Postpone Announcement

C-star 2021 will be postponed

Currently, international travel to China still remains highly restricted, and the outbreak of COVID-19 continues to create uncertainties for retail brands in their offline expansion and sourcing plans. In view of the situation, the organizers have decided, after careful consideration, to postpone the 7th edition of C-star (Shanghai’s International Trade Fair for Solutions and Trends all about Retail), originally scheduled to be held at the Shanghai New International Expo Centre from August 31st to September 2nd, 2021. The new date and planning will be announced in the coming weeks.

“Witnessing normally a high percentage of international exhibitors and visitors, we decide to postpone C-star 2021 during the special period in order to gain more time on travel normalization, get well prepared to welcome the fully recovered retail industry and to build a higher quality sourcing and communication platform.” said by Marius Berlemann, General Manager of Messe Düsseldorf (Shanghai) Co., Ltd..

For the next edition, C-star will continue to focus on innovative solutions in five dimensions: Shop Fittings & Store Design, Visual Merchandising, Retail Lighting, Smart Retail Technology and Retail Marketing. The innovative supporting programme, including Retail Stage, H!Tech Stage, ReTailor Hub, EuroShop RetailDesign Award China, Retail Technology Award China as well as Visual Merchandising Challenge will offer the opportunity for visitors to discuss hot topics with excellent solution providers, leading retail brands, shopping mall executives and academic experts.

In the next stage, Messe Düsseldorf Shanghai will organize a series of offline networking events to share retail industry insights and build deep connections. Meanwhile, the organizer will continue to work with trade media, associations, research institutes and the EuroShop Trade Fair Family to collect the latest and most comprehensive retail information for retail professionals and publish on C-star official website, WeChat and LinkedIn so that retailers can keep up to date with the latest trends in the retail industry.

For more details about C-star, please follow C-star LinkedIn or visit the official website:

July 27, 2021

Press News Retail News

C-star News

Givenchy launches flagship store on



Givenchy, a luxury fashion and perfume house under LVMH, launched a beauty flagship store on on 15th July, aiming to bring its various high-quality cosmetics products to a wider range of consumers in China.


Through the partnership, a full line of Givenchy’s beauty products will be available on including its bestseller Le Rouge 306 lipstick, Prisme Libre Loose Powder, and L’Interdit Eau De Parfum.


Among the key reasons why Parfums Givenchy chose to partner with are a guarantee of authenticity, high-quality consumers with strong consumption power, and unparalleled logistics speed.


During the 618 Grand Promotion (1st to 18th June) this year, reported a total transaction volume of over US$53 billion. For future cooperation, both sides have agreed to apply JD’s premium JD Luxury Express service to provide consumers with a highly-personalized and intimate shopping experience, and AR technology to make it possible for consumers to try make-up online.


“With JD’s platform capabilities and its high-quality services, we hope to engage more Chinese consumers who appreciate the beauty of Givenchy brand”, said Sheen Zhang, General Manager of Givenchy Beauty Greater China.


“Our cooperation with Parfums Givenchy, another brand of LVMH, will bring a wide range of beauty choices to Chinese consumers. Both sides will also explore innovative cooperation to bring more surprises to Chinese consumers,” said Terry Wang, General Manager of JD Beauty.



Dear Visitor ,
Visitor registration for C-star 2019 will be available in October 2018. Thank you!