Venchi Opens First Asia Pacific Airport Outlet at Shanghai Hongqiao Intl T2
Photo by www.rli.uk.com
Italian gourmet chocolate manufacturer Venchi opened its Asia Pacific airport outlet and 25th store in China at Shanghai Hongqiao International Airport Terminal 2.
The 82.5sq m shop features a pick-and-mix chocolate feature-wall, a lounge area for passengers to enjoy Italian desertsand caters to domestic and international travellers seeking premium Italian confectionery.
Marco Galimberti, Managing Director of Venchi APAC believes Asia will be the future of the company and that now is the perfect time to invest. He said: “Never let a good crisis go to waste is our motto. We didn’t allow for Covid to affect our plans as we know the situation will be resolved sooner or later.
“Instead, we powered on and adapted to the climate we now find ourselves in. By the end of 2021 we will be proud to announce that APAC will be Venchi’s largest market outside Italy with the highest number of stores.”
The opening at Shanghai Hongqiao Airport is the latest instalment in Venchi’s rapid Asia Pacific expansion, having opened 12 stores in China, Taiwan, Japan, Indonesia in 2020 alone.
Venchi has also opened 13 stores in Hong Kong within the last 10 years, 70% of which commenced trading in the last four years. More openings are in the pipeline.