Date: 2-4th, September
Venue: Hall N1, Shanghai New International Expo Center
Concurrent events: C-star, Shanghai's International Trade Fair for Solutions and Trends all about Retail
The transformation of “customer-merchandise-venue” has never been so fast as nowadays. Customers tend to make use of fragmented time for individualized shopping, shopping scenarios are expanding on all fronts, community marketing is increasingly generating new marketing models. In just a few months, the coronavirus outbreak accelerated China retail industry to undergo another “Great Leap Forward”. and step into the fourth era of consumption. In the short term, adopting a variety of marketing models seems to be the key for survival , while in the long run, this does not make sense.
Economic development goes through four stages - boom, bust, recession and recovery. The Covid-19 pandemic has undoubtedly accelerated the process, which strongly hit the retail industry. It is definitely the right time for us to think about what the true value of business is and how to build long-term competitive edge prepared for the next boom.
In light of the situation, C-star Retail Stage under the theme of “Rebound, Reboot, Reinvent” will gather industry key opinion leaders, top retailers, shopping malls and industry peers to seek the core value of retail.
|● The second half of global retail 2020||● How China's retail prepares for the next boom|
|● How to build a resilient business ecosystem in China||● Has livestream e-commerce fallen from grace|
|● Who is the ultimate winner of the private domain traffic bonus||● Reversing the offline retail decline: beauty products continue to gain momentum|
|● Sustainable fashion presses for change in the apparel industry||● Alibaba Cloud promotes its "Being Integrated" strategy to helps retailers generate online revenue|
|● Can mini-stores win the "ultimate battle" of fresh food retail?||● Practical supermarket design for smooth shopping experience|
|● The dilemma and disruption of chain brand stores going online||● How small town and rural markets can unlock new retail energy|
|CHEN Liping, Professor, Capital University of Economics and Business||Roland Berger|
|WANG Wei, China Strategic Advisor, Australia Azurium Shanghai||Viktor Guo, President of the China Shopping Center Development Association of Mall China and Vice Director of China Federation of Urban Commercial Outlets Construction Administration|
|JIANF Meilan, Founder & CEO, Verystar||KK Group|
|ANTA Sports Products Limited||Dazzle Fashion Co., Ltd.|
|Alibaba Cloud||Hema Fresh|