarters of these organizations view security, compliance and fraud management issues as the greatest barriers to their investment decisions.   Principal study findings: ☀ Credit cards continue to dominate the payments market for retailers and merchants, accounting for 52% of payments in Asia. ☀ New and alternative payment tools now account for 10% of global merchant transactions with contactless cards, accounting for roughly 2% of transactions in Asia as high sales-volume merchants embrace quick and convenient means of payment. ☀ Some 59% of merchants and retailers plan to increase their payment investments during the next 18 to 24 months, up from 50% in 2015. ☀ Payment investment is high in all sectors, with 65% of travel and lodging companies reporting an increase in investment levels. ☀ Merchants and retailers expect Payment investment to improve customer experience, but more than 75% indicate that security and compliance are the greatest barriers to payments initiatives. ☀ Although 52% of merchants and retailers say their card-not-present (CNP) losses are growing, 70% say they are satisfied with their CNP fraud prevention tools.   “As commerce becomes increasingly digital, payments technology is critical to improving customer engagement and reducing costs – with 79% of global merchants and retailers noting that an Omni-channel approach is key to creating a seamless customer experience,” said Lynn Holland, VP of ACI Worldwide.   “Although there isn’t one path to payments modernization for merchants and retailers, the benefits of investing in new and alternative payments methods are increasing – in terms of both merchants’ bottom lines and overall improvement of customer experience,” added Matthew Heaslip, an analyst with Ovum.   “To stay competitive in this changing retail market, merchants and retailers must foster strong payment partnerships with companies that not only understand their market verticals, but can also help them both improve their Omni-channel capabilities and reach new customers.”   The study is canvassed executives from organizations across a myriad of retail categories, including general merchandise, foodservice and restaurants, grocery, fuel and convenience, and travel and lodging, in markets in the Americas, Asia Pacific and Europe, Middle East and Africa.

    More
  • Contactless and Corona Accelerate Card-based Payment

    Compared to China ,Germans still cling to their coins and bills and are reluctant to use cashless payment systems. But lately they pull out cards more and more often at the checkout in stationary retail and thus help card-based systems to become the most popular way to pay in Germany. Enhanced by corona especially contactless payment gains more relevance. "In 2018 the turnover with card-based payment had overtaken cash-payment for the first time. This leading role has grown by 4 percent points within the last year" , explains Horst Rueter, expert for payment systems at EHI, the results of the survey among leading retailer in Germany.   Contactless Payment as Standard 224,6 billion euro were transacted with cards in 2019 in Germany, which is 15,5 billion more than the year before. More than every second euro was paid with cards. With 50,5 percent of the total retail-turnover (445 billion euro) card-based payment has become more favored than cash. The biggest part among cashless payments was allotted to the Girocard-system, caused by the high acceptance of contactless payment by customer as well as retailer.    Already in December of last year contactless payment had gained popularity, 35,7 percent of all Giro-card-transaction had been taken contactlessly. With Covid-19 this has climbed up to 45 percent. For the future it is estimated that cashless-payment-share will rise more rapidly than expected previously: due to the changes of customer behaviour caused by Covid-19 its share will be at 58,1 percent in 2022.   Corona-effect German grocery- and drug-stores generated an additional turnover with cards of 2,6 billion euro at the peak of the pandemic-related crisis in retail in march 2020 in comparison to the same period in 2019. Caused by closings the turnover of non-food retail has dropped by 75 percent, respectively 8,2 billion euro.   Database The EHI-Panel contains 403 companies with around 85.000 outlets covering 35 branches of retail with a gros turnover in 2019 of 281,5 billion euro, which represents around 60,3 percent  of total retail turnover (445 billion euro, not included automobile, gasoline, pharmacies, e-commerce and postal shopping).

    More

    Touchpoints – digital ways to the customer

    The dynamic in German retail has been accelerated by Covid-19 as market observations show. Many brick-and-mortar stores had to re-organize their business. Digital touchpoints are becoming more and more the first contact point with the customer. "In retail many things are possible now that seemed difficult earlier. Availability checks, online-reservation, drive-in – these are services, which are used by customers nowadays. More than 30 % of the retailers are offering new services" ,  Lars Hofacker, e-commerce-expert at EHI, Germany, explains the results of the survey "Connected Retail" 2020.   Platforms and PWA Besides the onlineshop, platforms like amazon and ebay as well as price comparison sites like idealo are the most favourite channels of distribution, followed by mobile channels. About 66 % of the retailer use amazon.de or ebay.de and 71 % trust in idealo.de. 53 % use their own app. But to develop an app is pricy and often only apps from very well-known retail brands make it onto the customer’s smartphone. That is why for many retailer progressive web apps (pwa) are a smart alternative. Pwa combine the advantages of responsive websites with app-functions, i.e. offline-functions such as receiving push-news even when the app is closed or an add-to-home-screen-button. Above all pwa have a positive influence on search results.   29 % of the retailers plan to use an app, a platform or develop their own platform. All of them believe that retail in the cities have to offer more than mere sale-spots. Logistic-hubs or pop-up-stores for example will become more relevant.   Also personalization and individualization is becoming more important. Nowadays around 8 % consider those services as necessary, where as 42 % estimate such features as highly relevant in the future.   Customers’ needs will be even more in focus. Nevertheless, customer centricity business figures are still the most important factors– and not customer satisfaction.   Data Interviews with 38 retailers (with at least one distribution channel) from Germany, Austria and Switzerland. Together they run 18 600 outlets and generate a turnover 66,86 Billion Euro, including 8,09 Billion Euro in E-Commerce. Ute Holtmann, EHI, Director Public Relations, +49 221 57993-42, holtmann@ehi.org

