Postpone Announcement

C-star 2021 will be postponed

Currently, international travel to China still remains highly restricted, and the outbreak of COVID-19 continues to create uncertainties for retail brands in their offline expansion and sourcing plans. In view of the situation, the organizers have decided, after careful consideration, to postpone the 7th edition of C-star (Shanghai’s International Trade Fair for Solutions and Trends all about Retail), originally scheduled to be held at the Shanghai New International Expo Centre from August 31st to September 2nd, 2021. The new date and planning will be announced in the coming weeks.

“Witnessing normally a high percentage of international exhibitors and visitors, we decide to postpone C-star 2021 during the special period in order to gain more time on travel normalization, get well prepared to welcome the fully recovered retail industry and to build a higher quality sourcing and communication platform.” said by Marius Berlemann, General Manager of Messe Düsseldorf (Shanghai) Co., Ltd..

For the next edition, C-star will continue to focus on innovative solutions in five dimensions: Shop Fittings & Store Design, Visual Merchandising, Retail Lighting, Smart Retail Technology and Retail Marketing. The innovative supporting programme, including Retail Stage, H!Tech Stage, ReTailor Hub, EuroShop RetailDesign Award China, Retail Technology Award China as well as Visual Merchandising Challenge will offer the opportunity for visitors to discuss hot topics with excellent solution providers, leading retail brands, shopping mall executives and academic experts.

In the next stage, Messe Düsseldorf Shanghai will organize a series of offline networking events to share retail industry insights and build deep connections. Meanwhile, the organizer will continue to work with trade media, associations, research institutes and the EuroShop Trade Fair Family to collect the latest and most comprehensive retail information for retail professionals and publish on C-star official website, WeChat and LinkedIn so that retailers can keep up to date with the latest trends in the retail industry.

For more details about C-star, please follow C-star LinkedIn or visit the official website:

July 27, 2021

Press News C-star News

C-star News

C-star 2018: New theme for Retail Forum confirmed to be “Shape the Human Centered Retail World”



As the premier international exhibition in China’s retail industry, C-star-Shanghai's International Trade Fair has evolved each year to adapt to the rapid-developments of China’s retail sectors. A common question in retail’s fast-paced development is, “Where is world retail going." The industry is fueled by technology-enhanced purchasing channels, vast-upgrades in shopper experience and new ways to monitor user behavior, developing every day.
As the major influencer of China’s retail industry, the fourth edition of C-star will once again collocate with Hotel Plus - Total Solutions for Commercial Properties in Shanghai New International Expo Centre from 26-28 April 2018. The inaugural of “The World of Retail” theme zone constitutes of four exhibitions covering the topics on retail design and equipment, franchise chains, self-service and equipment, as well as cleaning and property management. Tens of thousands of trade visitors from the retail industry and commercial real estate will get together to experience the latest retail trend and inspiring products.
C-star 2018 always reflects upon the rapid retail developments, welcoming renowned exhibitors to offer visitors an exciting collection of solutions separated in distinct categories, which include Shop Fitting & Design: Schweitzer, Max Brilliant, Hera, Yiree, Yongcheng, Changhong; Retail technology: Shanghai Lianbai, Saneboon, Koscar, Pharma Automation; POP Marketing: Graphic Picture, Cosun Sign; Lighting: Cnlight, Huayuemei, Youguang etc.
New theme for C-star Retail Forum 2018 confirmed to be “Shape a Human Centered Retail World”
With rapid growth of technology and demand of new shopping mode, concept of ‘new retail’, ‘unmanned retail’, ‘omnichannel’, and ‘smart retail’ emerges one after another, which brings both opportunity and challenge to all retailers. Where is world retail going? Will technology innovation be the best way to catch consumers? How will shopping mall follow up consumption upgrade? How can emerging brand survive in new retail world? What is ‘dream design’ for brand owner?

The retail world keeps spinning, is it a real ‘people matters’ world or just blind developing world?
In 2018, the C-star Retail Forum thus hold the theme of ‘Shape a Human Centered Retail World’, offering a platform where industry authorities and experts, commercial real estate developers, shopping center operation executives, retail brand owners and other renowned guest speakers discuss diversified themes such as "global retail development trends", "The future of retail world", "consumption upgrade", and "space aesthetics". This premier platform offers an outstanding venue for industry players.
C-star Retail Forum Advisory Board Committee officially established
Being the meeting point for leading retailers, the organizers of C-star are committed to offering trade fair participants and visitors with forward-thinking and applicable industry insights. This year, C-star Retail Forum establishes an Advisory Board committee made up of industry experts, professors and market leaders from established brands.
C-star 2018 Retail Forum has been upgraded to set up an Advisory Board Committee, offering the audience exclusive access to industry insights presented by members of the brand-new panel, expecting to attract an estimated 18,000 visitors, coming together to discover the future trends and solutions of retail in Asia Pacific regions.
The C-star Retail Forum Advisory Board Committee consists of industry experts and key opinion leaders in various sectors including Prof. Dr. Helmut Merkel - Chairman of EURASIA Global Concept & Eurasia Global Limited; Ms. Fan Jun - Executive Vice President and Secretary General of China Commerce Association for General Merchandise (CCAGM); Mr. Michael Gerling - Managing Director of EHI Research Institute; Mr. Wang Wei - China Strategic Advisor of Australia Azurium Shanghai  and Victor Guo, President of China Shopping Center Development Association / Vice Chairman of Council of Asian Shopping Centers etc.
Dear Visitor ,
Visitor registration for C-star 2019 will be available in October 2018. Thank you!