Postpone Announcement

C-star 2021 will be postponed

Currently, international travel to China still remains highly restricted, and the outbreak of COVID-19 continues to create uncertainties for retail brands in their offline expansion and sourcing plans. In view of the situation, the organizers have decided, after careful consideration, to postpone the 7th edition of C-star (Shanghai’s International Trade Fair for Solutions and Trends all about Retail), originally scheduled to be held at the Shanghai New International Expo Centre from August 31st to September 2nd, 2021. The new date and planning will be announced in the coming weeks.

“Witnessing normally a high percentage of international exhibitors and visitors, we decide to postpone C-star 2021 during the special period in order to gain more time on travel normalization, get well prepared to welcome the fully recovered retail industry and to build a higher quality sourcing and communication platform.” said by Marius Berlemann, General Manager of Messe Düsseldorf (Shanghai) Co., Ltd..

For the next edition, C-star will continue to focus on innovative solutions in five dimensions: Shop Fittings & Store Design, Visual Merchandising, Retail Lighting, Smart Retail Technology and Retail Marketing. The innovative supporting programme, including Retail Stage, H!Tech Stage, ReTailor Hub, EuroShop RetailDesign Award China, Retail Technology Award China as well as Visual Merchandising Challenge will offer the opportunity for visitors to discuss hot topics with excellent solution providers, leading retail brands, shopping mall executives and academic experts.

In the next stage, Messe Düsseldorf Shanghai will organize a series of offline networking events to share retail industry insights and build deep connections. Meanwhile, the organizer will continue to work with trade media, associations, research institutes and the EuroShop Trade Fair Family to collect the latest and most comprehensive retail information for retail professionals and publish on C-star official website, WeChat and LinkedIn so that retailers can keep up to date with the latest trends in the retail industry.

For more details about C-star, please follow C-star LinkedIn or visit the official website:

July 27, 2021

Press News Retail News

C-star News

Georg Jensen Launches Exclusive Store on Tmall


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The Danish-born brand will showcase its range of jewellery, including its stackable Fusion rings on Tmall, targeting the e-commerce platform’s 900 million active consumers.


Tmall is a part of the Alibaba Group, founded in 1999 in Hangzhou, Zhejiang and this launch marks Georg Jensen’s first foray into working with a third-party marketplace in China. The debut of the brand further expands Tmall’s offering to include another iconic Danish brand, welcoming more sophisticated and timeless Nordic style to Chinese consumers.


Shoppers will now have the opportunity to discover the brand’s collections such as stackable Fusion rings, which can be combined in a myriad of combinations as well as design collaborations with industry leaders.


Georg Jensen Chief Executive, Mehul Tank, said in a statement: “The launch will allow us to embrace China’s fast-moving online retail scene and engage more closely with our Chinese clients. Currently, there is plenty of choice when purchasing luxury goods, so we are excited to present our design-driven brand in a way that is both convenient and innovative.”



Dear Visitor ,
Visitor registration for C-star 2019 will be available in October 2018. Thank you!