    More

    German Retail Copes Corona - Image, Payment, Food Service and Design

    At least this has been an effect of this extraordinary situation in German retail: acknowledgement and appreciation for shop assistants, sales person or cashiers has increased and retailer have improved their image, according to a survey by POSpulse in cooperation with EHI among 1936 customers in May 2020.   Every-Day-Heroes The understanding, that theses „Every-Day-Heroes“ are literally guarantying the nation’s provision with daily goods, has led to a better recognition of retails’ employees. 40 % of the interviewee have an improved perception of them now in comparison to before the corona-crisis. It also shows that more people understand the high relevance of the retail industry for any society.   Cashless Payment  Another side-effect is that cashless payment has become a lot more popular. From a first glance the results of the annual EHI-survey an increasing share of payment with credit- or debit-cards in German grocery retail by more than 20 % can be predicted. Turnover with cards went up to 55 % in March 2020. During the same period in 2019 the share was only 45,2 %. This trend is being supported by retail’s requirements who prefer cashless payment in order to prevent employees as well as customers from infection.   Food Service After eight weeks of mandatory break, in the middle of May restaurants were allowed to open again in many parts of Germany. But everything is of course still far away from normal. Strict rules concerning hygiene and keeping a safe distance are to obey. Many retailers who run various kinds of food services must be inventive to fulfill the requirements. Because of the rules for a safe distance most of them have to reduce their numbers of tables and chairs. They also need to realize a clear signage for customers: signs on the ground help them to keep the required distance. Information boards explain the necessity of wearing masks. Also all tables and chairs need to be cleaned with disinfection after every customer.   Retail Design The design departments of German retailers describe their situation as driving with the breaks on, long-term planning is impossible, explain 20 of the leading German retailers from EHI’s network. More or less sudden requirements concerning hygiene or safety rules had to be realized immediately during the last weeks. At first the retailers realized temporary – often self-made - solutions. But now, as it is clear, that most of those rules will accompany retail for a while, protection devices are mostly being planned by the design departments again and will get a more lasting and appealing look.   Because of the given circumstances many plans for opening new stores have been postponed or cancelled. Especially retailers who had to shut down their stores completely also tend to cut down on renovating- or rebuilding projects.   All officially recognized economic institutes in Germany predict that consumer attitudes concerning their consumption will change. Decreasing spending behaviour is expected.  Almost every retailer – except grocery retail – agrees to that and consequently cuts down on expanses.   Ute Holtmann, EHI Retail Institute, Cologne, May 19th 2020   

    More

    Perfect Match: Alipay at Germanys Biggest Drugstore Chain dm

    In the biggest German drugstore chain -  dm - Chinese customers can use the popular mobile payment system alipay in all oft he 1.970 stores now. Since beginning of 2017 dm has been selling a selection of its private brands on t-mall.   "dm drugstores is well known for its innovative range of products, high quality and strictly customer-orientated service far beyond the European borders. With alipay we are offering Chinese visitors as well as Chinese living in Germany a payment service they are very familiar with," states Martin Dallmeier, Managing Director at dm.   Assumingly by 2020 there will be more than 160 billion Chinese travel overseas – many of them to Europe, including Germany. As a result of this trend consumers‘ expenses with alipay in Germany are expected to grow a lot this year. Compared to last year the expenses have already gained an increase of 2,5-fold. Since Chinese tourists clearly favor this payment, alipay aims at enanbling them to use mobile payment on all their trips. dm is a perfect match, because Chinese customer are very fond of the products available at dm. „To guarantee alipay  in all German dm stores is a very consequent step,“ explains Roland Palmer, Head of Alipay Europe. Author: Ute Holtmann

    More

    Tourists bring billions to the German retail industry

    EHI investigates the market for shopping tourism in Germany for Global Blue   Germany is a popular destination among foreign tourists — not least due to the shopping opportunities it offers. Every year, travellers from all over the world are drawn to the palatial shopping malls and department stores in German cities. Chinese tourists rank number one when it comes to these attractions. A love of shopping: who, where and what Representing 40.8 percent of tax-free shopping sales figures in Germany, Chinese tourists demonstrate a love of shopping and are the most important group of shopping tourists. After that comes Russia with 12 percent and the Gulf States with 10.9 percent. It is mainly the German metropolises Munich, Berlin and Frankfurt that attract shopping tourists. Together, these cities account for over 50 percent of sales activity. The most significant classes of goods are watches & jewellery as well as clothing, accounting for 80 percent of sales activity. Social media channels such as Facebook, Instagram and WeChat communicate to younger generations in particular that shopping is more than just luxury brands — the focus is on the world of experience, which creates an opportunity for a broader group of retailers to harness the potential of tax-free shopping.   Ute Holtmann, EHI, May 2019

    More

    Sugar, Soap and Some Solar Power German Food Retailer Offers Green Energy for E-Cars – Free of Charge

      One of the main food retailers in Germany has started a new service. Aldi Sued will soon be offering its customers the opportunity to charge their e-cars at 80 charging stations – for free. Fifty-three charging stations are already in use, and by the end of the year the retailer will provide this service at 80 outlets throughout the western and southern part of Germany. At the additional stations Aldi Sued will provide green electricity, generated by solar power systems on the roofs of its outlets.    With this service Aldi Sued is positioning itself as a company that takes sustainability seriously, keeps up with technological developments and acknowledges changes in society’s behaviour. The company has clearly underlined its commitment to more climate-friendly retail – a topic that is gaining more and more relevance in Germany.    This also shows that the German grocery retail business is very competitive; retailers have to be inventive. Many come up with ideas to create a better shopping experience for their customers. Consumers can be rather fickle at times, and loyalty has become almost old-fashioned. Offering yet another service that meets customers’ needs is a far-sighted strategic decision. It pays off in a better image – and above all, it can bring in more customers. 

    More

    New EDEKA Zurheide invites you to stay.

    Düsseldorf features a new gem since earlier this year. EDEKA Zurheide Feine Kost has opened its largest supermarket to date in Berliner Allee. After three years of construction, it has opened its doors for business.   The impressive building, which used to be a Kaufhof department store, shines brighter than ever. Thanks to its glass façade, curious customers can catch a first glimpse of the new store and the many kitchens in the gastronomy section. On 10,000 square meters, Zurheide showcases food, cuisine and experience to customers, who are initially likely to be overwhelmed. Rüdiger Zurheide, one of the two managing directors who gave us a tour of the store, concedes that German consumers are not used to the size and product variety yet. Zurheide presents three times the product selection your typical supermarket usually has to offer. Huge and cozy What sounds like a contradiction at first, quickly becomes clear as you walk around the store. Despite its enormous size, Zurheide exudes a familiar warmth and invites visitors to linger and browse.   How does it do that? The many design elements accentuate its unique sections. You walk through a produce market with a striking lighting concept, make your way to the organic food section, over to a wine specialty store or a cheese store. Customers don’t feel lost in the vastness of the market because the venue makes them feel like they are visiting many smaller specialty stores and shops.   The supermarket also exudes a noticeable calmness. No sales offers or music are blaring in the wide, accessible aisles. Though this arrangement might not please all customers – after all, they are not used to shopping in a calm atmosphere like this -, “we primarily want to accommodate our employees in this case. We want to make sure they are not exposed to continuous background noise,“ says Zurheide.   Product selection remains paramount Despite all the special features like the Juice Bar, the Champagne Bar, and other gourmet treats, the food takes center stage. “Aside from Tchibo and our drugstore department, we don’t sell any non-food items. We sell groceries.” Patrons can savor everything from the store brand to luxury wine brands.   What sets Zurheide’s product selection apart from other supermarkets and is already an inherent part of the store is its “our own fresh-made products are the best” mentality. In addition to the store’s own pasta factory and nearby coffee roasting plant, desserts are also made right on-site. “Originally, we also wanted to make our own fresh mozzarella cheese for our Mozzarella Bar, but we were unable to match our own self-imposed high quality standards.” That being said, the store does its own on-site curing. In addition to classics like ham and fish, the shop is always eager to experiment and try new things, such as “Fischbratwurst”, fried fish sausage, which has been enthusiastically embraced by the clientele.   Shopping becomes a culinary experience Gastronomy is a top priority. Thanks to the open kitchens and friendly ambiance, many small restaurants invite you in to eat and be amazed. From the vegetarian restaurant in the entrance area to the Grill Point, all the way to the Setzkasten – the gourmet restaurant of the store-,  customers can find whatever their hearts (and stomachs) desire.   All the products used in these venues can also be purchased on the spot of course. And not only that, the chef also includes the recipe upon request. After all, the store’s motto ‘We love food’ (Wir lieben Lebensmittel) already tells you that “freshly prepared foods made from fresh ingredients are important to us. Our customers can see that we really mean it by watching the food preparation live”, says Zurheide.   This doesn’t just apply to prepared dishes, which can also be enjoyed in the pasta factory and the Mozzarella Bar. One special highlight is the oil press on the lower level of the store. Experts show interested customers live and on-site how walnut oil is extracted from walnuts. “We want to show customers how products are made and what actually makes them such high-quality items. This motivates customers to buy on-site and puts the higher price into perspective,” explains Zurheide.   There is a variety of customer feedback and it’s usually positive. Rüdiger Zurheide is confident about the future and hopes that customers will quickly receive and accept the new supermarket. “Humans are creatures of habit and have to be convinced to change. But we can do this.”  

