Postpone Announcement

C-star 2021 will be postponed

Currently, international travel to China still remains highly restricted, and the outbreak of COVID-19 continues to create uncertainties for retail brands in their offline expansion and sourcing plans. In view of the situation, the organizers have decided, after careful consideration, to postpone the 7th edition of C-star (Shanghai’s International Trade Fair for Solutions and Trends all about Retail), originally scheduled to be held at the Shanghai New International Expo Centre from August 31st to September 2nd, 2021. The new date and planning will be announced in the coming weeks.

“Witnessing normally a high percentage of international exhibitors and visitors, we decide to postpone C-star 2021 during the special period in order to gain more time on travel normalization, get well prepared to welcome the fully recovered retail industry and to build a higher quality sourcing and communication platform.” said by Marius Berlemann, General Manager of Messe Düsseldorf (Shanghai) Co., Ltd..

For the next edition, C-star will continue to focus on innovative solutions in five dimensions: Shop Fittings & Store Design, Visual Merchandising, Retail Lighting, Smart Retail Technology and Retail Marketing. The innovative supporting programme, including Retail Stage, H!Tech Stage, ReTailor Hub, EuroShop RetailDesign Award China, Retail Technology Award China as well as Visual Merchandising Challenge will offer the opportunity for visitors to discuss hot topics with excellent solution providers, leading retail brands, shopping mall executives and academic experts.

In the next stage, Messe Düsseldorf Shanghai will organize a series of offline networking events to share retail industry insights and build deep connections. Meanwhile, the organizer will continue to work with trade media, associations, research institutes and the EuroShop Trade Fair Family to collect the latest and most comprehensive retail information for retail professionals and publish on C-star official website, WeChat and LinkedIn so that retailers can keep up to date with the latest trends in the retail industry.

For more details about C-star, please follow C-star LinkedIn or visit the official website:

July 27, 2021

Press News Chapter Europe

C-star News

Tourists bring billions to the German retail industry


EHI investigates the market for shopping tourism in Germany for Global Blue

Germany is a popular destination among foreign tourists — not least due to the shopping opportunities it offers. Every year, travellers from all over the world are drawn to the palatial shopping malls and department stores in German cities. Chinese tourists rank number one when it comes to these attractions.

A love of shopping: who, where and what
Representing 40.8 percent of tax-free shopping sales figures in Germany, Chinese tourists demonstrate a love of shopping and are the most important group of shopping tourists. After that comes Russia with 12 percent and the Gulf States with 10.9 percent. It is mainly the German metropolises Munich, Berlin and Frankfurt that attract shopping tourists. Together, these cities account for over 50 percent of sales activity. The most significant classes of goods are watches & jewellery as well as clothing, accounting for 80 percent of sales activity. Social media channels such as Facebook, Instagram and WeChat communicate to younger generations in particular that shopping is more than just luxury brands — the focus is on the world of experience, which creates an opportunity for a broader group of retailers to harness the potential of tax-free shopping.
Ute Holtmann, EHI, May 2019
Dear Visitor ,
Visitor registration for C-star 2019 will be available in October 2018. Thank you!