Postpone Announcement

C-star 2021 will be postponed

Currently, international travel to China still remains highly restricted, and the outbreak of COVID-19 continues to create uncertainties for retail brands in their offline expansion and sourcing plans. In view of the situation, the organizers have decided, after careful consideration, to postpone the 7th edition of C-star (Shanghai’s International Trade Fair for Solutions and Trends all about Retail), originally scheduled to be held at the Shanghai New International Expo Centre from August 31st to September 2nd, 2021. The new date and planning will be announced in the coming weeks.

“Witnessing normally a high percentage of international exhibitors and visitors, we decide to postpone C-star 2021 during the special period in order to gain more time on travel normalization, get well prepared to welcome the fully recovered retail industry and to build a higher quality sourcing and communication platform.” said by Marius Berlemann, General Manager of Messe Düsseldorf (Shanghai) Co., Ltd..

For the next edition, C-star will continue to focus on innovative solutions in five dimensions: Shop Fittings & Store Design, Visual Merchandising, Retail Lighting, Smart Retail Technology and Retail Marketing. The innovative supporting programme, including Retail Stage, H!Tech Stage, ReTailor Hub, EuroShop RetailDesign Award China, Retail Technology Award China as well as Visual Merchandising Challenge will offer the opportunity for visitors to discuss hot topics with excellent solution providers, leading retail brands, shopping mall executives and academic experts.

In the next stage, Messe Düsseldorf Shanghai will organize a series of offline networking events to share retail industry insights and build deep connections. Meanwhile, the organizer will continue to work with trade media, associations, research institutes and the EuroShop Trade Fair Family to collect the latest and most comprehensive retail information for retail professionals and publish on C-star official website, WeChat and LinkedIn so that retailers can keep up to date with the latest trends in the retail industry.

For more details about C-star, please follow C-star LinkedIn or visit the official website:

July 27, 2021

Press News Retail News

C-star News

Burberry opens “The World of Olympia” pop-up store at Landmark, Hong Kong


C-star - Shanghai's International Trade Fair for Solutions and Trends all about Retail - is set to return from August 31 – September 2, 2021 at Shanghai International Expo Center. The leading retail expo in China will present future retail developments, explore leading retail design concepts and source from the newest shop designs.



In celebration of its signature Olympia bag, Burberry launched “The World of Olympia” pop-up with the largest sculpture and installation at LANDMARK.


Designed by Burberry’s Chief Creative Officer Riccardo Tisci, the Olympia features a crescent curve that fits snugly against the body and gold or palladium-plated hardware engraved with the Burberry logo. Each bag is crafted in Italy with the highest quality leather and hand-shaped on a wooden block to create its unique structure. Finally, three coats of protective paint are applied to the edges of the bag to ensure it lasts and wears beautifully.


The interactive pop-up at LANDMARK showcases all facets of the sculptural Olympia bag, including its aesthetics, inspiration and craftsmanship. The impressive architecture of the space, which has been designed to resemble the arc of the Olympia, consists of sweeping curves lined with statues reminiscent of Ancient Greece but reimagined for modern times. An immersive space situated near the pop-up will house various exhibition rooms to bring the world of Olympia to life.


Source: Landmark


Much to a shopper’s delight, the pop-up, additionally, carries the Olympia bag in limited edition colour ways. Exclusive bag styles include warm sand and topaz blue featuring a chunky gold-plated chain strap as well as a marigold yellow and marsh green style with leather straps. Each bag will have an edition number engraved on the bag’s interior, while an assortment of classic colours in mini, small and medium sizes will also be available. The Olympia bag family comes in various iterations that include a fashionable bumbag, a tote and a messenger bag.


The World of Olympia pop-up at LANDMARK ATRIUM is open from now until 3rd July.



Dear Visitor ,
Visitor registration for C-star 2019 will be available in October 2018. Thank you!