    More

    German drugstore chain succesfully brings their products into Chinese households via TMall

    Since about one year the biggest German drugstore chain brings their products into Chinese households by selling them on TMall. The experiences are encouraging and Christoph Werner, Marketing & Procurement Manager at dm-drogerie markt, explains why dm will now expand the cooperation. 1. dm drogerie-markt started to sell its products on Tmall (by Alibaba) about a year ago. What are your experiences? Christoph Werner, Marketing & Procurement Manager at dm-drogerie markt: “Business is developing at a tremendous pace and our product selection has found a very appreciative market. Our customers in China are highly motivated by deals and offers, and given that Tmall is driven by strong promotional activity, the sporadic spike in demand has proven quite a challenge logistically – but we've been coping fine so far.”   2. Did you have to alter aspects of your original plans and strategies, i.e. concerning the range of products? Christoph Werner: “We want our Chinese customers to view us as a partner and expert in drugstore products that please their every need, and so we are consistently diversifying our range. Starting with only 22 products in March 2017, our dm online shop on Tmall Global now stocks some 140 products from nine dm brands and five brands from industrial partners.”   3. Which products are the top sellers in the Chinese market? Christoph Werner: “We currently offer our customers in China a product mix including the dm brands Balea, Balea MEN, Das Gesunde Plus, Dontodent, Sundance, ebelin, Jessa, dmBio and alverde, as well as other brands from industrial partners. The best-sellers to date are dm’s Balea care products, especially the Balea Beauty Effect Lifting Kur treatment, but also Aptamil milk formula.”   4. How do you organise the logistics to and in China (home delivery)? Which partners do you work with? Christoph Werner: “All orders are picked and packed at our German logistics centre and shipped to China by airmail, where they are distributed to the end consumer by local logistics providers. We are currently cooperating with DSV in Germany as well as Cainiao, Alibaba's affiliated logistics platform, for airfreight and local distribution. For Singles' Day on 11 November 2017 we also, for the first time, resorted to using a bonded warehouse in a Free Trade Zone to keep up with the huge demand while significantly reducing the delivery times.”   5. Do you sell solely on T-Mall and do you have your own website for communications? Christoph Werner: “Our products are sold to customers in China only and directly on Tmall Global.”

    More

    'Visions of Retail' - Jens Siebenhaar (CEO, REWE Systems) at EuroCIS 2018

    Jens Siebenhaar (CEO, REWE Systems) shares views on digitization, big data, artificial intelligence and mobile reliances' affects on retail innovation in this video interview taken at EuroCIS 2018 How does REWE Systems GmbH think about the use of new technologies EuroCIS talks with the CEO about the plans and prospects of the retail industry in a new era of technologies going forward. Visit www.eurocis-tradefair.com for more insights and interviews!  

    More

    EuroCIS 2018 Closes with Outstanding Results

    Multitude of Forward-Looking Innovations Fuel Retailers’ Propensity to Invest Mobile Solutions, Self Scanning, Artificial Intelligence and Virtual Reality determine Customer Journey today  EuroCIS 2018 has impressively confirmed its position as the Leading Trade Fair for Retail Technology. Over the three trade fair days from 28 February to 1 March as many visitors from Germany and abroad as ever attended the trade fair in Düsseldorf (12,000 compared to 10,253 in 2016). This means that EuroCIS posts clear increases in all aspects, because the number of exhibitors with 470 companies from 29 countries and the exhibition area occupied of 13,400 m² also markedly exceeded the previous event’s values (2016: 411/ 10,767).   “We are very pleased to note that EuroCIS managed to continue its success story,” said a highly satisfied Hans Werner Reinhard, Managing Director at Messe Düsseldorf, who went on to say: “Especially over the past ten years or so EuroCIS has developed into what is the leading trade fair for retail technology in Europe. The current dynamic developments in technology both in physical and e-Commerce and retailers’ resulting investment provide us with tailwinds for EuroCIS.”    Reinhard particularly underscores the growing international attendance: “Especially positive to note is the marked increase in the number of trade visitors from outside of Germany. One in two trade visitors travelled to Düsseldorf from abroad.” The trade audience came from 89 countries. The top countries of origin after Germany were the Netherlands, the United Kingdom, Russia and Italy.   Alongside “perennial topics” such as check-out systems or POS soft and hardware, for example, new themes also dominated EuroCIS 2018. These included first and foremost, solutions in the area of the Internet of Things, Augmented Reality and Virtual Reality. Subjects such as robotics and Artificial Intelligence were omnipresent at EuroCIS.    “EuroCIS 2018 has illustrated very clearly that information technology has undeniably become a decisive success factor for retail. It enables innovative business models and opens up new opportunities for targeting shoppers,” says Michael Gerling, General Manager of EHI Retail Institute. Gerling highlights that all departments of retail companies are affected by dramatic changes in structure and processes, which is reflected by the visitors’ profile at this trade fair. “EuroCIS is increasingly becoming a trade fair that is visited not only by IT and security technology decision-makers. Employees responsible for marketing and distribution, for expansion and store design or for sourcing and logistics are also increasingly using EuroCIS to prepare investment decisions.” Meeting with great approval was the Start-Up Hub celebrating its premiere at this year’s EuroCIS. 12 newcomers provided evidence here that they are exactly the ones who can breathe new life into the retail technology world. They presented how you can scan and pay for goods by App leaving the store without any check-out operation; how you can create an individual body profile and calculate the ideal clothing size with practically any smartphone, or how an in-store analytics solution measures in real time how shoppers move in the store and which products they interact with.   The extra features offered of EuroCIS 2018 were also used in full. 2018. The EuroCIS Forum and the Omnichannel Forum were very well attended on all three days. With case studies and user reports presented in German and English the two forums proved of direct practical relevance. On top of this, the Guided Innovation Tours of EuroCIS were all fully booked.   Further news and stories related to EuroCIS 2018 are provided by the live coverage at the EuroCIS Portal: https://www.euroshop.de/eurocis_live_2   The next EuroCIS will be held  in Düsseldorf from 19 to 21 February 2019.   Your Press Contact: Dr. Cornelia Jokisch (Senior Manager Press & PR), Tanja Karl (Junior Manager Press & PR) Tel.: +49 (0)211/4560-998/-999, Fax: +49 (0)211/4560-8548 Email: JokischC@messe-duesseldorf.de KarlT@messe-duesseldorf.de www.eurocis.com  

    More

    ERDA shows Retail Design Trends around the World

    Current store concepts are characterized by a mix of different colours and styles – from industrial look to country house – and a broad range of various materials. Stores create hybrid spaces, mixing traditional retail, tasteful catering, personal services, art galleries, literary readings and lots more. For this year's EuroShop RetailDesign Awards, 85 nominations were received from 35 countries. From these superb examples, EHI shopfitting expert Claudia Horbert distils the most important trends in international retail design. Cozy and Curated Wood remains the most favourite element for store construction and determines the ambiance of a store. Dark wood creates a cozy, warmer and more genuine atmosphere than the clear design language of the Scandinavian style or sharp black-white contrasts. The mix of different materials convinces by setting finely adjusted contrasts together with a creative and exceptional Visual Merchandising for a custom design of the retail space. Visual Merchandising enables a high flexibility of the space and creates the stage setting for ever-changing story-telling around curated collections. Curated retailing offers the customer a first pre-selection by grouping products across existing categories and product lines, creating new lifestyle-worlds and meeting points. Modern stores understand food service, cafés and restaurants as important parts of the shopping experience. Today they have become a commodity in modern retail spaces of nearly all retail sectors. In the food business supermarkets set the focus on freshness, local products and more personality as well as customer proximity. They present themselves as new neighborhood markets turning customers into guests. Customer Engagement In a world of a growing competition from suppliers online, modern stores have to create unique environments that seduce, attract and entertain customers at the point of sale. Whether it is an iconic architecture, an enhancing store design, lighting or the embedding of state-of-the-art media in the shop fitting, everything has to follow a joint dramaturgy to give customers that certain kick. Thus the dovetailing of physical and online stores is generating new retail and interior design concepts. There will be more interacting applications which engage customers such as interactive fitting rooms, web bars for online selection, stock checking and ordering, social-media based customer communication, receipt-free purchasing and mobile payment for a quicker checkout process or special configuration tools to support the customers to create their personal items. The winners… To emerge from the competition as a winner, this year's participants again had to appeal to customers with a successful combination of shop architecture, colours, materials, lighting and visual merchandising and convey an unambiguous message in relation to their product offering. On the evening of April 26th, to kick off the C-star trade fair in Shanghai, EHI and Messe Düsseldorf will grant the EuroShop RetailDesign Awards to the stores with the best concepts. > See Nominees for 2018 > See Past Years' Award Winners  Tabs

    More

    EuroCIS 2018: The Digitalisation of Physical Stores is Moving Ahead

    Touch screens and video walls, VR glasses and interactive mirrors: digital technologies for sales promotion can be found in ever more retail stores. Such tools make shopping at the POS both more informative and entertaining, help to avoid out-of-stock situations and seamlessly link offline with online retail. At EuroCIS 2018 in Düsseldorf the exhibitors will present the latest solutions.   To retail decision-makers the Omnichannel theme – linking physical with digital sales channels – is the most important technology trend for the coming three years. This is the result of the EHI study “IT-Trends in Retail 2017”. Projects for implementing an Omnichannel strategy are a top priority at one in two retail companies. Ranking second as the most important trend stated by 34% is the digital store, closely followed by digital transformation in the third place.  Key: Creating the Basis with a Seamless IT-Structure What this means is a general reorganisation of IT. More specifically, only the most seamless IT infrastructure and consistently designed MIS and CRM systems lay the foundation for forward-looking services. This is the prerequisite for implementing online product availability analysis, for example. This feature provides reliable information – before shoppers hit the road – as to whether a desired article is in stock or not at the bricks-and-mortar store. Even better when it allows consumers to reserve the product securing against third-party access. Speaking of in-stock articles: terminals for in-store orders (alternatively Tablets that sales assistants are equipped with) are currently making inroads on more and more retail areas. This way shelves are changed digitally. Out-of-stock merchandise, additional colours and types of articles or rarely requested special products are re-ordered from suppliers with the help of these tools. Shoppers should no longer be sent home with the reply “Sorry, no we don’t stock this” where they then probably cover their demand from (online) competitors. In view of the multitude of systems on the horizon – numerous brands/manufacturers are creating their own implementations with IT partners – retailers are already now calling for uniform standards; and they are being heard: the first retail-specific, cross-supplier solutions are available. Positively Surprise and Emotionalise Consumers Proving a success at the POS are terminal and Kiosk systems that serve shoppers as a first point of contact for questions. Click & Collect Stations as well as digital screens and video walls. According to the “EHI-Ladenmonitor 2017” study, these two features are already being used by two thirds of the retailers surveyed. Add to this in-store TVs and the figure even exceeds 80%. The big benefit of digital signage is that retailers can tailor and flexibly adapt their in-store communication with a view to maximising its impact. Content can be controlled via a central digital platform and updated locally. Scala, one of the leading suppliers of digital signage solutions quotes the results of its own study: digital presentations generate 89% more views and 65% greater attention among shoppers compared to analogue signage.  Jürgen Behrens von Rautenfeld, board member at Online Software AG, stresses: “Digital technologies at the POS can positively surprise and emotionalise shoppers to a high degree. Large screens and customer displays at check-outs or in-store scales can deliver information and campaigns situatively.  Digital assistants such as smartphones and speech systems ease shopping or enhance the customer experience.” Augmented and Virtual Reality become Real At the coming EuroCIS Augmented Reality (AR) and Virtual Reality (VR) will also receive new momentum preparing the ground for exciting applications, for shopping assistance, for instance. It will be possible to guide consumers through virtual but highly authentic-looking product worlds projected into space. A wide variety of product versions can be shown in a lifelike manner or in different surroundings. At the same time, AR and VR combine to generate the endless aisle: even the smallest retail area can house a virtual mega store. Finding Solutions Tailored to Target Groups Considering the sheer number of digital technologies for sales promotion retailers are also called upon to cherrypick the ones that suit them. EuroCIS provides the ideal overview for doing just this and doubles as a platform for in-depth dialogue. After all, consumers’ wishes (still) vary markedly – and above all depending on their age. The younger they are, the more open they are to digital solutions and the more often they even demand them. At the same time, there are still “pure offline” supporters. To manage this high-wire act retail chains will have to study their clientele even more thoroughly than before: What is their shopping behaviour across all stages of the customer journey? Which consumers must be addressed and how and what do target groups want? This is where we come full circle: technologies even help to answer these questions.  One thing is for sure: companies that reject digitalisation are quickly considered outdated.  On the other hand: even though there are robots capable of taking stock, fetching shoes from the backroom and welcoming shoppers in a friendly manner, being addressed personally at the stores remains indispensable. Technology can make the POS more attractive and provide sales staff with multi-functional tools so they can optimise their service in direct contact with customers. EuroCIS 2018 in Halls 9 and 10 of the Düsseldorf Exhibition Centre will be open to trade visitors daily from Tuesday, 24 February 2016 until Thursday, 1 March 2018, from 10.00 am to 6.00 pm. Day tickets are EUR 30 (EUR 20 online in advance), and two-day tickets are EUR 45 (EUR 35 online in advance). University students and trainees pay EUR 12.00. Each ticket includes free transport to and from Düsseldorf Exhibition Centre on local VRR buses, trams and trains.  www.eurocis.com

    More

    Interview with Volker Glaeske, Lidl Hong Kong

    1. Lidl is selling its products online on Tmall and JD. What expectations does Lidl have by offering its goods to the Chinese consumer?    Lidl has curated an extensive range of European products to offer our customers in China a wide variety of products ranging from health-conscious choices to taking care of baby’s needs. Our goal is to make Lidl the destination for customers who value high quality goods and healthy lifestyle choices. Therefore, our focus is to fulfil these needs by providing special value deals, everyday affordable prices and regular healthy inspiration. Utilising the distinctive identities of JD and Tmall in different product categories, will facilitate in attracting various portfolios of customers, allowing for targeted marketing and fulfilment.   2. How do Lidl’s European products meet Chinese shopping habits and lifestyle?   We want to meet our target group’s preference for high quality products in a family-oriented lifestyle. With our selections of European products, and by working closely with reputable suppliers throughout Europe, Lidl ensures that every product adheres to strict safety and quality standards, giving customers easy access to trusted products, which inspire a healthier and happier living.   3. Are Chinese e-Commerce customers different from European ones?   We generally observe that customers feel valued during their shopping experience by offering them tailor-made recommendations to their specific needs. Something, we believe, that e-Commerce is highly suited for. In China, mobile Internet is a common medium for communication, completing day-to-day tasks and purchasing, thus making shopping faster and more convenient. In addition, the surge in secure online payment methods have further increased the acceptance of online shopping. Online marketplaces account for roughly 90% of the e-Commerce business in China. This is why it makes sense for us to team up with both Tmall and JD to present our products. Transparent and detailed product information is highly valued by Chinese customers, either through online product reviews or social network threads. Lidl addresses this need by offering an own products landing page, not only to highlight the quality and benefits of our products, but also to allow our consumers to fully understand what they are purchasing.   4. What are Lidl's experiences with Tmall and JD?   China is home to the world’s largest e-Commerce market. The partnerships with JD Worldwide and Tmall Global allow us to combine the strength of Lidl as Europe’s leading supermarket chain with the specific knowledge and reach of our two partners. The well-developed logistic networks enables consumers to receive their orders within a short period of time. The common vision is to improve this already impressive service further.   5. Is this the first step into the Chinese market the preparation for having brick-and-mortar-stores in China soon?   Currently, there are no such plans. It is our aim to establish a successful online presence on both platforms, thus understanding the Chinese customer better and constantly improving our services.

    More

    Cloud computing: more competitive thanks to the cloud?

    EuroCIS 2018 will feature a broad range of cloud-based applications, geared specially towards the retail trade More digital, faster and more agile – these are the requirements on retailers in today’s omnichannel competition. Cloud computing and artificial intelligence (AI) are turning into important pillars of a digital corporate strategy.   The cloud is becoming well established – not just in private data centres, but increasingly also in public networks. This is reflected in the 2017 Cloud Monitor of the Federal Association for Information Technology (Bitkom) and the consultancy firm KPMG. Two thirds of all German companies are apparently using cloud-based software, storage or processing power now. In particular, a boom can be observed in public cloud computing. According to Bitkom, around 30 per cent of companies surveyed are currently using IT services provided by public data networks – twice as many as two years ago. “Cloud computing has become accepted and has developed into a technical basis for digitisation within just a few years,” says Dr Axel Pols, Managing Director of Bitkom Research. Unlike a private cloud, where a company operates its own cloud infrastructure at its own data centre or through an external contractor, a public cloud involves a shared infrastructure. Customers of a public cloud provider share the same physical infrastructure, and their separation from one another is based on a virtualised security infrastructure, so that separation is no more than logical. The big players on the public cloud market include the market leader Amazon Web Services (AWS) as well as Microsoft Azure, Google and IBM. According to the IT research and consultancy firm Crisp Research, these companies have a market share of over 75 per cent. The market research company Gartner forecasts that, by 2020, revenues from public cloud services will have doubled to over $380 billion compared with today, driven above all by rising demand from corporate customers. According to the analysts, many industries are developing a “cloud first” mentality with regard to business software.   Investments in data privacy should convince German companies The most frequently quoted sales arguments of cloud providers are the fast scalability, cost effectiveness and low maintenance of cloud-based IT resources and software – benefits which can be leveraged by public cloud models, in particular. Yet, until recently, customers felt that such benefits were largely offset by data privacy concerns. To give German companies an alternative to moving their data to the United States, some leading public cloud providers have therefore invested in creating German data centres over the last two years. Alongside AWS, cloud services “made in Germany” are now also provided by Salesforce, IBM, Oracle, Google, Microsoft and Cisco. Microsoft and Cisco are collaborating with T-Systems, a subsidiary of Deutsche Telekom. Also, by offering Open Telekom Cloud, Deutsche Telekom has now been running its own German cloud-based IT resources since 2016.   On the technical side, too, cloud providers are steadily making progress in the development of security and data privacy. Microsoft, for instance, says that its service Azure Confidential Computing is the first one of its kind to allow the processing of encrypted data in public cloud services. It means that sensitive customer data can be used, for instance, for machine learning analyses without requiring explicit prior encryption followed by subsequent decryption. Moreover, companies are continually endeavouring to simplify the technology involved in operating hybrid models. A hybrid cloud combines a secure private cloud with additional, quickly scalable, low-maintenance resources from a public cloud. Depending on a company’s requirements in terms of security, data privacy, access speed, availability and scalability, some applications therefore run in the private cloud, and others in the public cloud.   Retail trade increasingly interested in cloud services When it comes to cloud services, IT decision-makers include both enthusiasts and sceptics. According to a survey by the EHI Retail Institute, “IT Trends in the Retail Trade 2017”, 55 per cent of this group are already expecting to see a high or even rising significance of cloud services for their industries in the future. Conversely, 45 per cent believe that the cloud is and will continue to be of lesser significance for them. A frequent objection that is presented is that cloud-based rental solutions are hard to predict and, in the long term, do not produce any of the hoped-for cost savings. Moreover, IT managers are concerned about losing control. Many have no confidence that cloud providers can guarantee the necessary requirements on high-performance systems at all times. This is why core processes such as ERP and POS systems are still largely running in dedicated data centres.   Omnichannel drives companies into the cloud – latest cloud solutions to be presented at EuroCIS 2018 Yet pressure to adjust existing IT architectures to the requirements of a modern omnichannel enterprise might fuel a rethinking process among retailers. To remain competitive, retailers must have a real-time overview of their central processes on all channels. At the same time, they need to reduce the complexities of their system landscapes, so that they can reduce costs and achieve better development speeds. At EuroCIS 2018 leading software suppliers will therefore showcase not only traditional on-premise options, but also cloud versions: “In the short term,” says, for instance, Rene Schiller, Director of Communications & Investor Relations at GK Software, “we are anticipating that our big international customers will increasingly want to run their solutions in a cloud or will want to have this done for them by third parties.” His company’s latest omnichannel software application OnlyPOS, he says, can be used under a variety of cloud options, and the first projects are now in progress. SAP is currently reporting more growth in its cloud business than in its traditional licence business. The software group has recently added further cloud expertise after acquiring cloud providers such as Success Factors (HR software), Ariba (retail solution), Concur (travel expense accounting) and Fieldglass (external workforce management). Furthermore, by running its own cloud-based developer platform, SAP has enabled customers and partners to create innovative program modules and apps by themselves, such as enhancements to ERP S4/Hana.   Also, Microsoft has been saying for years that the cloud can offer customers added value such as lower investment costs and higher availability. Quite a while ago, in September 2009, Steve Ballmer, then CEO of Microsoft, noted that the migration of applications and services from the user to the cloud – and thus their ubiquitous availability – was a “fundamental transformation of the computer paradigm”. “He was ahead of his time then, but we are now in the midst of this digital transformation,” says Armin Schneider-Lenhof from KUMAVISION AG. Being a specialist in ERP and CRM software based on Microsoft Dynamics, he mainly has small to medium-sized customers from industry, the retail trade and the service sector. For about a year now the company has also had a cloud solution for retailers in its portfolio. The cloud enables an SME to respond faster and more flexibly to changes on the market, new regulatory requirements and demand fluctuations, yet without the need for long-term commitments through the purchase of hard and software.   Moreover, as the infrastructure and operation of the service are both managed entirely by the service provider, such systems are considerably more simple to use: “More than ever before, companies must ask themselves whether the full-scale operation of an IT system on their own is really one of their core competencies,” says company spokesman Schneider-Lenhof.   Cloud-based artificial intelligence One megatrend that is associated with cloud computing and which is also likely to feature in discussions at EuroCIS should be artificial intelligence (AI). “As we see it,” says Rene Schiller from GK Software, “the digitisation of the retail trade will reach a new level through the computing capacity of the cloud, coupled with processes, solutions and also self-learning algorithms designed to accelerate and improve processes.” EuroCIS will feature the latest solutions in personalisation, marketing automation and dynamic pricing that will bring together cloud computing, predictive analytics and artificial intelligence. EuroCIS 2018 will be a good opportunity in Halls 9 and 10 of the Düsseldorf Exhibition Centre for an up-to-date overview of the current range of cloud services that are available for use in the retail trade.   EuroCIS 2018 in Halls 9 and 10 of the Düsseldorf Exhibition Centre will be open to trade visitors daily from Tuesday, 24 February 2016 until Thursday, 1 March 2018, from 10.00 am to 6.00 pm. Day tickets are EUR 30 (EUR 20 online in advance), and two-day tickets are EUR 45 (EUR 35 online in advance). University students and trainees pay EUR 12.00. Each ticket includes free transport to and from Düsseldorf Exhibition Centre on local VRR buses, trams and trains.   www.eurocis.com Your press contact:  Dr. Cornelia Jokisch, Tanja Karl (Assistant) Tel.: +49 (0)211/4560-998,-999, Fax: +49 (0)211/4560-8548 Email: JokischC@messe-duesseldorf.de, KarlT@messe-duesseldorf.de

    More

    Convenience stores: On-the-go shopping in Germany

    While in China, convenience stores are very popular and widely spread within shopping areas, in Germany, filling stations are popular places for on-the-go shopping. But they have been losing their unique appeal. Product mixes and prices vary considerably, the different zones often lack individuality, the personnel are indifferent and the atmosphere is unfriendly to customers, explains Frank Fleck from Lekkerland AG, one of the major operators of filling station shops in Germany. Now the wholesaler has developed a new shop concept to help these shops hold their own against competition from supermarkets and convenience stores. The company is brightening up the ambience and improving the conversion rate by offering fresher goods, a wider selection and better quality. The shops are also getting up-to-date communication, more attractive pricing and a contemporary look. Solid wood, concrete, stone and steel are the dominant materials of the new pilot store, which is divided into two areas: a traditional shop and a full-fledged bakery. Visual axes, digital “focus walls” for communicating commercial messages and improved signage help to make products more appealing and create a feel-good atmosphere. A “fast lane” allows customers to get right to the centrally positioned checkout. The slow lane leads to the bakery, various places to sit, a selection of fresh products, hot meals, a pick & mix confectionary stand and a service counter.

    More

    Digital in-store technologies create added value

    E-commerce has changed the way people shop. Although brick-and-mortar stores still account for most of the turnover in retailing, online sales have now reached significant levels in non-food segments like consumer electronics, photo accessories and fashion. Thus shop owners are challenged to make their premises more attractive and give their customers new reasons for shopping in the traditional manner. At the EHI Retail Design Conference Alex Tosolini from Kroger, one of the biggest American grocery chains, with some 3,000 stores, reports that 70 percent of consumers in the USA go online to learn about products before buying. Customers must therefore be inspired to visit fixed-location stores. Tooling’s advice: “Come up with big ideas and pursue them relentlessly.” And most importantly, “Invest in future trends!” It is generally agreed that digital technologies help to optimise business processes in stores. Opinions differ on the extent to which digital sales technologies help to promote a retailer’s marketing objectives at the POS. Experts say that digital signature applications make no sense in shops that sell luxury brands. What counts here is competent personal sales advice. In contrast, food retailing is an area in which digital screens have gained an established position. Coop Italia is testing digital screens and video walls in its “Future Store”  in Milan, which covers some 1,000 sqm. Their purpose is to provide information to customers at the POS. More than 100 screens have been installed, from the 40-sqm video wall above the fresh produce section to interactive touchscreens at the shelves.

    More

    From the point of sale to the point of emotion

    Specialist retailers need to build relationships with customers. Euronics Deutschland eG, a purchasing cooperative for electrical goods, has developed a “comfortainment” concept for brick-and-mortar retailing that creates combined settings for consumer electronics and furniture. Electronic equipment is offered in a homey, inviting atmosphere so that customers can see the products in real-life surroundings and are induced to make a purchase. Euronics is pursuing a similar idea with its “added-value kitchen”. Its kitchen stores will soon be displaying kitchen units together with networked home appliances. The first 360-degree implementation will come to Celle in early November.

    More

    A new dimension of experience: food service equipment at next EuroShop

      This year's EuroShop presented itself for the first time with a new concept: 7 dimensions of experience. This forward-looking change was honoured by exhibitors and visitors alike. With 2,368 exhibitors on 127,000 sqm of net space and over 113,000 visitors from all over the world, EuroShop achieved the best result in its 50-year history. For the trade fair organisers in Düsseldorf it goes without saying that they mustn’t rest on their laurels, that they need to keep in touch with the latest trends and that it’s important to identify market developments in good time. This is why arrangements are already being made for the next EuroShop. In 2020 the seven existing dimensions (Shop Fitting & Store Design, Visual Merchandising, Lighting, Retail Marketing, Retail Technology, Refrigeration & Energy Management and Expo & Event Marketing) will have another one added to them. This 8th dimension at EuroShop will be called Food Service Equipment. After all, it is becoming obvious at the moment that food service facilities in and around retail stores are gathering momentum. Much planning and many refurbishment projects at food retail stores are currently moving towards adding in-store facilities of this kind. The share of cafés and restaurants in shopping centres is rising, filling stations are offering food for immediate consumption, department stores are setting up themed restaurants that merge into a given environment, and we are seeing an increase in food and beverage services that play a major role in making customers feel happy and welcome.   The EHI Retail Institute, a promotional supporter of EuroShop, has just created the In-store Food Service Initiative with the intention of providing retailers in German-speaking countries with comprehensive information and networking platforms on the subject. Challenges, trends and best practice examples will be published in the EHI magazine stores & shops. An initial study of the size and dynamics of the market, including a retailers’ survey, will be presented in March 2018, and the first convention on in-store food service facilities has been planned for June 2018. It is therefore clearly a booming, up-and-coming market that has its own very special requirements in terms of equipment and design. And so it seems obvious that EuroShop, which covers all the capital goods requirements of the retail trade, should now also have a specially dedicated dimension with the focus on food service equipment. Although FoodTech was already included within the Energy Management dimension at EuroShop, it is reasonable to follow the rise in demand and to set up a separate dimension, Food Service Equipment, which will expand the current range considerably. Exhibitors are now welcome to apply for this dimension, and indeed for all other dimensions at EuroShop 2020. Application forms for the next EuroShop in Düsseldorf (16 to 20 February 2020) can be downloaded Application EuroShop 2020 Press contacts: Dr. Cornelia Jokisch, Tanja Karl (Assistant) Phone: +49 (0) 211 4560-998/-999 Fax: +49 (0) 211 4560 8548 Email: JokischC@messe-duesseldorf.de KarlT@messe-duesseldorf.de  

    More

    Future Lab and ideas platform for the retail trade: New START-UP HUB at EuroCIS 2018

    Start-up companies are young, creative, flexible, forward-looking and are characterised, in particular, by innovative solutions to problems. So what could be better suited for EuroCIS 2018, the leading trade fair for retail technology, than providing a dedicated presentation space for newcomers who have devoted themselves especially to the development of state-of-the-art IT systems and solutions in the retail trade? This is precisely what EuroCIS 2018 will be doing with its START-UP HUB which can be found at EuroCIS in Hall 9 of the Düsseldorf Exhibition Centre from 17 February to 1 March. Around 10 start-ups will present themselves to EuroCIS trade visitors with their own stand that has been specially created for them in an attractively designed area. In addition, on each day of the trade fair, the START-UP HUB will have its own forum where the exhibitors will give exciting talks and discussions on everything relating to their innovative solutions.    The fact is that digitalisation has opened up totally new options for the retail trade, allowing it to enter into dialogue with customers. At the same time, however, it also poses immense challenges when it comes to fostering loyalty across all channels, whether it’s online or in the store, using a wide range of services and offering maximum convenience. Start-up companies, however, are particularly good at injecting fresh energy into the world of retail technology.   One of the exhibitors at the START-UP HUB will be Infinia Retail e.K. from Fürth with an iPad cash system designed to bring back the high street store – this time cloud-based. What’s so special about this cash system, which is used directly in store, is its simplicity. Infinia Retail promises “no complicated red tape of service staff appointments and no incomprehensible user manuals. You can easily get the entire system going all on your own in four easy steps.”   Another company at the START-UP HUB will be SO1 GmbH from Berlin. It wants to revolutionise the retail industry with artificial intelligence designed specifically for the wholesale trade. Simple POS integration allows the SO1 system to train its artificial intelligence with data collected in real time. Each customer can be given a separate profile which is then continually refined as time goes on. The programme covers a variety of factors, such as purchases made, preferences, time factors and discounts. On this basis it generates the best possible product for each customer.   Another company at the START-UP HUB with a focus on optimal data management is Beaconinside GmbH from Berlin with its Proximity Data Management Platform. The platform collects, processes and analyses data from all the available proximity technologies, such as Geofence, Beacon and NFC as well as physical web installations. This allows even more effective smartphone-based customer activation as well as an optimised cross-channel customer journey.   EuroCIS 2018 will be held in Halls 9 and 10 of the Düsseldorf Exhibition Centre and will be open to trade visitors from Tuesday, 27 February until Thursday, 1 March 2018, from 10:00 hrs to 18:00 hrs each day. Day tickets are EUR 30 (EUR 20 online in advance), and two-day tickets are EUR 45 (EUR 35 online in advance). Students and trainees pay EUR 12. Each ticket includes free transport to and from the Düsseldorf Exhibition Centre on local VRR buses, trams and trains. www.eurocis.com -- Press contacts: Dr. Cornelia Jokisch, Tanja Karl (Assistant) Phone: +49 (0)211 4560-998 or -999, Fax: +49 (0)211 - 4560 8548. Email: JokischC@messe-duesseldorf.de, KarlT@messe-duesseldorf.de October 2017

    More

    Interview with Arjen Schouten - 'Asian Cultures'

    Inspired by the wisdom and ancient traditions of Asian cultures, rituals created by extensive collection of luxurious yet affordable products for home and body. The Dutch company started in 2000. Today they run more than 350 stores and present their products in more than 1.000 stores worldwide. Arjen Schouten, COO, Rituals, illust essential of Asian philosophy and other driving forces behind the success of the brand. Rituals is one of the fastest growing brands within the International Beauty & Lifestyle scene. What are the main driving forces behind the success of Rituals? Schouten: Rituals is a concept which leans on the ancient beauty traditions and wisdom from the Far East and translates that with Western technology into new modern beauty and lifestyle concepts. These new propositions apparently speak to the hearts of consumers and the great premium quality of the products and fragrances combined with an attractive pricing range make people come back for more. Besides  products  Rituals is offering a total experience which fluently combines on- and offline shopping. The lines between online and offline retail are starting to blur: How does Rituals link the offline and online world of shopping? And within this context, how important is Social Media for your communication with your customers? Schouten: Rituals has an inhouse design team and inhouse agency who develop all stores on- and offline and also all communication materials. This ensures that the total brand experience is very well aligned between all sales and communication channels. This also goes for social media, which is also used to inspire the customer to enjoy the moment and to change everyday routines into more meaningful experiences. Inspired by this message we share special content that comprises stories from the categories yoga, home, food, life, spirit, travel or soulcare. Topics like “Breathing exercises for the body & mind”, “Slow Travel in Japan” or “Why home is your second skin” are stimulating the customer to pay attention to small things. All of our digital communication play a major role in all of Rituals brand building activities and allow us to get in touch with people. Rituals ambition is to transform the daily routine of their customers into special and slowed-down moments. How important is the Rituals philosophy for you personally? Schouten: We all try to live and breath our brand philosophy every moment of the day. Off course we are in a hectic place with the massive growth we are going through, but we definitely strive for a well balanced working environment where we offer Yoga classes and a great slow down lunch environment to make sure that all our staff is enjoying life at work. And for me personal that is the same, while I travel a lot, I make sure that I take a few  moments  for myself every day, by going for a run in the morning, followed by an extensive shower and grooming session and on top of that making sure that I take the time for a nice and healthy meal at the right moment of the day and then go to bed early to make sure that I have a good night of sleep and can kick start again the day after. Thank you for the interview.   More from behind the scenes of Rituals reveals Arjen Schouten at the EHI Retail Design Konferenz 2017 on September 19th / 20th in Cologne.

    More

    EuroCis Overview: British Land: Offline and online stimulate each other

    The True Value of Stores research, using data from Connexity Hitwise, shows that when a new store opens, traffic to the retailer’s website from the surrounding postal area increases by 52 percent on average within six weeks of opening. Importantly, digital traffic from the local area then remains around this level, demonstrating that a physical store has a significant, positive and sustained impact on digital interaction with the brand. Brands with fewer than 30 stores enjoyed the greatest positive impact from store openings, with uplifts in local traffic to their websites of 84 percent on average, showing that a physical store can make a critical contribution to the online success of expanding brands. The ‘halo effect’ improves brand awareness, customer service and trust These findings take British Land’s True Value of Stores research one step further and starts to quantify the ‘halo effect’. More work is already underway, in partnership with Revo, to measure the distinct contribution of each channel and ensure leasing models and valuation methods reflect the benefit of the store to retail businesses as a whole. Charles Maudsley, Head of Retail, Leisure & Residential for British Land, said: “The research shows that physical stores are an engine of online growth. Consumers choose brands that align to their lifestyle and values: a physical store enables a retailer to demonstrate its brand in action and drive interest online. At the same time, stores enable retailers to respond to evolving shopping habits, market their brand effectively, and deliver products more efficiently. At British Land, we provide the perfect platform for retailers to do this through our continued investment in Regional and Local centres across the UK.” Click & Collect as an example of the link between online and physical Ben Dimson, Head of Retail Business Development for British Land, said: “One year on from the True Value of Stores report, the findings are more relevant than ever. Blending channels is increasingly common, pure-plays are still moving to physical and click & collect, an increasingly important link between physical and online, is continuing to take ground. Click & collect usage is on average 46 percent greater than the national average at our Local centres proving they are particularly well positioned for omnichannel shopping.” The True Value of Stores research quantified for the first time the value of click & collect sales and online sales browsed in store. The key findings were that 89 percent of all UK retail sales touch a store and non-food physical sales are boosted by 9 percent when adding click & collect sales and online sales browsed in store.

    More

    EuroShop 2017 Post Show Report

    During March 5 to 9 2017, the largest retail trade fair in theworld achieved the best figures in its 50-year history, with morethan 113,000 visitors, 2,368 exhibitors, 18 trade fair halls and a netexhibition area exceeding 127,000㎡. This Post Show Report reviewsthe highlights of this event and illustrates the success enjoyed by all participants. 2017 was a year which gave us an exciting edition of EuroShop with new dimensions, ideas, opportunities and successes.       7 Dimensions   EuroShop 2017, an optimized concept - with 7 clearly defined dimensions:POP Marketing, Expo & Event Marketing, Retail Technology, Lighting, Visual Merchandising, Shop Fitting & Store Design and Food Tech & Energy Management. The refined profile impressed all with ahigh degree of flexibility and a structurethat suitably reflected market realities - significantly contributing to the success ofboth exhibitors and visitors.   The refined profile impressed all with ahigh degree of flexibility and a structurethat suitably reflected market realities - significantly contributing to the success ofboth exhibitors and visitors.   Growth, Growth... and More Growth. Quality + Relevance = Growth. This is EuroShop's recipe for success - a recipe which inspires both visitors and exhibitors alike.     EuroShop - the Premier International Trade Fair EuroShop 2017 welcomed upwards of 113,000 visitors -more than everbefore. But a trade fair only truly becomesa global leader when its global presence is evident. EuroShop has also set newrecords in this respect. Visitors Survey indicate: Visitors were distinguished once again by their decision-makingcompetence, specialistexpertise and the opennessthey demonstrated towards everything new.   They are more satisfied with EuroShop 2017 than with any previous EuroShop event. 95% of visitors achieved their goals in attending the trade fair. 96% of visitors are very satisfied/satisfied with the broad spectrum on offer at EuroShop. 96% of visitors are very satisfied/satisfied with the presence of market leaders. 96% of visitors will recommend EuroShop to others. 2,368 Exhibitorsfrom 61 Nations are Unanimous: Very good to excellent contacts and deals. Expectation of successful post-event business connections. 87% have high expectations regarding post-show business. 90% of exhibitors were very satisfied/satisfied with the quality of visitors. 81% are very satisfied/satisfied with the business successes achieved. 90% of exhibitors will recommend EuroShop to piers.   Supporting programmes during the Event. The EuroShop Special Ecopark and its associated forum were immensely popular. Retailers given maximum priority to energy saving and sustainability. Excellent visitor feedback  was received from all supporting lecture forums with international flair addressing the different EuroShop dimensions: Architecture & Design Forum, EuroCIS Forum, Omni-channel Forum, POPAI Forum, Forum Expo & Event.   Enter globalized retail with Messe Düsseldorf See you at the next EuroShop - 16-20 Feb 2020! C-star, the official satellite exhibition of EuroShop, will be held at Shanghai New International Exhibition Center from Apr. 26 to 28, 2018.  

    More

Follow us!

Dear Visitor ,
Visitor registration for C-star 2019 will be available in October 2018. Thank you!